Strategic Management - Assignment PDF

Running head: STRATEGIC MANAGEMENT
Strategic Management
Name of the Student
Name of the University
Author note

1
STRATEGIC MANAGEMENT
Post-1
Introduction
The report helps in the overall analysis of the different kinds of issues and
opportunities which can be gained from the PESTEL analysis in an effective manner. The
main focus is required to be provided on purpose of analysis along with identification of the
key factors along with their implications are required to be discussed.
Overview of Woolworths
Woolworths is one of the Australian supermarkets or the grocery store which was
founded in the year 1924. The headquarter of the company is in Bella Vista which is situated
in Australia and the number of locations wherein the company is serving is more than 995
locations (Woolworths.com.au.,2018). The employees working in the organization is 115000
till the year 2017 and the major products and services which are being sold by the company
are inclusive of different magazines, household magazine products, stationery items along
with additional more than 19 convenience stores carrying the same kind of logo. Lastly, the
company was owned by Brad Banducci who is the CEO and founder of the organization. The
revenue which has been earned by the company till the year 2017 is A$42.132 billion till the
year 2017 and the company has their presence in New Zealand.
Macro Environmental Analysis of Woolworths
Political Factors- In the political aspects, there are different kinds of factors which are
being considered in order to analyse the opportunity and threat.
 There is huge rate of stability in the market which is one of the opportunities which
can be faced by Woolworths in a positive manner (Hill, Jones & Schilling, 2014)