Sustainable and Responsible Tourism

This report discusses the concept of sustainable and responsible tourism, the role of the World Tourism Organisation, and the principles of tourism development. It also explores the impact of Australian tourism and the importance of stakeholder engagement in developing sustainable tourism practices.

SUSTAINABLE AND
RESPONSIBLE
MANAGEMENT

Table of Contents
INTRODUCTION...........................................................................................................................3
PART 1 ............................................................................................................................................3
Concept of sustainable tourism...................................................................................................3
Description on sustainable and responsible tourism has evolved...............................................4
Role, function and mission for World tourism organisation.......................................................4
Description on sustainable and responsible tourism...................................................................6
Critical evaluation on importance and application of sustainable and responsible truism. .......6
PART 2.............................................................................................................................................7
Description on the principles and purpose of tourism development that plan to minimise the
adverse effects of tourism...........................................................................................................7
Description on evaluation of procedure of tourism development, planning and associated
challenges with specific tourism examples.................................................................................8
Critical evaluation on different approaches to tourism development.........................................9
Critical evaluation on ration for monitoring and measuring sustainable performance...............9
PART 3 ............................................................................................................................................9
Impact of Australian tourism from perspective of economic, social, cultural and
environmental aspect...................................................................................................................9
Description on principles of sustainability executed by specific tourism to meet stakeholder.10
Description on contribution made by various stakeholder in developing sustainable tourism
practice......................................................................................................................................11
Critical evaluation on value and significance of stakeholder engagement and partnership to
meet sustainable objectives. .....................................................................................................11
CONCLUSION .............................................................................................................................11
REFERENCES..............................................................................................................................13

INTRODUCTION
Tourism industry is significant for the benefits of the economy of host country. It is
dynamic and competitive industry that needs ability to adapt with changing needs and desires
that assist to enhance customer satisfaction (Xu, Nash and Whitmarsh, 2020). However, tourism
offers the widen range of benefits that inclusive of economic benefits for the countries that is
attracting the large number of visitors. In addition to this, tourism has the potential that supports
to improve relationships between nation states or businesses and helps to create opportunities for
entertainment and recreation that leads to improve the value of a currency. In this current era,
this is crucial to build environmental and social sustainable policies that have become significant
for the tourism enterprise to carry out sustainable working.
The present report is based on chosen destination such as Australia. Thus, report will lay
focus son concept of sustainable tourism, function, mission and role of leading global
organisation as WTO that direct tourism services. Also, analysis will be conducted to managing
sustainable and responsible tourism. Henceforth, examination will be undertaken over the
principles of sustainability and contribution made by varied stakeholder in order to develop
sustainable tourism practice.
PART 1
Concept of sustainable tourism.
In the present era, sustainable tourism is becoming more and more common. However,
sustainable tourism is way of travelling and exploring the destination with respecting its culture,
people and environment. It is in the form of tourism that aids to meet out the demand of tourist
and the host communities without compromising the ability of the future generation to meet their
own needs ( Hsu, Chen and Lin, 2020). However, this is inclusive of the wide range of the
subcategories that covering ecotourism and both social and economic sustainability for the local
communities. Hence, sustainable tourism can be defined as supporting the economy and
community tourism initiatives. Therefore, this can be said that sustainable tourism aims towards
to reconcile the tension among the three partners and keep the equilibrium in the longer term.
This leads to minimise the cultural damage and environmental. Optimise visitor attraction and
take steps towards to maximise the long term economic growth.

