The assignment content includes research articles and books on topics such as Total Quality Management (TQM), employee engagement, qualitative research methods, data analysis, and business research methodology. The provided readings are from various authors and journals, including Asian Journal on Quality, International Journal of Business and Management, and Indian Journal of Public Health. Additionally, the content includes a questionnaire with questions related to employee engagement and commitment in Primark, asking about senior executives' growth opportunities, managers' authority, decision-making involvement, recognition of efforts, and feedback reactions. The objective is likely to understand the factors influencing employee engagement and commitment.
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