Strategic Management and Corporate Responsibility

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This study explores the strategic management and corporate responsibility practices in the clothing industry, with a focus on the case of Patagonia. It analyzes models and frameworks for ethical company practices, assesses resources and competencies, and proposes sustainable strategies for the company's growth.

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Strategic Management and
Corporate Responsibility

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TABLE OF CONTENT
INTRODUCTION......................................................................................................................3
Introduction to company and current approach to corporate responsibility and sustainability
................................................................................................................................................4
Models and frameworks involving in ethical company.........................................................5
Assessing resources and competencies in proposal................................................................8
One new proposal.................................................................................................................12
CONCLUSION........................................................................................................................14
REFERENCES.........................................................................................................................15
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INTRODUCTION
` Strategic management and corporate responsibility further can be analysed to be
widely essential aspects, within latest global dynamic operations benchmarks with varied
scale competent scenarios informatively. CSR and society welfare concepts within
communities commitment, plays strong role for bringing on functional goodwill of company
and to enhance keen standards within long term revenue growth. The study will be based on
case study of Patagonia, brand within clothing industry where there is varied scale new
advancement coming on among fashionable products and services. Report will be analysing
detailed focus on key dilemmas in CSR proposals, for informative development within
external business world, where new scale profound competent diversity standards are there.
Further, study will also analyse proposals for future growth competencies towards bringing
untapped new paradigms further in shape, to keenly evolve on best strategic growth. The
proposal will be also considering new strategies and aspects, for strengthening strategic
corporate responsibility functional goals within clothing industry paradigms and to further
evolve towards untapped new targets.
Introduction to company and current approach to corporate responsibility and sustainability
Corporate responsibility and sustainability issues have strong role to bring on
functional growth rise which brings on functional improved efficacy within stakeholders
connectivity, and towards sustainable business goals. In today’s dynamic business world,
corporate social ethics and sustainable business operations plays specific role for
strengthening new rise imperatively within longer run. In clothing industry, keeping input and
cost effective usage of distribution costs under control are important driver for bringing on
functional growth, for bringing on stronger brand value rise. Patagonia, clothing company for
addressing profitability concerns within new diverse corporate avenues, further aim to bring
on proposals for reduced product quality. It also further aims to maintain product quality
parameters, for further leveraging stronger scale growth rise functionally among products
quality standards. Patagonia gathers top leaders and functional expertise in apparel industry,
where it determines focus on best CSR initiatives for corporate social responsibility
management actively.
Brand feasible structure of functional goals are connected towards index of social and
environmental performance within longer business run, for synchronising best competitive
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diversity paradigms. Patagonia within fast evolving new sustainable operations heads on
profound rise, towards functional growth rise and for strengthened business positioning.
Corporate social responsibility further adds to new rise scale, towards optimistic development
rise for stringent functional scale which imperatively brings best determinants to be further
evolved. Sustainability factor needs to be further evolved with high scale expertise, best
strategic competencies fundamentally for wider range of growth expertise and new end
investments (Kang and Na, 2020).
Models and frameworks involving in ethical company
For analysing external factors which bring on rise within delimmas among company
operations can be further analysed by heading focus on varied scale aspects within external
competitive factors. Patagonia, one of the fastest growing clothing company within industry
evolves stringently towards keeping up best CSR factors worked on and for technical
diversity, which functionally also further evolves towards untapped paradigms. In order to
analyse delimas and issues bringing on complexity rise, pestle analysis will be further used as
external business framework for developed functional growth factors. Key issues such as
financial stability and profitability outcomes needs to be further identified as barriers and
obstructions, where company is facing complications. This also further impacts on outcomes
and to reduce considerations variedly among keen outcomes, where vision and mission needs
to be further worked on. Stakeholders need to further bring on cost effective production and
manufacturing strategies within CSR, which also further adds to corporate scale within long
term industry goals.