Description on sustainable and responsible tourism has evolved.
Sustainable and responsible tourism is one of the rapidly evolving concept that is
significant to conduct the sustainable tourism practices (Hopkins, 2020). In addition to this,
responsible tourism needs the support of government, local communities, operators and local
people to take the tourism activities in more sustainable and effective manner. However, this kind
of the efforts make the tourism activities more sustainable and effective. Hence, this can be
stated that the main purpose of responsible tourism is to reduce the negative affects on
economical and social impacts.
Furthermore, sustainable tourism put the major consideration over the long term change
in tourism practices that assist to tacking possible impacts whereas responsible travel put the
major consideration over the short term actions ( Lonardi, Martini and Hull, 2020). Thus, main
purpose of the responsible tourism is to make the better place for people to live in and better
place for people to visit. In addition to this, sustainable tourism is about to re-focusing and
adapting better practices. Furthermore, sustainable tourism produce the significant impacts on
natural resources, consumption patterns, pollution and social systems. Lastly, this can be true to
stated that responsible tourism is all about taking the responsibility for making tourism activities
sustainable and increasingly influence the tourism activities in better and efficient mode.
Role, function and mission for World tourism organisation.
The leading international enterprise in the field of tourism works as to promotes the
tourism activities as driver of the economic growth that inclusive of the development and
environment sustainability that offer leadership and also support the sector in advancing
knowledge and tourism policies at the global level (Korkmaz, and Niyet, 2019). Thus, main aim
of tourism is to preserve the local culture, art, handicrafts and resources that belongs to natural
and man made tourist resources.
This ensures the dignity and respect for the people in tourism and this also assist in
developing better marketing and promotion for tourism. Therefore, this can be stated that tourism
activities make the contribution towards to generates more employment, revenues and this also
plays significant role in development of tourism activities. It plays catalytic role that helps to
promote technological transfer and international corporation that develop and stimulates public
private sector international partnership that maximise possible economic minimise
environmental, cultural and negative impact (Kurniawan, Adrianto and Prasetyo, 2019).

Objectives of UNWTO-:
The objective of WTO are to promote and develop sustainable tourism to contribute
international understanding, economic development, peace and prosperity of human rights and
fundamental freedom for all without distinction as to race, language, religion or sex.
Mission of UNWTO-:
This aims at stimulating economic growth, offering incentives, protecting the
environment, job creation and promoting peace (Budhiasa, and Riana, 2020). However, the main
mission of UNWTO is to create employment opportunities.
Aims and objectives of UNWTO are as-:
This plays increasingly crucial role to make tourism as the number one industry at the
global, regional and national level. Therefore, UNWTO has taken various initiatives to promote
and develop tourism in the systematic and scientific manner as are-:
 This leads to develop intercultural personal friendship and awareness.
 It helps to encourage investment in tourism.
 This aids to coordinate and cooperate with international agencies for tourism
development.
 It offer leadership and quality education.
 It leads to develop ethics and social responsibility.
Roles and contribution of UNWTO-:
Tourism is the industry that is one of the fasted growing that leads to have job creation,
foreign exchange earning and also significant components in balance of payment (Jovicic, 2019).
In addition to this, UNWTO plays major role to make the tourism activities effective at the
global, regional and national level. Henceforth, the roles of UNWTO are outlined in following
context as are-:
 This leads to motivates the investment in tourism.
 It helps to undertake the steps that assist to develop responsible and sustainable tourism.
 To bring out the better development in terms of statistical measurement.
 To take the steps towards to cooperate and coordinate with international agencies for
tourism development.
Function of World Tourism organisation-:

The main purpose of the organisation is to motivate and promote tourism that leads to
encourage economic growth that assist to bring inclusive development. It supports to enhance
environmental sustainability.
Description on sustainable and responsible tourism.
Sustainable tourism in an industry termed out as committed towards to make low affect
on the environment and local culture at the time of supporting that generates future employment
for local people (Xu, Nash and Whitmarsh, 2020). Therefore, this can be stated that sustainable
tourism works as to ensure the development that develops positive experience for the local
people, tourism entities and tourist themselves. However, the main purpose of sustainable
development works as to meet out the requirement of present tourist and host regions to protect
and enhance the opportunities for the future. It leads to management of the all resources in
manner that bring effective economic, social needs and aesthetic requirements that needs to be
full-filled to maintain essential ecological process and cultural integrity etc.
Additionally, responsible tourism that minimise negative social economic and
environmental affect that generates economic benefits for local people. Travel and tourism has
the potential to make the world for better place. However, sustainable tourism is effective to the
local people, environment and culture (Hsu, Chen and Lin, 2020 ). Thus, main aim of brining
sustainable tourism is to conserve precious natural resources. Sustainable principle termed out as
to environmental, economic and socio culture aspect of the bringing tourism development.
Critical evaluation on importance and application of sustainable and responsible truism.
According to the view of Hopkins, (2020) this can be stated that tourism takes the full
account of the current as future economic conditions. Additionally, sustainable tourism are
responsible for undertaking the benefits that relates with benefits the environment, helps the local
communities and can have economic advancement. In additionally to it, sustainable tourism is
way to travelling that leaves a minimum negative affect on the pace visited and preferably rather
it leaver the positive affect on all over the society. Also, this can be stated that sustainable
tourism can be accomplished with help of protecting, natural environments, wildlife and
developing and managing tourism activities.

