Sunday Rockers Café | Business Plan

Running Head: BUSINESS PLAN
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Sunday Rockers Café
BUSINESS PLAN

BUSINESS PLAN
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Table of Contents
Introduction.................................................................................................................... 2
Business name................................................................................................................ 2
Mission, vision, and goals.................................................................................................. 2
Mission statement......................................................................................................... 2
Vision statement........................................................................................................... 2
Goals......................................................................................................................... 2
Target customers............................................................................................................. 2
Unique selling point.................................................................................................... 3
Advertisement and communication....................................................................................... 3
Competition................................................................................................................... 4
Competitors.................................................................................................................... 4
SWOT analysis............................................................................................................... 4
Business model............................................................................................................... 5
Conclusion..................................................................................................................... 6
Bibliography.................................................................................................................. 7

BUSINESS PLAN
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Introduction
Business plan is known as the formal write. This is prepared by the entrepreneur. The purpose of
the business plan is to attract the customers, investors, employees and project the business profits
(Burns, Bush, & Sinha, 2014). This is effectives as help to run the business operations within the
market. The following discussion will present the business plan for the Sunday rockers café.
Business name
Name of the business will be Sunday Rockers Café in Malaysia. This will serve to customers at
restaurant.
Mission, vision, and goals
Mission statement
The mission of the organization will be “To become number one leader in market among all
competitors”.
Vision statement
The vision statement of the organization will be “to provide the excellent services within the
market.”
Goals
 Increase the sales within the market and become the number one leader.
 Minimize the operating activities costs with passage of time.
 Attract the huge base of customers by appropriate strategies.
 Serve the tasty, innovative, and new dishes to customers with comfortable and family
environment.
Target customers
Target market for the business will be businessman, couples, singles, students, families, and
visitors. Every businessman after completion of works likes a place which serves meals. They
also prefer the place which offers the quality services at valuable price with different options of