Pestle analysis:
Political factors: The political stability and competitive functional expansion on
international backgrounds is crucial for specific keen growth , where Patagonia heads
on high focus. The changing international political factors and diverse scope towards
integrating functional rise among competencies have high role to bring on new
fundamental strength diversified specifically. External advancement and new scale
competencies have to be further headed for commercial strength, which enhances
longer term brand value.
Economic factors: GDP and rate of economic growth aspects within economy has
strong impact on overall productivity parameters, where Patagonia initiatives leverage
wide scale focus on expanding product range factors (Kang and Lee, 2021).Price

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fluctuations in both local and international global markets, bring on considerable
impact towards varied scale long term stability goals. Economic stability within
international domains have strong impact for rampant strength connectivity, higher
range of keen new advancement towards strengthened business positioning.
Social factors: Consumers changing demands and varying social preferences have
huge impact to bring on diversity factor worked on, where customers dynamic
potentialities have strong role. Patagonia strategies are variedly focused as per
advanced best social factors, where products quality is widely strengthened towards
keen new parameters. CSR and corporate commitments towards new society aspects
further evolve focus, scope for bringing on varied specific scale rise functionally
within longer run.
Technological factors: Patagonia aims to further invest on new technologies also, for
bringing on best quality and cost effective standards within products and services
where technology plays strong external impact. Furthermore, clothing industry
demands are also growing to meet best competitive benchmarks and also sub scale
best potentialities. Technological factors bring on new advancement in demand,
where functional growth rise and sub scale competencies further bring on technical
productivity towards diverse scope (Nasifoglu Elidemir, Ozturen,. and Bayighomog,
2020). Legal factors: Health and safety laws, production safety standards are some of the
most essential legal factors where Patagonia heads on large focus for competitive
functional expansion, informative growth aspects. It can be further also evolved that legal factors stability is essential to establish for profound scale new strategic rise for
new proposals. Environmental factors: Waste management and CSR initiatives are some of the top
environmental factors, where Patagonia at present is further heading to bring on cost
effective production scale. It can be also analysed that environmental factors diversity
plays strong role for overall productive goodwill, new innovative business reach and
competent diversity paradigms.
Further environmental analysis can be done by using Porter five forces model for
bringing on detailed explanation of various new advanced scale rise, higher strategic i
investments that are needed. External business environmental factors specifically plays
strong role for gaining best competitive innovation rise, for stringent keen rise functionally
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within business world industry. Furthermore, this also specifically brings on stronger
implications towards functional rise for competent new advanced sustainable development
among varied products (Koentjoro and Gunawan, 2020).This further also signifies new rise
on revenue grounds, towards keeping up best benchmarks scaled up competencies for rising
towards avenues which bring on scaled up new implications.
Proposals, for bringing on sustainable new strategies for CSR engagement among
corporate goals can be analyzed by using porter five force analysis, where model will further
also signify stronger productive synergies. Porter five force model, will further also intricate
new range of competent diversity dimensions towards varied scale aspects which also adds
on towards revenue targets and larger goodwill targets. This further will also enables
resources analysis, towards fundamental scale expansion rapidly as per competitive new
advanced scale rise avenues.
Porter five force analysis:
Competitive rivalry: Patagonia faces competitive rivalry threat as huge impactful
factor, where there are various new brands coming up within fashion clothing industry
with various new innovations. Competitive rivalry has been analysed to be
strategically crucial factor for imperative expansion competencies further, where this
is also further scope to bring on investments within new technologies. Patagonia for
successful implementation of new corporate sustainable operations, have to vividly
further invest on higher successful expertise parameters for new technical growth
fundamentally.
Threat of new entrants: Patagonia further faces threat of new entrants, where there
are new clothing start up companies further coming up with varied scale innovative
business strategies. Threat of new entrants also specifically heads on focus towards
productive scale growth rise, functionally where there is scope for stronger range of
new competencies evolving rise. It can be also analysed that threat of new entrants
also potentially scales up competencies, where rising functional efficacy is wide and
to also keenly bring on determinants (Maçada, Brinkhues and Freitas Jr,2020). Bargaining power of suppliers: The suppliers have medium power of bargaining, as
effect on company business operations and strategic external impact where supply
chain management needs furthermore investments. It can be also analysed that
bargaining powers of suppliers are also crucially essential to work on for
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strengthening corporate scale diversity aspects, keenly bring on diverse paradigms.