PART 2
Description on the principles and purpose of tourism development that plan to minimise the
adverse effects of tourism.
Sustainable economical growth and reduction in poverty through tourism that depends on
ability that generate employment opportunities, local service provider and that stimulates the
development for the basic infrastructure (Lonardi, Martini and Hull, 2020). In order to bring out
the sustainable tourism that offer quality employment to its community residents and linkage
among the local business and that support to established tourism. However, the negative factor
can affect the working of the tourism activities in the huge context. Additionally, impact of
tourism can be categories as economic, social, environmental and cultural. Henceforth, varied
several factors that assist to measure in order to reduce the affect of adverse impact on tourism
that outlined as-:
Reduction in tourism numbers- The reduction in the number of tourist in some of the area can
affect the economical condition in the huge context. In order to cope up with it, this is crucial
take the initiatives by just doubling the entry fess of the specific hotspots. This is the strategy can
be helpful to generate and maintain income (Korkmaz, and Niyet, 2019). Hence, this can be
stated that limitation in the number of tourism can support to minimise the affect of environment
on natural eco-system.
Diversification- It is significant to diversify the range of products with help of opening up of the
new adventures. By facilitating the sailing, canoeing and rafting the number of the tourist can be
attracted towards the tourist destination. This is also one of the effective term that aids to
minimise the issues of environment tourism hotspot.
Green tourism- It is widely used in terms to convey what is ethical, responsible and sustainable
tourism. With the use of effective plan of action, there can be undertaken improvement in the
transmission of the cultural and historical traditions. It can be helpful that leads to protect
individuals from local heritage by regenerating traditional crafts and art.
Eco-tourism- By the use of putting increased consideration on eco-tourism activities that can
lead up to reserve the wildlife and environment facilities (Kurniawan, Adrianto and Prasetyo,
2019). Henceforth, this also assist to bring reduction in the social conflicts among authorities and
other groups such as tribal individual and farmers.

Description on evaluation of procedure of tourism development, planning and associated
challenges with specific tourism examples.
Tourism is an significant sector of the economy in many countries. Additionally, income
and employment effects from the economic impact of tourism that are significant to promote and
sustain tourism development by playing these economic benefits (Budhiasa, and Riana, 2020).
However, the evaluation has developed with varied approaches, tools and techniques that assist
to address this varying degrees of acceptance and success.
Australia has the competitive advancement in tourism through proximity to Asia, that
appealing to natural assets, safe environment and the service offered by the low cost of airlines.
In addition to this, the main role of Australia tourism industry to develop policy, attract
investment and offer research to grow and advance Australian market share. In 2018, tourism
accounted for the 3.1% of the national GDP that is contributing $57.3 billion to the economy of
Australia. Hence, tourism in Australia has faced number of issues in the recent times and these
challenges are inclusive such as economical, political as well as social issues (Jovicic, 2019).
Despite all of these, the tourism industry has experienced the steady growth.
Hence, this can be stated that devastating bushfire season of 2019-2020 highlights the
country vulnerabilities to the effects of climate change. Therefore, the economy within the
Australia is highly reliant on the tourism that is estimated to represent 10.04% of the Australia
gross domestic product and 12.2% of the total employment. Therefore, tourism planning,
building resilience to disaster is one of the critical term that bring future economic development
within the Australia. With the help of reducing the affect of disasters on the tourism industry as a
whole (Jovicic, 2019). This can potentially aids to recovery of the directly affected business
through compensation schemes.
In order to cope with these all challenges Australian, state and territory legal authorities
offers the wide range of support and relief assistance for the tourism business. Therefore, tourism
in the Australia is one of significant component of the Australian economy that consist of the
domestic and international components. Thus, one of the challenge is that there are presence of
policies and law system that needs to be inconsistent, incompetent and not in proper manner with
the reality of tourism development. Hence, legal authorities needs to take the initiatives that can
help to strengthen the necessity for the sustainable tourism planning and management by
focussing over structure and process.

