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Strategic Planning Individual Report

   

Added on  2023-06-07

13 Pages3542 Words157 Views
Business DevelopmentLeadership ManagementMarketing
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Strategic Planning
Individual Report
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Contents
INTRODUCTION...........................................................................................................................1
MAIN BODY...................................................................................................................................1
An introduction including a definition of strategic management...........................................1
Explain the process used by organisations to determine their strategy..................................2
Evaluation of the impact of internal and external environmental variation on organisational
strategy...................................................................................................................................3
Discuss the organisational strategic plan................................................................................6
CONCLUSION................................................................................................................................7
REFERENCES................................................................................................................................9
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INTRODUCTION
The strategic planning is explained is the procedure in which the leaders of the business
enterprise identify the vision for the future development and growth of the organisation in order
to complete the goals in objectives the business organisation. This is defined as the process
which includes the introduction of the sequence in which the goals has to be achieved and the
company is able to reach its stated vision. It is very significant for every business enterprise plan
in advance which includes from the term goals to long-term goals. The strategic plan in place a
significant role in every business enterprise in order to achieve the growth and success so that the
employs can work in an effective and efficient manner. Organisation which is taken for this
report is Tesco. This is the multinational company situated in London. It is considered as the
largest supermarket in grocery retailer. The company was established in 1919(Kurpiela, and
Teuteberg, 2022). This report will include the various topics such as the introduction of the
strategic management, the process which is used by the company in order to determine the
strategy, internal and external environment and its impact on the strategy and at last it will
include a strategic plan.
MAIN BODY
An introduction including a definition of strategic management.
The strategic management is defined as the planning in advance for the business
organization that how they will how they will use the various resources in order to achieve the
goals and objectives effectively. Please try to check management requires the evaluation of the
various internal and external factors which can impact in their business operations in the various
activities. It is very significant for every business enterprise to have a practice in strategic
management so that they can achieve this routine success. Strategic management helps the
business organization in achieving its objectives effectively. If the company is planning and
making the strategies in order to get the best services it is customers then this impacts on the
branding of the business organization. Also, the strategic management assist in giving the
competitive advantage to the enterprise because the management will provide with being aware
of the changing in dynamic market and adopting the new strategies. The strategic planning also
includes the implementation within the structure and adopting new technologies so that the
company is able to attract customers in effective way. This place an important role within the
1
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