Lack of Staff Motivation and Its Influence on Business Performance: A Case Study of Next Plc

Research

Table of Contents
Research title – Lack of staff motivation and its influence on business performance or
productivity. A case study of Next Plc............................................................................................1
INTRODUCTION...........................................................................................................................1
MAIN BODY...................................................................................................................................1
Literature Review.............................................................................................................................2
Research methodology.....................................................................................................................5
REFERENCES..............................................................................................................................11

Research title – Lack of staff motivation and its influence on business
performance or productivity. A case study of Next Plc.
INTRODUCTION
Motivation is essential part of organisation that assist in enhancing business practices. It is
crucial that all employees are motivated to conduct business operations in clear and accurate
manner with the motive of accomplishing desired goals (Fleming and Kowalsky, 2021). Lack of
staff motivation will lead to have negative impact on productivity and performance of business.
This research report is based on Next Plc. This company is performing its task in retail industry
and providing high quality or valuable products to large number of customers. Next Plc
organisation was developed in year 1864 and founder of this organisation is Joseph Hepworth.
Head office of Next Plc company is located in Enderby, England, UK and it is offering its
services to different parts of the world. This report is based on research to determine the impact
of lack of staff motivation as well as its influence on organisational performance. In this report
different methods and approaches of data collection has been considered.
MAIN BODY
Research Aims
“To investigate the influence of lack of staff motivation practices on overall productivity
or performance of business. A case study of Next Plc.”
Research objectives
 To identify the information regarding the concept of staff motivation.
 To analyse various issues which could be faced by Next Plc company due to lack of staff
motivation activities within company.
 To evaluate different strategies that can be executed by organisation for enhancing staff
motivation within company and increase its performance.
Research questions
 What is the information regarding the concept of staff motivation.
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 What are various issues which could be faced by Next Plc company due to lack of staff
motivation activities within company.
 What are different strategies that can be executed by organisation for enhancing staff
motivation within company and increase its performance.
Background and context of the research
This research report is based on issues of lack of staff motivation as well as its impact on
business performance. It is important that an organisation have effective and efficient motivation
activities that are significant for enhancing overall performance of business (Saeed and et.al.,
2021). It has been analysed that motivation is an inside feeling which implies it can't be
constrained on workers. The inner sentiments of an individual like need, want, desires and so
forth impact human conduct to act in a specific way. Staff motivation can be explain as the
energy level, encouragement, commitment and enthusiasm of employees towards business
practices as well as accomplishment of its desired goals. It is crucial for organisation to analyse
various issues that could be faced by company due to ineffective staff motivation. It is important
that company is developing effective and efficient staff motivation strategies that will assist in
enhancing overall capabilities and potential of employees to conduct business practices
significantly.
Literature Review
To identify the information regarding the concept of staff motivation.
According to the views of ... (2021), it has been analysed that staff motivation is crucial
concept of business that will lead to enhance business performance and productivity. Motivation
can be describe as the behaviour of employees towards the organisation to successfully and
enthusiastically perform business practices. There are different types of motivation which can be
majorly classified into intrinsic motivation and extrinsic motivation. It is crucial that staff are
motivated and engaged in business practices for successfully performing organisational practices
as this will lead to have positive impact on business. It has been analysed that without motivation
the employees attempt to perform least exercises in the organisation. The motivation fills in the
desire to perform to their most extreme level. Every one of the assets of the company are of no
utilization except if and until the employees utilize these assets or resources in effective and
efficient manner. It has been analysed that motivated employees will be able to use resources in
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