Critical evaluation on different approaches to tourism development.
As per the view of Budhiasa, and Riana, (2020) stated that tourism development works as
to create the action plan that assist to enhance, develop and encourage tourism for the country.
Therefore, the reason behind execution of plan of action for developing tourism sector to
increase the GDP of the country. Therefore, these approaches are outlined as-:
 Institutional approach- It is inclusive of the varied intermediaries and institution that
works as to perform activities for tourism effectively.
 Product approach- This leads to undertake the tourism development in terms to how the
products produced, consumed and marketed.
 Economic approach- It is defined as framework that aids in providing and analysing
tourism activities and this contribution to the country economy.
Critical evaluation on ration for monitoring and measuring sustainable performance.
According to the view of this can be stated that evaluation is termed out as one of the
significant process that highly impacts the sustainable performance within the country. However,
the accomplishing the sustainable tourism is the termed out as the continual process. In contrary
to stated that trends in consumer demographics and behaviour, technology and competition
have changed the tourism environment requiring the industry to take the more strategic
destination management to remain competitive. Tourism is already significant driver of
Australian visitor economy.
PART 3
Impact of Australian tourism from perspective of economic, social, cultural and environmental
aspect.
The legal authorities of the Australia must taken continual steps in order to encourage
sustainability in tourism. However, the legal entities in Australia has raised their corporation with
number of countries at the world-wide level (Kurniawan, Adrianto and Prasetyo, 2019). In
addition to this, tourism in host community wildly relies over the exotic, tempting natural sites,
lush landscape and the industry ill be extremely handicapped. However, tourism has been
identified as vital mechanism of sustainable development in the rural indigenous areas.
Hence, indigenous areas have the profound impact on ethnic culture and ecological
significance. In order to identify the impact of tourism, the tourist must interact with local
environment, community and economy activities that generate the combined influence on

economic, natural and cultural aspect. Hence, the impact of tourism generated by Australia
tourist attraction from economic, cultural, social and environment aspect and these are outlined
as-:
Economic impact- In Australia, tourism industry is continually evolving. Thus, effective tourism
leads to better develop economy of the country (Korkmaz, and Niyet, 2019). It is also one of the
effective term as this offer wide investment opportunities for the owner of small business. In
addition to this, tourism activities in Australia leads to have varied benefits to construction, hotel,
retail sector etc. service based economy within the host communities requires the higher level of
education than the subsistence agriculture economy. This sector contributes Australia 3.1% to
the Australia GDP and this employs around the six million people.
Environmental impact- In the Australia, the summer and winters are the activities that can have
negative environmental impacts. This leads to bring down trampling of vegetation, spread of
weeds and nutrient improvement of water and soil. In order to cope up with it, the protected area
management agencies are responsible for the Australian to natural and cultural heritage values of
the protected areas.
Cultural impact- In this, it can be stated the diverse culture of Australia over the minority
groups affects the tourism industry in the adversed mode (Lonardi, Martini and Hull, 2020).
Thus, the social cultural factors has crucial impact on tourism planning and decision making.
However, this can be stated that the Culture is increasingly an crucial component of the tourism
commodity that creates the distinctiveness in a crowded global marketplace. In addition to this,
the socio-cultural impact of conventional tourism effects on the host communities of direct and
indirect relation with the tourism industry.
Henceforth, this can be stated that tourist is enterprise that mainly put contribution
towards to sales, jobs, profitability and tax revenues. However, this can be stated that tourism
affect the most sectors of the economy. Hence, changes in sales, income and employment in
within region that mainly resulting from the tourism activities.
Description on principles of sustainability executed by specific tourism to meet stakeholder.
Stakeholder are termed out as individual that plays crucial role to undertake the business
practices in advanced mode (Hopkins, 2020). With the help of effective involvement of
stakeholder, the tourism practices can be undertake in better and effective manner. Therefore,
these are outlined in following aspect such as-:

Use resources in sustainable mode- The conservation and sustainable use of the resources such
as social, natural and cultural is crucial and this also works as to makes the long term sense of
business.
Reduce overconsumption and waste- It leads to avoid the cost of restoring long term
environment demand that works as to contributes the quality of tourism.
Supporting local economies- This also provide supports to wide range of local economies that
take environmental cost and values that aids to protect the economies and also assist in avoiding
damage to environment.
Description on contribution made by various stakeholder in developing sustainable tourism
practice.
The contribution of stakeholder in tourism development is crucial in relation to undertake
the decision making process that aids to bring better sustainable tourism development (Hsu,
Chen and Lin, 2020). Thus, it can be stated that the support towards to stakeholder participation
is crucial as this aids to bringing out successful operations, development and also promotes long
term sustainability. However, the national authorities plays the crucial role in undertaking
tourism development in better and attractive mode.
Critical evaluation on value and significance of stakeholder engagement and partnership to meet
sustainable objectives.
According to the view of Xu, Nash and Whitmarsh, (2020) stated that engagement of
stakeholder is vital that lead towards to recognise the concerns and goals of all tourism
stakeholder. In order to meet out the sustainable objective this is crucial to undertake proper
planning, decision making and to develop mutually beneficial plan of action that aids to bring
better advancement.
PART 4
Describe that how sustainability is being developed and managed in a range of tourist
destinations worldwide
Sustainability in the tourist destination that has become an essential thing for achievement
of short-term and long-term goal of organization. Sustainability in operations that required by
whether it is in tourism destination (Lund, Durlacher and Antonschmidt, 2019). It is nothing but
an efforts which is made by tourism companies to affect local environment.

In global tourist destinations, it is important for adapting the concept of sustainability
which will create satisfaction among society. In order to exploit the resources that are generally
available for development. There are different way to manage and develop the sustainability in
wide range of tourist destination across global world.
 Being sustainable consultant, it should be considered the environment condition or
situation. Afterwards, it is mainly focused on the finding the impact of hotel property on
environment. In order to achieve the sustainable development while using natural
resources, raw materials for environment protection and maintain (Lund, Durlacher and
Antonschmidt, 2019). For Example- water is nature resource for tourist destination that
require to utilise the availability. Therefore, it will be protecting and securing in future.
 The development social community and local authority nearby tourist destination that
always focused on get sustainable operation. It may be used the method to improve living
condition of people in community. The community of tourism industry help in
sustainability of tourism business.
 The sustainable consultant focused on strategic planning which mainly include the clear
objective and monitoring performance. In this way, it can easily developed and managed
sustainability in global tourism destination.
Evaluation of success or failure of sustainable management that applied in the tourist
destinations.
The sustainable management of tourism is the best way to achieve the success. It will be
providing the better opportunities for using natural, cultural heritage. In order to protect or secure
in proper manner. Sometimes, sustainable consultant make a plan for establishing policies,
procedures, strategies, objective and actions (Lund, Durlacher and Antonschmidt, 2019). It
ensure that future evolution of economy that goes towards success of failure. It is depending on
the strategies where hoe they become effectiveness.
On the other hand, plan encourage and promote the tourism development that always
encourage use natural resources and equitable distribution of benefits. In context of success, it is
applying the suitable regulation and implement long-term strategies.

Justified recommendations and solution for improving sustainable management.
Sustainable development is good for business in itself. It will be creating the
opportunities for tourist destination to improve the condition or situation. It has been
recommended that formulating a sustainable management policy and also establishing specific
objective. It means that consider element such as alleviation. It take into account economic
consideration which emphasizes for maintaining as well as enhancing the tourist destination
places (Bodhanwala and Bodhanwala, 2019). The sustainable policy will help for providing the
better solution to achieve the significant goal and objective. This type of policy is integrated with
environmental considerations of tourist destination. In order to maintain the planning and
decision-making process. Furthermore, recommendation policy associated with life cycle while
eliminating adverse consequences.
CONCLUSION
Hereby, this can be summarized that Sustainable tourism is termed out as the industry that
is committed towards to making the low impact on environment and local culture in relation
generate the future employment for the local people. In addition to this, the main purpose is to
enhance the beneficial aspect and to reduce the negative affects that caused by tourism
destination. Henceforth, the present report has based on chosen destination such as Australia.
Thus, report has laid focus on concept of sustainable tourism, function, mission and role of
leading global organisation as WTO that direct tourism services. Also, analysis has been
conducted to manage sustainable and responsible tourism. Henceforth, examination has
undertaken over the principles of sustainability and contribution made by varied stakeholder in
order to develop sustainable tourism practice.

REFERENCES
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