This further also explains new rise on supplies sustainable chain management is
essential for wider scale rise, where there is varied scope for consistent growth. Threat of substitutes: The threat of substitutes is also specifically essential for
analysing further new varied products range which are available among consumers,
where substitutes in clothing industry are also increasing. This further heads focus
towards varied technical scale expansion rapidly, towards commercial strength scope
for harnessing new range of growth scope. Bargaining power of customers: The threat from external bargaining power of
customers can be understood to be widely essential for analysing how vivid range
efficacy does customers have. There is medium impact of this factor, where customers
have optimum productive shape competencies and higher strategic diversity for
stronger scale growth. Patagonia products are best quality clothing products, where
services are further diversified as per best new advancement (Barlian and et.al, 2021).
It can be further concluded that competitive sustainable products quality can be further
diversified, at Patagonia for strengthened business positioning goals which is also keenly
essential to evolve on varied domains. The proposals in line with external functional factors,
have to be further diversified for informative keen sustainable productive scenarios which
bring on competent functional growth actively. This can be also keenly analyzed as major
factor where sustainable corporate standards need to be further implemented, towards keen
productive new innovations informatively.
Assessing resources and competencies in proposal
Proposal to reduce product quality by reducing wastage of various inputs, where CSR
are further focused on towards maintaining product quality inputs and new scale
competencies can be further implemented by using value chain analysis. The porters value
chain analysis has factors which are inbound logistics, operations, outbound logistics,
marketing and sales, services. Porter value chain analysis implements analysis done, towards
synchronising Patagonia clothing products, service effectively where five set of activities are
further focused on, where support activities are procurement, human resources, technology
development and firm infrastructure. It creates cost of conducting expanded efficacy profits,
where functional development is hugely present towards sustainable business operations.

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Resources analysis to bring on new products range, will further enable best strategic rise
competencies towards fundamental scale growth functionally where primary and supportive
activities both are crucial. This also creates engagement functionally, which is crucial
towards attaining best competencies towards yielding wider scope towards untapped targets
for strategic growth rise. It can be also analysed that proposal practical implications will
demand resources to be further engaged, where functional growth factors are there which
upgrades new scale rise innovatively (Feng and et.al, 2020). Patagonia, being cooperative
company effects on state and effects of scores and varied categories where proposal 1 related
to being cost effective further will enhance competent productivity standards. Proposal 2 will
further maintain quality range within product, where CSR initiatives needs to be further
enhanced by keeping up cost effective nature. Patagonia issues currently is being connected
to rise on prices which further leads to competent revenue targets, where assessment of cost
effective standards need to be reached on towards cost effective standards.
Primary activities
Inbound logistics: Patagonia inbound logistics are connected to operations with
receiving, storing, disseminating the various inputs to products where this includes
warehousing of physical products in effective format. Patagonia uses best inbound
logistics to work on outsourcing its inbound logistics activities, further for bringing on
competent scale productive development. Sustainable technologies are used towards
gaining best long scale logistics, for resources cost effective utilisation within longer
run for wider competent surging pace. Outbound logistics: The brand Patagonia, undertakes best outbound logistics
activities to further distribute products to channel partners and final buyers where
there is further keen productivity. Outbound logistics also further evolve towards
scheduling, processing in sustainable format and retailers commitment where
warehousing services are effectively further monitored. Patagonia uses resources for
outbound logistics, where technology standards are effectively worked on as per keen
long term goals functionally. Operations: The clothing brand Patagonia, business operations are variedly
innovative and operationally effective to keep up best scale benchmarks profoundly,
and to implement higher sustainable new goals. Products inputs and outputs are
further monitored to keep up thresholds active, leverage best competent surging pace
in best cost effective resources for gaining larger growth rise.
