Internal Organisation of Sainsburry: VRIO and SWOT Analysis

Strategic management

Table of Contents
Introduction .....................................................................................................................................3
Internal organisation .......................................................................................................................3
a.i. Resources, capabilities and competencies.............................................................................3
a.i. 1 competitive advantage ........................................................................................................4
a.ii Financial Performance ..............................................................................................................5
a.ii. 1 relevant trend ....................................................................................................................5
a. iii. Appealing value proposition...............................................................................................5
Conclusion.......................................................................................................................................5
REFERENCES................................................................................................................................5

Introduction
Internal organisation encompasses the internal resources of the company such as human,
financial resources and employees who manages the day to day activities of business. This report
speaks about the internal resources of Sainsburry. Sainsburry has one of the largest supermarket
in UK. This report states about the VRIO and SWOT analysis for the company apart from this
competitive advantage and competitive analysis of the company has been discussed in this
report.
Internal organisation
Internal organisation of any business refers the way in which the company carry out its
different activities. The internal organisation of Sainsburry includes all the element such as
employees, management, culture etc.
a.i. Resources, capabilities and competencies
Sainsburry is a rich company in resources they have, financial resources, HR, suppliers
etc. and employees are very rare and hard to copy.
VRIO analysis
Sainsburry is the second largest supermarket chain in UK, so the VRIO analysis of
Sainsburry states about the each and every internal resources of the company so that the
company remain competitive in the market.
Resources &
capabilities
Valuable Rare Expensive to
imitate
Capabilities
of exploiting
Performance
implications
Financial and
human
resources
Yes Yes Yes Yes Sustainable
Supply chain
& distribution
network
Yes Yes Yes Yes Sustainable
Brand image Yes Yes Yes Yes Sustainable
Employees Yes No Yes Yes Normal
Patent Yes Yes Yes Yes Normal