Sustainable Approach to Business Strategy and CSR in Global Plant Genetics Ltd, Siemens and Tesco Plc

This report discusses the sustainable approach to business strategy and management in Global Plant Genetics Ltd, Siemens and Tesco Plc. It explains the principles of sustainable management and how organizations use ethical and sustainable ways to operate. The report also covers different approaches to CSR and how organizations measure their success level when applying CSR strategies. The subject is Business Management and the course code is not mentioned. The report is relevant to students studying business management in any college or university.

BUSINESS
MANAGEMENT

Contents
INTRODUCTION....................................................................................................................................................................... 3
MAIN BODY.............................................................................................................................................................................. 3
Explanation of Sustainable approach to business strategy and management and explain with examples that how
organization use ethical and sustainable way to operate..........................................................................................................3
Different Approaches of CSR of 3 organization and there difference and how they will measure their success level when
they apply CSR strategy..........................................................................................................................................................5
CONCLUSION........................................................................................................................................................................... 8
REFERENCES............................................................................................................................................................................ 9

INTRODUCTION
Business Management is very important factor for organization because it help management to organising and
analysing of business operation activities which must be run smoothly and management have to achieve objectives
efficiently and effectively. In business management there are various types of business management are there which
are Financial Marketing, Marketing management, Sales Management, Human Resources Management, Strategic
management, etc. this all management are important in organization to perform various operations activity of
organization (Allen, 2020). This report is based on Global Plant Genetics Ltd, Siemens and Tesco Plc organization
this all 3 organization are taken in consideration and how they applied sustainable approaches and different
approaches of CSR in their organization to develop and expand their business. In this report it includes that how
management applied sustainable approaches in their organization and explain with example that how organization
use ethical and sustainable way to operate their activities. In this report it also includes the different approaches of
CSR and how organization used CSR strategies to measure success level of organization.
MAIN BODY
Explanation of Sustainable approach to business strategy and management and explain with examples that
how organization use ethical and sustainable way to operate.
In organization, management have to maintain their sustainable because it has been created for implementing
application of sustainable practices in their business operation category in their organization. Management have to
keep examine these factor which affect organization which are agriculture, society, environment and personal life.
This all factors are most important for sustainable management in organization in market. This is all factors must be
take care properly by management then only it is possible for management to run their business in market long-term
and they Abel to generate profits. Sustainable management means organization of management utilise their
resources with very effective way so that it will improve organization productivity level and management will able
to beat their competitors in market (Agwu, 2018). Resources are very important for organization for their
production operation, so it is a responsibility of management that they keep examines that all resources must be
used in an effective way and their employees of organization help to utilise their resources so that it will able to
sustain resources for long term period. If management are not concern about their sustainability then resource
which is used in organization for their production will not use in appropriate way and it create a huge negative
impact on organization and management will not able to sustain their resource for long term period and this will
affect organization in market that management will not able to run their business for long-term period in market
because their production level is decreased and management don't have potential to beat their competitors in
market. Let's understood this in more brief about sustainable management by taking an example of Global Plant
Genetics Ltd which is situated in UK in the year 2015, Siemens Ltd which is situated in UK in the year 1850 and
Tesco Plc organization which is situated in UK in the year of 1919 (Brondoni, 2018). In this it will be discussed
that which strategies will opt by this all three organization by their management to operate in an ethical and
sustainable way. There some principles of sustainable which management have to follow by all three organization
so that they able sustain in market for long-term period in market and compete their competitors and rule market

