(PDF) Organization theory in sport management

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Running head: SPORTS ORGANIZATION THEORYSport organization theoryName of the studentName of the universityAuthor note
1SPORTS ORGANIZATION THEORYExecutive SummaryThis report had critically analyzed a sports organization named the Australian Grand prixCorporation. The report had conducted a situational analysis of the Australian Grand prixCorporation to identify the organizational theories, structures, goals and effectiveness. The reporthad also identified the strategy used by the organization and identify new strategies that shouldbe developed by the organization to launch new product into the market to gain competitiveadvantage which could evaluate the strategic alliance option of the organization. The study hadalso evaluated change management strategies in respect to Australian Grand prix Corporation.The report is a critical analysis of Australian Grand prix Corporation illustrating different aspectof the organization by linking it with theories and articles. The different aspect of AustralianGrand prix Corporation has been examined which had provide crucial insights. It had beenconcluded from the study, that management of sports organizations are highly challenging and itis different from business organizations due to their nature of complexity. The products offeredby the sport organizations is nothing but memorable experience which is totally dependent on thequality of the service and the type of event the organization has been able arrange. The structuralcomplexity ofAustralian Grand prix Corporation showed that effective and efficientmanagement is required for dealing with the problems faced and the organization will have tomake changes to their policies on a regular basis either to maintain their sustainability or due tothe pressure they feel from the institutions monitoring and governing these organizations.Therefore, Australian Grand prix Corporation have established an effective organizationalstructure, culture and strategy to maintain their sustainability in the market.
2SPORTS ORGANIZATION THEORYTable of ContentsIntroduction......................................................................................................................................4Module 1..........................................................................................................................................4Sports organization or not............................................................................................................4Uniqueness about sport and its effect on Australian Grand Prix Corporation............................5Distinction between organizational theory and organizational behaviour..................................6Critical thinking and Interdisciplinary approaches......................................................................7Module 2..........................................................................................................................................7Goals of Australian Grand Prix Corporation and its importance................................................7Resolving competing goals..........................................................................................................8Difference in effectiveness and efficiency..................................................................................9Data collection, analysis and checking the quality......................................................................9Analysis of the level of complexity in organizational structure................................................10Module 3........................................................................................................................................11Strategy used by Australian Grand prix Corporation................................................................11Blue ocean strategic approach and competitive advantage.......................................................12Potential strategic allies, considerations and rationale for choice.............................................12Module 4........................................................................................................................................14Change and isomorphism using DiMaggio and Powell’s (1983) coercive, normative andmimetic processes......................................................................................................................14
3SPORTS ORGANIZATION THEORYRelationship between change and strategy................................................................................15Influence of organization change on structure...........................................................................16Influence on pace, linearity and sequence.................................................................................16Response to institutional pressure.............................................................................................17Conclusion.....................................................................................................................................17References......................................................................................................................................18
4SPORTS ORGANIZATION THEORYIntroductionThis report will critically analyze a sports organization named the Australian Grand prixCorporation. The report will conduct a situational analysis of the Australian Grand prixCorporation to identify the organizational theories, structures, goals and effectiveness. The reportwill also identify the strategy used by the organization and identify new strategies that should bedeveloped by the organization to launch new product into the market to gain competitiveadvantage which could evaluate the strategic alliance option of the organization. The study willalso evaluate change management strategies in respect to Australian Grand prix Corporation. Thereport is a critical analysis of Australian Grand prix Corporation illustrating different aspect ofthe organization by linking it with theories and articles. Australian Grand Prix is one of theoldest sports events in Australia and as the name suggests the Australian Grand prix Corporationis responsible for conducting the grand prix each year and they are responsible to the majorevents and Tourism minister.Module 1Sports organization or notThe Australian Grand prix Corporation is a sports organization as it responsible forconducting different Grand prix in Australia. Sport organizations are companies dealing withsports at different levels, be it global or local context (Cunningham, 2013). They are governingbodies having regulatory functions in all sports activities. Australian Grand prix Corporation is asimilar organization that is responsible for holding events such as Michelin AustralianMotorcycle Grand prix 2016 and 2017 Formula 1 Rolex Australian Grand Prix. Australian Grand
5SPORTS ORGANIZATION THEORYprix Corporation fall in the category of the multi sports event organizations and they areregulatory bodies and conduct all types of grand prix events in Australia. The organization hasbeen developed in accordance to the Australian Grand Prix Act 1994 and directly report to theMinister of tourism and Major events.Uniqueness about sport and its effect on Australian Grand Prix CorporationThe sport industry is unique in nature and as stated by Smith and Stewart, (2010) thereare ten unique features of sports which is the reason that management of sports activities willrequire specific management tools. The most unique feature is the development of irrationalpassion among the viewers regarding their respective teams, sports and respective athletes. Thesignificance of sports is greater when taking activities such as outcomes, success and celebratingachievements is considered. A sport is an experience which drives other activities that developfrom this basic feeling. There are vast differences in priorities between sports organizations andother corporate organizations so they performance indicators for the organizations are different.According to Amis and Slack, (1996), corporate organizations focus on profit maximization aswealth maximization is the main objective of the stakeholders. On the contrary, sportsorganizations take other imperatives into account such as winning premierships, communityservices, providing service to the stakeholders. Therefore, sport organizations will have toeffectively balance both the aspects where financial aspect and other aspects are equallyimportant. Moreover, the sports entities always require other sports organizations to remain inbusiness as cooperation off the field is necessary for the survival and sustainability of differentsports organizations.The sport industry is highly dependent on the fans and sports enthusiasts and engagingthem is crucial for the organization. There are other businesses that operate around these events
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