Strategic Management Plan for Starling Bank

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Added on 2022/12/23

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This report discusses the strategic management plan for Starling Bank, including the analysis of the macro environment, internal environment, and competitive forces. It explores the application of frameworks such as PESTLE analysis, SWOT analysis, VRIO analysis, and Porter's five forces model. The report also highlights the bank's mission, vision, and strategic planning using the Ansoff matrix.

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Strategic Management Plan for Starling Bank

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