and generate more revenue from market which help management to develop their business and expand their
business in market. Let's discuss principles of sustainable management in brief.
Enhance live ability: In this principle management of Global Plant Genetics Ltd, Siemens Ltd and Tesco Plc have
to take care that their nearby society and their employees needs must be fulfilled and needs which is required to be
fulfilled by employee is management provide local services which are foods, transport, water, air, health insurance
and many more which is essential for employees for their survival. This is very important for organization that
management have to fulfil these needs which management have responsibility to fulfil this need of employees and
nearby society because these are basic needs which are required for survival. If Organization management is not
fulfil these basic needs then they have to face problem and management unable to run their organization smoothly
in market because every organisation has responsibility that of they run their organization in market then they have
to do social responsibility so that environment resources will sustain for long-term period in market (Dibrell and
Memili, 2019). This is a basic needs of person which management have to fulfilled because they help management
to run their business operation smoothly and able to develop and grow their business in market.
Create Opportunities for economic prosperity: In this management of organization promote education and
learning in country because it creates a lot of opportunity for them which help management to grab all that
opportunity which helps organization to develop and grow their business in market. This is very important for
organization that their employees must have higher education qualification so that they able to create more
opportunities for Global Plant Genetics Ltd, Siemens Ltd and Tesco Plc organization so that they able to generate
more profits and expand their business in market. This is very important for organization of Global Plant Genetics
Ltd, Siemens Ltd and Tesco Plc management that they provide proper training to their employees so that they
develop their skills and knowledge then only employees will able to perform various activity of organization with
more effectively and this will improve performance level of organization and they will able to compete their
competitors by grabbing new opportunities which will help management of their organization to run their business
operation s very smoothly in market. If employees having proper skills and knowledge then they will always
perform their task with new techniques which will attract investment attention towards organization in market (Dul,
2019).
Foster Environmental Responsibility: It is responsibility of organization management that they have to protect
natural resources which affect environment and for this management have to utilise their natural in very effective
way so that it will not hamper their management of organization in their production and it will improve
organization performance level because in organization employees performance level is also improved and they
complete their assign task with more effectively in organization. If Global Plant Genetics Ltd, Siemens Ltd and
Tesco Plc management use natural resources in their production then it is responsibility of all these 3 organization
that their management replant those natural resources which they take in use for their production (Engemann,
2018). If management of Global Plant Genetics Ltd, Siemens Ltd and Tesco Plc organization only use natural
resources and they don't replant them then management have to face many problem in their organization because
resources is now insufficient for production and this will harm natural environment too. This all will have to take
care by management that their employees took care of natural resources with responsibility. When every they take
in use try to avoid wastage and use effectively so that it will not require more for production

Embrace design Excellence: In this management need to proper examine about their sustainable design because it
should be consider density and mixed use of buildings, connectivity and their protection of valuable land uses. It
very important for organization to run their operation so for that management need to prepare a excellence design
for organization so that they able make profits and plan strategy according to organization operation. Global Plant
Genetics Ltd, Siemens Ltd and Tesco Plc management have to do proper analysis of organization so that they will
able to create good design for organization which help management to run their organization more effectively and
efficiently in market and these all three organization able generate more profits and management prepare design
according to sustainable resources which they take in use for their production.
Demonstrate visionary leadership and strong governance: In organization it required to have good leader who
can perform various tasks of organization and take important decisions of their group so that organization able to
accomplish their objectives in market. This is very essential in organization that leaders have to take care all about
sustainable management which help them to develop and expand their business in markets areas. In organization
governance have different role but it is also important for organization for their growth and development this will
help management to accomplish their organization goals (Goncharenko, 2020). These both term are important for
organization because if any is not perform their activity with responsibility then it will affect Global Plant Genetics
Ltd, Siemens Ltd and Tesco Plc organization in which they will unable to grow and develop their business in
market, so if leaders and governance both are playing their task with more responsibility then it will indirectly help
organization to grow and expand their business in market.
Different Approaches of CSR of 3 organization and there difference and how they will measure their success
level when they apply CSR strategy
Corporate Social Responsibility is very essential party for organization which management have to perform this
activity with more responsibility because it helps to develop the nearby society and so that society of people doesn’t
have any objection regarding their organization. CSR help organization to help develop and grow in market. If any
organization is running their business then they have responsibility to do social activities for their society people so
that their needs and wants will be fulfilled. In CSR organization of management create a employment opportunities
to their society so that management will increase employment ratio and this will help to increase the standard of
living people in their society and it will indirectly impact on society development. Management also to do charities
and donate money in charities because it is part of CSR and management have to do this so that they have to make
good image in market. If an organization do CSR on regular basis then it will impact on society growth and
development then management it will increase and able to maintain their reputation in market (Jena, 2018). For any
organization reputation and image in market is most important thing which management have to maintain and that's
why management do CSR so they maintain their organization name in market and people have good image in their
mind. In organization management have to check that no natural resources are used in organization for their
production or not any another resources which may give negative impact on environment. The product which they
offer to customer must be eco-friendly and they don't have to use any raw material for their production which will
harm environment and people of society also have to face problems then it will also create problem organization
that their organization will not sustain long-term in market. In CSR there are different approaches which
organization has to do and implement in their organization so that they will able to run their business operation
smoothly in market. In this we will do brief discuss that how organization will measure their success when they
apply CSR strategies in their organization. Let's take an example of 3 organization of UK which is Global Plant
Genetics Ltd, Siemens Ltd and Tesco Plc. In this 3 all organization management have to apply their own CSR
strategies so that they able to maintain good reputation in market and this will help organization to increase their
profits in market. In CSR different approaches there are different social responsibility which management of any
organization have to perform but they perform this activity by their own strategy then only it is possible for
management that they will make their organization successfully in market (Jena, 2020). Let's discuss all different