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Marketing and sales: Patagonia business strategies further connect to marketing and
sales, business operations for strengthening new rise innovatively as per competitive
standards actively. The clothing industry is also further keenly evolving towards
functional expertise as per new advancement, where resources utilisation is also
majorly expanding (Al-Husseini, 2020).
Support activities
Procurement: Patagonia further focuses on procurement of best products,
technologies which further heads on bringing sustainable usage strategically and also
towards long term growth. Procurement inputs include raw materials, supplies,
machinery and production equipments which are some of the integral competent
which enhances procurement of sustainable resources. The brand procurement of
various products are further analysed as per long term strategic further working pace,
where eco friendly sustainable new strategies are further practically implemented.
Human resources: Patagonia human resources hold high scale functional competent
expertise, for strategic connective scale new informative benchmarks towards
bringing on best quality within products and services. Human resources brings on
advanced scale expertise, for strengthening connective new keen platforms strength
worked on where training and development are further leveraged. The human
resources are an integral resource whose potentialities are synchronised with best long
term CSR planned initiatives, best yielding competencies fundamentally within
competitive industry.
Technology development: Patagonia further heads on strong implications on
technology development for all clothing products and services, where brand heads
towards commercial integrity rise (Waheed and Zhang, 2020).The technology
development among all products, are also focused on for bringing sustainable usage
of various resources and services which enhances competitive diversity aspects. It
can be also analysed that technology advancement potentially plays crucial role for
gaining profound rise, on best implementation of all resources within technology
which further leverages outputs. The technologies used in implementation are further
correlated towards determinants connected to best strategic outputs, best competitive
quality growth domains whcih builds best benchmarks.
Firm infrastructure: Patagonia further heads on strong focus towards firm
infrastructure scenarios, where best clothing products are worked on for commercial
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expertise for wider range of productive strengths. This can be also analysed that firm
infrastructure adds to wider technical productivity rise, integral leveraged scope for
consistent new innovation. Supply chain management also comes under firm
infrastructure where the company has been heading towards new advanced creative
synchronised competencies, where it has best determinants correlated with latest
targets (Zahid and et.al,., 2021).
VRIO analysis:
The VRIO analysis will further head on competent focus towards gaining functional
rise towards sustainable competitive new advanced working goals, where resources and
competencies analysis further heads on stringent crucial role. VRIO framework will further
bring on determinants connected towards operative investments, where resources usage and
services can be further signified profoundly. Patagonia company VRIO analysis can be done
as follows:
Value : The brand has been successful in bringing best quality services among all
clothing products for consumers, that has enabled brand value to rise functionally,
where value is innovatively growing. Patagonia is successful in forming good brand
value growth functionally, where technical expertise is stringently strong and
diversified towards untapped new targets actively. This further also proceeds focus
towards gaining new advancement among sustainable products, services where
resources are further diversified to bring on keen committed quality standards. This
signifies that external brand growth with sustainable competitive benchmarks are
functionally profound, towards bringing value rise commercially. Brand value is
competitive and crucial for determinants connected to new production standards,
where best usage of technologies further scale up best results.
Rarity: The rarity factor within Patagonia is not there at present, where the
competitive advantage is not unique, and also the competitive equality factors need to
further also synchronised commercially. Rarity factors are also lacking investments
pertained towards functional growth among new investments, where products and
services expertise need to be further leveraged actively. Patagonia resources are good,
but rarity factor is lacking due to further coming up of new brands within clothing
industry parameters. Rarity factor holds high significance, to bring on rare usage of

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best competitive marketing and production, manufacturing technologies which brings
on new scope evolved within longer run (Hadj, Omri and Al-Tit, 2020). Imitable: The company resources are imitable, as many new companies are coming
within business standards by bringing on same competent productivity standards
worked on. This factor signifies that imitable factor is limited and also competencies
need to be further analysed, for functional growth actively towards diversification
parameters. Patagonia, with new advancement coming on within clothing industry
needs to further bring on best technical functional growth actively and also bring on
best paradigms .
