This report provides an analysis of the strategic management of Black Star Pastry, including external environmental analysis, internal organizational analysis, and key issues for the firm. It discusses the political, economic, social, technological, legal, and environmental factors affecting the bakery industry in Australia. The report also examines the key resources, core competencies, and stakeholders of Black Star Pastry, as well as the impact of culture and history on the company's intent and benefits. It concludes with recommendations for addressing key issues and improving strategic management.