approaches in details and their differences and how they can measure their success level in market of their
organization.
Different Approaches of CSR in Global Plant Genetics Ltd, Siemens Ltd and Tesco Plc
Environment Responsibility: Now it is become very important for any organization that they don't use any raw
material which is harmful for environment. In organization Management get this responsibility that in organization
for manufacturing products must be used eco-friendly raw material which don't have negative and harm
environment. Management have to reduce pollution, green house, emissions etc. in organization and they use
renewable products in organization then only it is possible for management to protect environment.
Ethical Responsibility: In this management of an organization have to treat them equally fairly and ethical with
everyone in organization. They have to take care that in organization everyone's perform their activity within an
ethical boundaries only (Keeling, 2018). Management keep examine on all process of operation which employees
perform so that if any unethical activity is found then immediately stop by management.
Philanthropic Responsibility: In this management of an organization set an aim that they make their world and
society more developed by their business activities. In this management donate money from their profits which they
earn from market. Sometimes management make their own charitable trust so that they will able to make good
reputation in market and they get their money back.
Economic Responsibility: In this management have Responsibility that they have improve their economic
conditions of their country so that their financial activity will be stable and organization generates more profits
from this (Lombardi, 2019). For organization it not only objectives to achieve their target goals but they will also
have to achieve that management successfully able to improve economic conditions, environment and develop their
society and their people standard living.
From all this approaches that company management will follow these all and implement in their organization then
they that company will able to sustain in market for long-term period.
How organization can measure their success level after applying CSR strategies in their organization of
Global Plant Genetics Ltd, Siemens Ltd and Tesco Plc
The organization can measure their success level in market by apply three CSR strategies which are discussed
below in brief.
Benchmark against Top Performers: In this management don't calculate exact success company in market but
management can examine their present scenario and they can see which company is doing well when they
implementing CSR strategies in their organization. From this you can measure that success level of each
organization (Maunder, 2019).
Use KPIs to measure CSR Performance: In this organization of management set short-term and long-term goals
to generate benchmark for their success and key performance indicators (KPIs). In this which organization can
measure success level by their organization goals by which organization management is going achieve their goals
first in market then that company will successful in market (Moşteanu and Roxana, 2020).
Employee Recognised Industry-Standard Measurement: In this management apply some tools in organization
which help management to know that which organization is performing good in market and the tools which applied
in organization are:
Community Mark: It is in UK only to measure National Standards that publicly recognizes excellence in
community (Rendtorff, 2019).
GRI: It is First Global Standard for Sustainability reporting

SASB: It measures financial impact of sustainability (Sroufe, 2018).
From all these tools management have to apply in their organization to measure their success level in market.

CONCLUSION
From this above report it has been concludes that how sustainable approach strategy help management to sustain
their organization for long term and make good image and reputation of their organization and in this management
have to apply different sustainable strategy which help management to perform various activity and help them to
avoid wastage of resources and make their product eco-friendly. This report also include the different approaches of
CSR and how they will help companies to generate more revenue and make their organization sustain for long-term
in market by competing their competitors in market and this report also includes that how CSR strategies will help
management to measure success level of organization.

REFERENCES
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