Management- aspect of Social Media Use In The Workplace

This presentation discusses the impact of social media on the workplace, workplace productivity related to social media use, organizational regulations and policies related to workplace social media use, companies using social media, and negative impacts of social media use in workplaces.

Management- aspect of Social Media Use In The Workplace
Robin Elder
Strayer University
Professor Reagan
February 18,2019

Introduction
 As social media has been significantly leveraging
and pervading several aspects of daily life for the US
population in recent times, the workforce has been
no exemption.
 Businesses need to effusively undergo
transformation s in order to address the impact and
demands of social media (Ali-Hassan, Nevo & Wade,
2015).

Social Media Usage in
Workplace
 Guaranteeing high efficiency at workplace can
be crucial without establishing legislations and
policies to offer certainty related to the efficient
use of social media (Ellison, Gibbs and Weber,
2015) .
 Over 68% of American adults have been
distinguished as Facebook users resulting
Facebook the act as a prevailing social
networking site in the United States.

Social Media Usage in
Workplace Ctd…

Social Media Usage in
Workplace Ctd…
 Use of social media has developed into
remarkable avenue for successfully identifying
employee achievements at internal as well as
external level (Leftheriotis and Giannakos, 2014) .
 Such bases of interaction and competence for
successful recognition which social media has
been offering primarily improve overall employee
morale.
 Furthermore, employees showing greater level of
job engagement have higher propensity to retain
in that business.

Workplace productivity
related to Social Media Use
Workplace productivity has been
proficiently maintained or enhanced
through:
 Economical, instant, communication
platforms available in social media
(Ellison, Gibbs & Weber, 2015).
 Enable immediate communication
employees and clients thus offering
online meeting avenues.

Workplace productivity related
to Social Media Use Ctd…
 Building and growing relationships.
 Knowledge can be gained through
social media
 Encouraging and seeking feedback.
 Grow customer awareness

 Policies which regulate the way companies
represent them on the digital platform has been
expected to influence whether these employees
will use social media (El Ouirdi et al., 2015).
 Over 75% of workers use social media despite
any organizational policy from their employer.
Organizational Regulations And Policies Related To
Workplace Social Media Use

Organizational Regulations And Policies
Related To Workplace Social Media Use ctd..
 Simultaneously it has been revealed
that workplace policies concerning
social media use while on the job tend
to have an effect (Ali-Hassan, Nevo and
Wade, 2015) .
 However, workers whose employers
have policies regulating social media
usage at work have fewer propensities
to engage to social media.

The use of social media has
significantly expanded to collective
labour relations
 Employers along with union representatives
have efficiently created prohibited websites in
order to inform employees as well as unions
of the status of shared bargaining (Ellison,
Gibbs and Weber, 2015).
 Such websites have maintained balanced
workplace relations and avoid false
allegations to hamper the reputation of
company.

The use of social media has significantly
expanded to collective labour relations
Ctd…

Companies Using Social Media
 Several businesses have set up official pages on
social networking sites such as Facebook, Twitter,
Instagram and other social networks in pursuit of
new customers (Bertolotti et al., 2015).
 Cisco social media campaign during election
primarily shed light on generating a highly
constructive outlook for the company’s
prospective business ventures.

Companies Using Social Media Ctd..
 Reports have revealed that
the updates of Cisco
highlighted their
technology more corporeal.
This social media
campaign has enabled the
company to be highly
relevant IT infrastructure
to its regular everyday
lives of their target market
(Leftheriotis & Giannakos,
2014).

Negative Impact of Social Media use in
Workplaces
Regardless of its constructive impacts, authors
have witnessed a negative impact of social
media
 Radical decline in efficiency companies
because of employees increasing engagement
towards social networking sites for personal
purposes during working hours.
 Downloading rate of videos by employees tend
to require elevated levels of bandwidth, further
resulting to the increase of the employers’
expenses (El Ouirdi et al., 2015).

Negative Impact of Social
Media use in Workplaces Ctd…
 US employers recently have been developing Safe
Harbor Framework (Safe Harbor) which primarily
aims to guarantee unrestricted flow of personal
information.
 This framework has facilitated U.S. enterprises to
participate by declaring in public their conformity
with the Safe Harbor Privacy Principles.
 It serves as one of the superlative codes of practice
that can be functional in workplace policies when
individual employees tends to reflect on the use
and repercussions of social media during the
employment stage (Ellison, Gibbs & Weber, 2015).

Conclusion
 Social media has been serving an indispensible
part of organizational life thus having string
growth trajectory among various segments of
the working population.
 With growing demand of advanced technologies,
the prospective for social media usage in
organizations will benefit individual employees,
teams as well as organizational production.
However, sustaining protection from possible
abuses related to these tools is a critical issue
for the workplace that must be addressed.

References
 Ali-Hassan, H., Nevo, D., & Wade, M. (2015). Linking dimensions of social
media use to job performance: The role of social capital. The Journal of
Strategic Information Systems, 24(2), 65-89.
 Bertolotti, F., Mattarelli, E., Vignoli, M., & Macrì, D. M. (2015). Exploring the
relationship between multiple team membership and team performance:
The role of social networks and collaborative technology. Research
Policy, 44(4), 911-924.
 El Ouirdi, A., El Ouirdi, M., Segers, J., & Henderickx, E. (2015). Employees'
use of social media technologies: a methodological and thematic
review. Behaviour & Information Technology, 34(5), 454-464.
 Ellison, N. B., Gibbs, J. L., & Weber, M. S. (2015). The use of enterprise
social network sites for knowledge sharing in distributed organizations:
The role of organizational affordances. American Behavioral
Scientist, 59(1), 103-123.
 Leftheriotis, I., & Giannakos, M. N. (2014). Using social media for work:
Losing your time or improving your work?. Computers in Human
Behavior, 31, 134-142.