Statistics for Management project Data sources

This project evaluates and analyses the data sources used for a statistics project based on a case study of Deliveroo Company. The data was collected using primary and secondary sources, and the reliability of the sources is discussed. The data analysis shows that the revenue and net worth of the company is increasing every single financial year. The report concludes with recommendations for the company to improve its sales revenue and profitability.

STATISTICS FOR
MANAGEMENT PROJECT
DATA SOURCES

Table of Contents
Table of Contents.............................................................................................................................2
INTRODUCTION...........................................................................................................................3
MAIN BODY..................................................................................................................................3
1.1 Evaluation of data source.......................................................................................................3
1.2 Data Analysis.........................................................................................................................4
CONCLUSION AND RECOMMENDATION............................................................................11
REFERENCES..............................................................................................................................12

INTRODUCTION
Data analysis is a practice defined as analysing and interpreting the information to
support the outcome of the whole project in best way possible. This project is based on case
study of Deliveroo Company. Data sources will define, process adopted for data collection and
other relevant fact will present.
MAIN BODY
1.1 Evaluation of data source
The data is collected with the use of primary and secondary sources. In case of primary
source questionnaire technique will use to collect the respective information. The primary source
involves interviewing with the use of questionnaire to generate the best suitable information in
order to conduct the whole study. The sources can consider as authentic. The researcher itself
collected the whole information by taking personal interviews based on the questionnaire
technique. The scholar researched the whole topic and conducted the interviews with support of
bunch of people identified with simple random sampling technique (Correia, 2021). The primary
research study and sources always allow the scholar to generate the most authentic information
and the data that can provide the right information to deliver the entire study. The information
has been analysed with the use of primary method or technique of data collection. The role of
this technique is to direct the scholar to generate the most suitable and authentic information so
that scholar can derive and present the best suitable information and data that can allow scholar
to address research objectives. The scholarly article that could identify in respect to secondary
research study are also analysed with the proper understanding and research about the scholars.
The secondary sources are also relevant as they provide the very key finding related to the study
conducted.
All sources are reliable for the scholar to achieve the final research objectives. The
significance of scholars and the authentic data source is such that they are capable to execute and
present the most productive fact ad information in respect to the study conducted. The sources
are reliable that will support scholar to achieve the final objective of the study conducted. The
role of the data sources and reliability as it allocates the best suitable information on the basis of
the research aim and objectives (Hock, Kappes and Ghita, 2020). The scholarly article is
authentic that is analysed through the ratings and responses witnessed over the topic. Recent
information is gathered to approach the whole study in the best way possible. Further the scholar

has approached to the qualitative type of study and data that can allow the scholar to approach
the final research objective. Text and numerical form of data and presentation is done in the
study. The graphical form of presentation is taken for the data to support the best form of
interpretation for data and information. Charts and graphs will be formed over excel to present
the information in best way possible. The graphical format of presentation of the data and
information will favour the researcher to approach the entre study. The entire study has ben
approached with the use of proper authentic sources to deliver the whole study. Charts and graph
will allow the scholar to present whole information in the most standard way.
1.2 Data Analysis
The data that is presented summarises with the all different facts about the performance
of the venture. This involve facts related to sales of company, revenue of the venture, profit
approached by the organisation and such other facts that will allow the scholar to achieve the
best possible outcome out of the research is conducted. The data clearly stating the fact that
revenue and net worth of the company is increasing every single financial year. As the time
progress net worth and the sales and revenue of the business venture is also increasing year by
year. The growth is rapid that is witnessed with the projection of data and analysis (Kurcheeva,
Bakaev and Klochkov, 2020). Since the year 2015 the data is presented that valuation of
Deliveroo Company is 315 million that is further increased to 1000 in 2016, 2000 million in
2017 and 10500 million in the year 2020. The revenue of company is further increasing every
year 18 million in 2015, 129 in 2016, 277 million in 2017 and 1200 million I the year 2020. The
facts are clearly indicating the fact that the net worth of company and also the sales revenue of
the organisation in increasing every single financial year.
The sales and the worth of the organisation is demonstrating the growth rate witnessed by
the company. This is important for the organisation to support the respective growth rate and the
net worth of company to support the business objective in the best way possible. The number
related to sales, growth rate and such other are increasing every year which made it more
relevant for the business venture to maximise the overall growth and development in business
operations. The trend in the profitability of the company is clearly been seen that the increasing
trend is noticed in the overall growth of the business venture (Najman and et.al., 2020). Further,
the role of the business growth is significant in the overall situation of organisation is that it
could empower the organisation for addressing all its different business objectives. The trend is

