Industry Analysis of Sports Business and Organizational Mapping of Admiral Sportswear

Business management
1

Table of contents
Introduction...............................................................................................................................3
Main body.................................................................................................................................3
Presenting the sub sector and the variety of organisation contribute in the sports industry. 3
Presenting Factsheet for a selected sub-sector organization.................................................6
Presenting Admiral Sportswear organizational flow chart...................................................8
CONCLUSION.......................................................................................................................10
References...............................................................................................................................12
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Introduction
Industry analysis is a market evaluation method that helps firms and analysts understand the
competitive dynamics of an industry. With the assistance of that the organisation is able to
deal with the forthcoming challenges in effective as well as efficient manner. apart from that
the organisation has opportunity to deliver competitive advantages in domestic as well as
international marketplace (Erthal, and Marques, 2018). The current portfolio is centred on
the sport industry and will include industry analysis factsheets for various organisations that
fall into distinct sub-sectors of the sport industry. Nike (Public sub-sector), Admiral
Sportswear (Private sub-sector), and Sported UK have been chosen for the current industry
study (Voluntary sub-sector). Finally, the portfolio will address the organisational mapping
of one of the top performing firms using an organisational flow chart and will analyse how
the company's many internal departments work together to fulfil business objectives or goals
in an appropriate manner.
Main body
Presenting the sub sector and the variety of organisation contribute in the sports industry
3

4
Particulars Nike Inc. Admiral
Sportswear
Sported UK
Organizational
Structure
Matrix
Organizational
structure
Hierarchical
organizational
structure
Hierarchical
organizational
structure
Legal
Structure
Public
Corporation
Private
Corporation
Charitable
company
limited by
guarantees.
SPORTS INDUSTRY ANALYSIS
 Background information on the organisations:
Nike Inc.:
 Nike Inc. is an American multinational corporation that
operates in the public sub-sector of the sports business.
 Established in 1964.
 New York Stock Exchange listing
 Is present in 170 countries.
 There are 30000 employees globally.
Admiral Sporting Goods:
 Admiral Sportswear is the oldest English sportswear brand
headquartered in the United Kingdom, and it falls under the
private sub-sector of the sports business.
 It was founded in 1914.
 It is not listed on the stock exchange.
 Is present in around 45 nations
 There are 75400 employees globally.
Sported in the UK:
 Sported UK is a UK organisation that assists the community
and young people in their sporting careers.
 Established in 1996
 Only operating in the United Kingdom.
 There are 4345400 total employees.
Nike Inc., in terms of size and breadth, is a multinational corporation
with a significant business.
Admiral Sportswear: Based on market size, it is a multinational
company with a vast commercial reach.
Sported UK: It is a huge worldwide organisation(Tran, 2020) Products and Services:
Nike Inc. Admiral
Sportswear
Sported UK
Shoes
Jerseys
Shorts
Protective
Equipment
Online
delivery
Sportswear offering
garments
Apparel
Sport Kit Uniforms
Fashion clothes
Bags
Football Kits
Donate Sports kit
Shoes
Accessories
Provide Service to
build skills and
confidence.
Organization and Legal Structure:
Particulars Nike Inc. Admiral
Sportswear
Sported UK
Organizational
Structure
Matrix
Organizational
structure
Hierarchical
organizational
structure
Hierarchical
organizational
structure
Legal
Structure
Public
Corporation
Private
Corporation
Charitable
company limited by
guarantees.
Vision, Mission and Business Objectives:
Particulars Nike Inc. Admiral Sportswear Sported UK
Vision To imagine a world in which
everyone is an athlete
to create the most recognisable
sportswear brand.
To provide every individual an equal
chance to reach their full potential.
Mission To inspire and innovate every athlete
on the planet.
To encourage an active lifestyle
and exercise as part of daily
living.
To collaborate in order to lead the
Olympic movement in the United
Kingdom.
Business Objectives To achieve the greatest global market
share.
To raise brand recognition and
boost sales.
To enhance children's and young people's
education via sports involvement.
Organization and Legal Structure:
Particulars Nike Inc. Admiral
Sportswear
Sported UK
Organization
al Structure
Matrix
Organization
al structure
Hierarchical
organizational
structure
Hierarchical
organizational
structure
Legal
Structure
Public
Corporation
Pt.
Corporation
Charitable ltd.
by guarantees.
Stakeholder Information:
Nike Inc. Admiral
Sportswear
Sported UK
Investors
Shareholders
Customer
Communities
Employees
Government
Customer
Government
Employees
Communities
Suppliers
Local community
Footwall as well as other
sports team.
Sponsors.
Employees