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Strategic Management Assignment : coca-cola

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Added on  2021-04-24

Strategic Management Assignment : coca-cola

   Added on 2021-04-24

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Running head: STRATEGIC MANAGEMENT STRATEGIC MANAGEMENTName of the studentName of the universityAuthor note
Strategic Management Assignment : coca-cola_1
1STRATEGIC MANAGEMENTExecutive summaryThe report is aimed at the understanding the various aspects of the internal and the externalenvironments which determines the growth and sustainability of the organization in the market.The report helps in understanding the resource capability of the organization in the market andthe competencies that might be faced while operating in the international markets. The reportalso enumerates certain recommendations and an action plan for defining the actions that theorganization might take in order to bring in improvements in the market situation.
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2STRATEGIC MANAGEMENTTable of ContentsTask 2...............................................................................................................................................4Recommendations............................................................................................................................45. Trend and Sensitivity Analysis................................................................................................46. Risk Assessment......................................................................................................................67. Strategic options......................................................................................................................88. Strategic Direction.................................................................................................................108.1 Suitability.........................................................................................................................108.1.1 Suitability to Resource Base.........................................................................................118.1.2 Suitability to Culture.....................................................................................................128.1.3 Suitability to Purpose of the Company.........................................................................138.1.4 Suitability to Stakeholders............................................................................................138.1.5 Summary of Suitability.................................................................................................138.2 Acceptability....................................................................................................................148.2.1Acceptability of Business Model.............................................................................148.2.2Acceptability to Ethics and Social Responsibility...................................................158.2.3 Acceptability to Knowledge Management...................................................................168.2.4Acceptability to Technology....................................................................................178.2.5Acceptability using Blue Ocean Strategy................................................................188.2.6Summary of Acceptability Analysis........................................................................19
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3STRATEGIC MANAGEMENT8.3Feasibility....................................................................................................................208.3.1Internal Feasibility Checklist...................................................................................208.3.2External Feasibility Checklist..................................................................................228.3.3Financial Feasibility Checklist................................................................................238.3.4 Break Even Point..........................................................................................................238.3.5Summary of Feasibility............................................................................................249.Internal Development..................................................................................................2410.E-Commerce...................................................................................................................2511.Implementation and Control...........................................................................................2511.1Alignment of Company Structure............................................................................2511.2Elements of the Implementation Process.................................................................2511.3Project Monitoring and Control...............................................................................2611.4Green Strategy.........................................................................................................2611.6Managing Change....................................................................................................2711.7 Managing Strategic Leadership.....................................................................................2711.8 Business Plan.................................................................................................................2711.9 Implementation plan......................................................................................................27References......................................................................................................................................28
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4STRATEGIC MANAGEMENTTask 2 Recommendations 5. Trend and Sensitivity AnalysisElementParticularsSensitivity IssuesOpportunity/ThreatRatingPThe coca cola products aremaintained based on the rulesand the standards that are beinglaid by the legislations. The change in theestablished rules andlegislations of the nationswhere the companyoperates and distributesaffects the functioning ofthe organization in themarketIt acts as athreat for thecompany’sgrowth2EThe huge financial andeconomic resources havehelped the company in enteringthe construction industry.Acquiring the plots andthe spaces from thepeople through theimplementation of hugefinancialresourceswithoutpropernegotiationIt acts as anopportunity7SThe company is facingcompetency in the internationalmarkets based on the preferenceand the tastes of the customers.The lack of awarenessamong the people due tothe evolving industrialbackground of theorganizationIt acts as athreat for theorganization5TMachinery that is being used bythe company ensured theproductivity of the organizationin the market. It has helped inincreasing the productivity witha keen eye on redeeming thequality of the Construction.Obsolete machinery mightaffect the structure of thebuildings which mightaffect the wellbeing of thecustomers of theorganization. It can be takenas a threat2EWater accessibility is one of themajor aspects that affect theproductivity of the organizationin the market. On the otherhand, the proper supply of theraw materials that are requiredfor construction is to bemanaged in order to ensure theThe abrupt functioning ofthe organization will beaffecting the trust and theloyalty of the customers. It is a threatfortheorganization4
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5STRATEGIC MANAGEMENTsmooth functioning. LThe company reserves all rightsrelating to the constructionsundertaken by the same. Thepatent and the legislation of thecompany are based on the strictadherence to the decisions thatare taken by the management ofthe organization. The rights and the patentsthat are held by theorganization might bringin discontent among theother builders and thesociety. It is again athreat for theorganization66. Risk Assessment
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