Organisation: This factor signifies focus that Patagonia organisation services and
products competencies are well diversified, and synchronised as per latest working
target goals. Furthermore, varied new investments have to be pertained towards new
technical rise for bringing on cost effective overall productive diversity standards
within longer run. Organisation factor also potentially brings on specific focus on
operations connectivity, higher strategic functional efficacy benchmarks worked on
for larger scale efficiency goals. The external factors within clothing industry has
evolved with strategic diversity parameters, where yielding strength is strong and also
customised innovation needs to be further worked on.
Value Rarity Imitable Organisation Parameters
Competitive
advantage
Competitive
equality
Short term
competitive
advantage
Unused
competitive
advantage
From the analysis of value chain framework and VRIO model, it can be further
understood that Patagonia as one of the fastest clothing brand has further scope to further
leverage best sustainable operations. The two discussed proposals to bring on new products
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with limited cost effective technologies, will limit wastage and also enhance new strength
factors evolved within business run for strategic functional expansion rapidly. Further there is
varied scope for keeping up new advancement within investments, analysed for strategic
diversity and also to gain best goodwill. Customers satisfaction by evolving on sustainable
operations, will be further significantly evolved with determinants focused on large scale
operational growth rise within long term benchmarks. This can be further also analysed as
one of the most crucial parameter, towards bringing revenue rise strategically and
communities, stakeholders commitment rise potentially.
CSR investments must be enhanced strategically for bringing on functional cost
effective new standards, which further leverages towards new specific competent scenarios
for stringent connectivity goals Proposals have been specifically heading towards stringent
fundamental growth rise, for keeping up competent productive longer terms which enhances
goodwill. Patagonia further also will be planning to bring on keen new connective
benchmarks, which will align up future goals.
One new proposal
Promoting healthy and inclusive workplace culture , community engagement are
some of the best corporate social responsibility factors where Patagonia need to further head
on focus for leveraging best alignment of all long term goals functionally. This further can
be analysed that CSR initiatives are widely crucial where community engagement is further
evolved, which enhances services and business practices within longer run for strategic
competencies. Patagonia proposal to invest on designing goals with measurable impact, will
align long term strategic goals and stringent functional innovation towards potential growth
targets functionally. This further also connects towards socially responsible companies
business operations, competitive new strategic rise functionally and technical connectivity
towards committed growth factors. By training employees for cost effective standards, it will
further coordinate new aspects which further adds to connective benchmarks for larger
domains.
It can be also leveraged that further scaled up benchmarks need to also be
synchronised fundamentally, towards operative innovation and philanthropic commitment for
wider scale connective rise. It can be analysed that Patagonia further also up scales new
fundamental strength based investments, for further technical diversity scope which will also
motivate new goals to be further inbuilt. Strategic models and competencies training, new
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motivational programs among stakeholders will leverage best productive synergies towards
informative diversity standards (5 Corporate Social Responsibility Trends To Follow In 2020,
2020).This proposal will further keenly evolve towards yielding best competencies
functionally, for stronger connective new advancement towards untapped functional
parameters for best motivational growth. Patagonia will be also able to synchronise best
competencies towards best functional targets, where CSR has been informatively expanding
towards best strategic parameters. This further adds to new rise for scaled up competencies
for wider scale growth, which enhance new functional rise for varied paradigms expansion.
Patagonia by heading towards value rise aspects, among employees in various
departments will be able to further able to gain new connective brand value. This has been
identified to be also crucial towards gaining best brand value growth competencies, new
specific competent growth towards external stakeholders commitment towards new vision
oriented goals within longer business run. Furthermore, new investments done for bringing
on new specific rise on functional best synergy expertise will further add to profound
connective goodwill development. This further also heads on strategic rise for commercial
strength, wider scale implications towards new strategic vision development which creates
engagement profoundly on longer run. Further the new investments are also correlated
towards advanced best commitment productivity goals, where the competent scale goals are
evolved to gain best revenue standards. It can be also analysed that corporate social
standards, responsibility towards management and society commitment further adds to
profound rise on best yielding competencies functionally towards wider run (7 Best Practices
for Creating an Impactful CSR Strategy, 2021).
