Entrepreneurship Project on Stardust Restaurant: Noodles Business

BM564 Enterprise and
Entrepreneurship

TABLE OF CONTENTS
INTRODUCTION ..........................................................................................................................3
MAIN BODY...................................................................................................................................3
Proposed Future Business............................................................................................................3
Customers....................................................................................................................................4
Competitors..................................................................................................................................4
Skills analysis...............................................................................................................................5
Financial projection.....................................................................................................................5
Resources.....................................................................................................................................6
Type of organization ...................................................................................................................7
Vision of business Idea................................................................................................................7
REFERENCES................................................................................................................................8

INTRODUCTION
Entrepreneurship is the process of discovering some new ways of combining resources in
order to generate market value. It is helpful for the combination of the entrepreneurs to develop
their own business through practices. In this project Stardust has been taken as a new
organization in the food industry restaurant which is going to be known for its noodles. This
project is going to evaluate the opportunities for the advancing an idea such that it meets the
market gap or requirements and allows the enterprise to grow. It will also analyse the skills and
resources which are required for the development of the business. This project will develop a
plan for the business to pitch a proposition for the potential investors.
MAIN BODY
Proposed Future Business
The product of this organization is going to be noodles. There are many types of noodles
with different flavours available in the market. Specially in China noodles is one of the most
favourite option. This organization is going to provide the customers with different types of
noodles which have different flavours. Some differences in the noodles are going to be from their
origin means the places from where they have originated. Yi mein noodle from China,
Danfnyeon from Korea and Ramen which are specialized in America. This is going to be the
innovation which the Stardust is going to bring in the market with the help of innovation in the
types of noodles from all the parts of the world. This is going to attract the customers as they
would find the diversity in the forms of the noodles.
Trademark is going to be most appropriate form of intellectual property right for this type
of business and its business model (Kocaman, 2021). This is considered to be the work or phrase
which is able to design or combine different things for the identification of the goods and
services. It is considered to be the best form intellectual property rights for the identification of
the sources of goods and services, providing legal protection for the brand and also guarding
against the counterfeiting and fraud.