Strategic Supply Chain Management and Logistics

Strategic Supply
Chain
Management and
Logistics
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Supply chain 1
Contents
1.2 Link among business functions and supply chain management of Dominos............................2
3.1 IT assist in combination of diverse segments of Supply chain..................................................3
4.1 Role of logistics in supply chain management of Dominos and evaluation of procurement
practices...........................................................................................................................................5
4.2 Procurement and logistics management with factors that can bring improvement to
procurement practices and logistics in organisation........................................................................7
5.2 Improvement strategy will benefit overall business performance of Dominos.........................9
5.3 Identify any current or potential barriers that delay enhancement strategy of Dominos as well
ways to overcome issues................................................................................................................10
References......................................................................................................................................12

Supply chain 2
1.2 Link among business functions and supply chain
management of Dominos
Supply chain management is considered as one of the major operation that is performed by
Dominos, as this is the only way through which business operations are conducted. Dominos
Company performs different types of the management functions that include production,
research and development, purchasing, marketing, accounting and many others. There is link
among the supply chain management as well as the functions of business within the Dominos
Company. Christopher, 2016, depicts that organisational innovation would lead to numerous
changes within the entire organisational framework and that of the personnel within the
company. These factors create the impact on the working or operations of the entire supply
chain. Dominos Company has witnessed the rising needs for the cooperation as well as link
among the suppliers as well as the buyers that strongly influences the innovation within the
company (Hugos, 2018). Dominos has tie-up with third party logistics company that offers the
food manufacturing and distribution assistance in different parts of world.
The supply chain management of the company majorly focuses on the benefits as well as the
quality of the innovation within the range of product. Dominos is not only able to attain the
benefits of innovation in offering the quality products but also in providing the effective service
that is linked with the supply chain management. For instance: Serving meal to customers; In the
present era, there is rise in the competition as well as the change in preference of the customers
towards the products due to which they offer variety and healthier food makes that helps the
company to expand their wide range of menu. Instead of the selling the food items on own
Dominos company ensure that they sells extra value meals that majorly include Pizza, drink as

Supply chain 3
well as fries. The company applies the selling up technique where the order is changed by asking
the customer by recommending the large portion as well as by adding the additional item like
drink. Another one is suggestive selling technique where any item extra is being asked from the
customer to sell it to each as well as every customer (Johnsen, Howard and Miemczyk, 2018).
This shows the direct relationship of supply chain management with the functions of
management.
Further, the type of the corporate culture also influences the possibility of the individual
innovation as well as the innovation within the company. The culture of Dominos Company is
bureaucratic culture that is one of the simple ways to motivate the personnel as well as
corporation ability (Stevens and Johnson, 2016). For instance, Dominos leaders and employees
together considered the needs of the kids as well as adults due to which they have make-to-order
system that provides the customer a feeling of choice that maintain a set structure of offering.
For instance; innovation that has been brought by company is that they combos which include
choice of adults as well as kid. This innovation was possible with the effective supply chain
management and functions of management.
3.1 IT assist in combination of diverse segments of Supply
chain
In the present world, companies are considered as major parts of multi-echelon networks that
include supply chains, delivery of products to customers. In the literature, supply chain
management need to suggest the combined control connected to the multinational company’s
networks that can offer important advantages (Rajah, et al, 2018). The effective utilization of IT