CONCLUSION
From the above analysed aspects within report it can be concluded sustainable
corporate social responsibility, brings on fundamental scope for gaining best competitive
fundamental scale rise for stronger goodwill. Patagonia, as one of the fastest growing
company within clothing industry further has been competently growing towards varied
scope for best innovation, new developed strategic investments. The report has concluded
proposal, where product quality services will further enhance CSR initiatives for larger
technical diversity parameters. Study further concluded usage of pestle and porter five forces
model towards gaining resources analysis, where company has high quality fundamental scal
growth rise. The report has concluded further resources analysis by usage of value chain

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analysis, and vrio model which functionally synchronises fundamental scale diversity
paradigms. This further also concludes focus within new proposal to further engage with
stakeholders commitment, towards bringing functional scale expansion rapidly, which also
potentially engage best new scope technical expansion towards new synergies.
REFERENCES
Books and Journals
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Sustainable Competitive Advantage: An Exploratory Study of the Opinions
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Barlian, E., and et.al, 2021, April. The influence of entrepreneurship orientation and IOT
capabilities to sustainable competitive advantage of artisanal fisheries in
Indonesia: A case study of Artisanal Fishery in Banten Province. In IOP
Conference Series: Earth and Environmental Science (Vol. 729, No. 1, p.
012034). IOP Publishing.
Feng, B., and et.al, 2020. The impact of core technological capabilities of high-tech industry
on sustainable competitive advantage. Sustainability. 12(7). p.2980.
Hadj, T., Omri, A. and Al-Tit, A., 2020. Mediation role of responsible innovation between
CSR strategy and competitive advantage: Empirical evidence for the case of
Saudi Arabia enterprises. Management Science Letters. 10(4). pp.747-762.
Kang, E. and Lee, H., 2021. Employee Compensation Strategy as Sustainable Competitive
Advantage for HR Education Practitioners. Sustainability. 13(3). p.1049.
Kang, S. and Na, Y.K., 2020. Effects of strategy characteristics for sustainable competitive
advantage in sharing economy businesses on creating shared value and
performance. Sustainability. 12(4). p.1397.
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Koentjoro, S. and Gunawan, S., 2020. Managing Knowledge, Dynamic Capabilities,
Innovative Performance, and Creating Sustainable Competitive Advantage in
Family Companies: A Case Study of a Family Company in
Indonesia. Journal of Open Innovation: Technology, Market, and Complexity.
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Information Management Capability on Companies’ Sustainable Competitive
Advantage: A Multiple-Case Study of Brazilian Market-Leading
Companies. Revista Brasileira de Gestão de Negócios. 22(4). pp.876-899.
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employee creativity, and sustainable competitive advantage: A moderated
mediation. Sustainability, 12(8), p.3295.
Waheed, A. and Zhang, Q., 2020. Effect of CSR and Ethical Practices on Sustainable
Competitive Performance: A Case of Emerging Markets from Stakeholder
Theory Perspective. Journal of Business Ethics, pp.1-19.
Zahid, M., and et.al,., 2021. From corporate social responsibility activities to financial
performance: role of innovation and competitive advantage. Asia Pacific
Journal of Innovation and Entrepreneurship.
Online
5 Corporate Social Responsibility Trends To Follow In 2020. 2020. [Online]. Available
Through :<
https://www.forbes.com/sites/timothyjmcclimon/2020/01/02/5-corporate-
social-responsibility-trends-to-follow-in-2020/?sh=4a2a50147e69>
7 Best Practices for Creating an Impactful CSR Strategy. 2021. [Online]. Available
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