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Strategies and Resources Management Assignment - Rio Tinto

   

Added on  2020-12-10

7 Pages1709 Words370 Views
Strategies and resources1

Table of ContentsINTRODUCTION:.............................................................................................................................3TASK 1...............................................................................................................................................31. Analysis of the strategies it uses to operate internationally and reasons behind it....................32. Product's portfolio and process for international market:..........................................................3 3. Factors that may impact on business decisions taken for product portfolio............................44. Evaluation of the success of its strategies.................................................................................45 Adaption of products and processes in international market......................................................5CONCLUSION:.................................................................................................................................5REFERENCES:..................................................................................................................................72

·INTRODUCTION:Rio Tinto is a manufacturing group of mining industry which follows various evaluationstrategies. It has gone through a range of mergers and acquisitions and emphasize on extraction ofminerals like copper, iron ore, coal, uranium and diamonds (Gereffi and Fernandez-Stark, 2016).It follows a fixed product portfolio and adapt strategies so that its resources are adapted ininternational market. In this report proper analysis of products, strategies global, multi-domesticand like to implement it into international market and reason behind them are described. Itmanufactures minerals like uranium, copper, different varieties of diamonds and process coal. Itpossess high quality of product and services and its objective is to provide surety regardingsustainable and safe shipping of services and strengthen supply chain capabilities.l壱TASK 1l弐1.Analysis of the strategies it uses to operate internationally and reasons behind itRio Tinto applies strategies to get effective response from customers in variable conditionsincluding market situations. Following are some strategies:Multi domestic Strategy: In this strategy focus is made upon local requirements customizing bothmarketing strategy and offering products to match various national conditions. Commercial effortsand advertising are mainly focused rather taking a global approach.Global Strategy: This is opposite to multi domestic strategy. It tries to achieve a level ineconomical market by providing same products and services and is very effective for Rio Tinto aslocal preferences' variances in crucial.Transnational Strategy: It is link between global and multi domestic strategy. It adjusts localpreferences within various nations to balance efficiency.These strategies should be communicated with staff and should be prioritized for financialneeds. They also help in competitive advantage and emphasize direction in which the organizationis planning to move.l弐2. Product's portfolio and process for international market:Product's portfolio combines of all types of materials and resources used to manufactureproducts (Ferrell and Fraedrich, 2015). Rio Tinto uses aluminium, copper & diamonds, minerals,iron ore as raw materials. It operates Argyle diamond mine and is one of best and largest supplier3

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