Impact of Consumer Behavior on Marketing

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Added on 2020/06/05

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AI Summary

This assignment examines how changing consumer behaviors in the 21st century impact marketing strategies. It emphasizes research methods for understanding these trends, including social media analysis and the influence of country-of-origin perceptions on brand choices. The assignment likely requires students to apply these concepts to real-world marketing scenarios within various industries.

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Impact of Consumer Behavior on Marketing

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