Supply Chain Management – Sainsbury’s Supermarket

Running head: SUPPLY CHAIN MANAGEMENT – SAINSBURY’S SUPERMARKET
Supply Chain Management – Sainsbury’s Supermarket
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1SUPPLY CHAIN MANAGEMENT – SAINSBURY’S SUPERMARKET
ABSTRACT
Supply Chain Management is the ideology of managing the different range of activities that
maintains the supply network of a business firm. The supply chain management focuses on
the procurement and distribution of the goods and services in the most cost effective way
possible. The supply chain management provides with a huge amount of employment
opportunities to different specialised individuals. Based on the management practices of
supply chain network there are several analytical theories that can be implemented in order to
carry the process effectively and usefully. However, there are certain benefits as well as
drawbacks of applying different models of theory related to the management of supply chain.
On the one hand, where the several models provide the SCM with ease of carrying the supply
network chain, maintaining the inventory and reduce the waste materials, in the lieu of this,
on the other hand, it increases the cost of production and risk management for the industry.
This is because the industry has to focus on multiple aspects of the theory in order to
maintain it in a useful manner.

2SUPPLY CHAIN MANAGEMENT – SAINSBURY’S SUPERMARKET
Table of Contents
Introduction................................................................................................................................3
Current Supply Chain Network of Sainsbury's..........................................................................3
Just-in-time (JIT) Supply Chain Model.................................................................................4
Strategic Role of Sainsbury’s Supermarket...............................................................................6
The Customer Relationship Management Theory...................................................................11
The Supplier Relationship Management Theory.....................................................................11
Time- Based Supply Chain Management................................................................................12
Drawbacks of Time-Based SCM Theory.................................................................................13
Recommendations....................................................................................................................14
Conclusion................................................................................................................................15
References................................................................................................................................16

3SUPPLY CHAIN MANAGEMENT – SAINSBURY’S SUPERMARKET
Introduction
The report aims to critically examine the strategic supply chain management process
used by the retail chain, Sainsbury's (Rohwer & Topic, 2019). The primary motive behind
choosing the particular organisation is that Sainsbury's is one of the largest retail sectors and
distributors in the department of daily as well as economic goods and services. Moreover,
with the examination of the supply chain management process of the concerned retail
industry the study analyses the importance of the effectiveness of the same for future benefits
and understanding of the SCM. Further, the report focuses on analysing the current supply
chain role of the concerned industry and also tends to propose a new theory of supply chain
management that would prove useful for the firm. Furthermore, the report aims to analyse the
strategic implementations applied by the firm to gain a competitive advantage in the market.
Moreover, the study also investigates the significant strengths and drawbacks of the proposed
models employed for the company and finally tends to recommend few more strategies that
would help in the betterment of the future of the concerned industry.
Current Supply Chain Network of Sainsbury's
The organisation Sainsbury's is considered to be one of the major suppliers in the
department of food retailing in the United Kingdom from the inception of its first store in the
year of 1869 till present date (Aluko & Knight, 2017). The concerned firm boasts of more
than 500 supermarkets and roughly around 300 convenience stores in the nation of the UK
alone along with supermarkets of the concerned firm in the other countries of the world. In
this connection, it needs to be said that an analysis of the current supply chain network of
Sainsburys Supermarket Limited through the usage of the JIT model of the supply chain is
likely to reveal insightful information regarding the supply chain management process used
by the leading retail firms (Christopher, 2016).