Strategic Management for H&M

This report provides an analysis of strategic management for H&M, including external and internal analysis, strategic options, and strategic selection. It discusses the impact of the external environment on H&M's business and the company's internal strengths and weaknesses. The report also explores strategic options such as market penetration, product development, market development, and diversification. Finally, it recommends product development and differentiation leadership as the future marketing strategy for H&M.