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Strategic Environmental Analysis - PDF

   

Added on  2021-05-31

10 Pages2190 Words38 Views
Running head: STRATEGIC ENVIRONMENTAL ANALYSIS STRATEGIC ENVIRONMENTAL ANALYSIS Name of the Student Name of the University Author Note
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STRATEGIC ENVIRONMENTAL ANALYSIS1 Executive SummaryThis report is based on the analysis of the internal environment and the strategies that havebeen implemented by McDonalds to gain a competitive position in the market. The corporateand the financial performance of the company is analysed in detail. The various strategicoptions that have been considered by the company is also analysed in detail. Therecommendations and suggestions are provided based on the ways by which the organizationcan improve its revenues in the fast food market of Australia.
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STRATEGIC ENVIRONMENTAL ANALYSIS2Table of ContentsIntroduction....................................................................................................................3Trends and the size of the market..................................................................................3Corporate and financial performance.............................................................................4SWOT Analysis & Competitive Advantage..................................................................4Strategic Options............................................................................................................6Recommendations..........................................................................................................6References......................................................................................................................8
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