clealry visible in the statistics and records found for the business that the growth rate in business
is increasing rapidly. Further, this has supported by the venture that the overall growth rate and
profitability of the business house is increasing at a rapid rate. Improved growth rate and the
business situation could favour the organisation for supporting the overall growth requirement in
business.
The research has shown all the facts that the growth rate and profitability of the company
is increasing every single financial year. The trend is visible that growth of the company is
increasing every single financial year. The data analysis The total number of orders are also
increasing every year that will support the organisation to support the overall growth and
development of the business house (Pászto, Burian and Macku, 2020). In the practical situation
all this growth and development possibilities will support the organisation to sustain a improved
growth rate and revenue of the business venture.
According to the figures presented in source 1, the revenue of Deliveroo rapidly increased from
18 million in 2015 to the solid 1.2 billion in 2020, which represents the increased demand in the
last few years for the delivery service that the organisation offers to its customers. the revenue of
company is increasing every single financial year that support the increased growth and
development of company (Reif and Schmücker, 2020). The increasing trend in the revenue of
company has been reported.

Although the rapid revenue growth, Deliveroo was generating an increased loss in profit for the
last years, and in 2020 the loss decreased from -317 million to -223 million, which shows a profit
growth, although the figures still stay negative. Overall, the figures show that the company has
been generating losses since day one. The year 2020 has been not so good for the company as it
could not offer the increased profitability of company. the profitability of company has declined
in this financial year.

Correlation Analysis
Year Deliveroo Valuation in
millions
Revenue
(£millions)
2015 315 18
2016 1,000 129
2017 2,000 277
2020 10,500 1,200
Correlation
1

SOURCE 2:

CONCLUSION AND RECOMMENDATION
The company could hold the improved sales revenue. even if the increase in revenue the
profitability of the company has declined in the respective financial year. All this indicate that
due to the covid 19 pandemic the profitability and sales of the company could not support to its
regular pace.
Recommendation
 This is recommended that company must offer discount policies to support the growth of
the company.
 Coupon can also be issued to support the overall growth requirement of business.
 The organization must focus over improving the level of customer satisfaction in
business.

REFERENCES
Books and Journal
Correia, R. A., 2021. Digital data sources and methods for conservation
culturomics. Conservation Biology. 35(2). pp.398-411.
Hock, D., Kappes, M. and Ghita, B., 2020. Using multiple data sources to detect manipulated
electricity meter by an entropy-inspired metric. Sustainable Energy, Grids and
Networks. 21. p.100290.
Kurcheeva, G. I., Bakaev, M. A. and Klochkov, G. A., 2020, November. Analysis of tools and
data sources for assessment of digital city development. In Journal of Physics:
Conference Series (Vol. 1661, No. 1, p. 012179). IOP Publishing.
Najman, J. M. and et.al., 2020. Agency notification and retrospective self-reports of childhood
maltreatment in a 30-Year cohort: estimating population prevalence from different
data sources. Child Abuse & Neglect. 109. p.104744.
Pászto, V., Burian, J. and Macku, K., 2020. COVID-19 data sources: evaluation of map
applications and analysis of behaviour changes in Europe’s population. Geografie
(Utrecht). 125(2). pp.171-209.
Reif, J. and Schmücker, D., 2020. Exploring new ways of visitor tracking using big data sources:
Opportunities and limits of passive mobile data for tourism. Journal of Destination
Marketing & Management. 18. p.100481.