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Strategic Management in Information Technology

   

Added on  2020-05-16

18 Pages2652 Words54 Views
Business DevelopmentLeadership ManagementNutrition and Wellness
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Running head: STRATEGIC MANAGEMENTStrategic managementUniversity NameStudent NameAuthors’ Note
Strategic Management in Information Technology_1

1STRATEGIC MANAGEMENTIntroduction:
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2STRATEGIC MANAGEMENTThe group maintained the sustainability of competitive advantage by acknowledging theimportance of information technology. The process of updation of information technology isdone on an ongoing basis. JHK has also carried out various strategic corporate social responsibilities activities in itsseveral areas of operations and for ensuring the sustainability of their business. Implementationof strategic capabilities is done in an integrated way for enhancing the business operationssustainability (Keells.com 2018). Group also makes employment of holistic approach in theprocess of strategic planning and the business cycle. It was perceived by group that placing theirstores in strategic locations would help in driving revenue for business and the five-year strategic
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3STRATEGIC MANAGEMENTmapping exercise of business. Projects relating to logistics and transportation sector would bedeveloped by enhancing skills and knowledge of employees. Group also relied on differentiationstrategy by way of innovation of products, technological superiority, reliability, comprehensivecustomer services and quality of products. Therefore, JHK undertook strategy of differentiationin the past years for gaining competitive advantage in the industry. Innovative thinking has always been the core strategic thinking of JHK for enhancingproduct development and therefore, efforts have been taken in terms of creating productinnovation and meeting changing requirements of customers. In the initial years, locating retain stores in strategic location was done with smallerformat. However, with the changing time, there has been placing of stores in such locations withbigger format for gaining higher market shares. Technology implementation in recent years wasto maintain international standards hygiene and safety in the products. It has been done by theemployment of modern automated machineries that also contributed to cutting down of the cost
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