Sustainable Operations and Destination Assessment 2022

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Running head: SUSTAINABLE OPERATIONS AND DESTINATIONS 1
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SUSTAINABLE OPERATIONS
AND DESTINATIONS

SUSTAINABLE OPERATIONS AND DESTINATIONS 2
Table of Contents
1. Introduction..................................................................................................................................4
2. Reflection.....................................................................................................................................5
3. Background of Sustainable Development..................................................................................5
4. Three Pillars of Sustainable Tourism..........................................................................................6
5. Challenges of the Three Pillars of Sustainability........................................................................7
6. Overview of Triple bottom line...................................................................................................8
6.1 People.....................................................................................................................................8
6.2 Planet......................................................................................................................................8
6.3 Profit.......................................................................................................................................8
7. The Butler Sequence....................................................................................................................9
7.1 Discovery stage....................................................................................................................10
7.2 Growth and development stage............................................................................................10
7.3 Success stage........................................................................................................................10
7.4 Problem -stagnation stage....................................................................................................10
7.5 Rejuvenation or decline.......................................................................................................10
8. Three pillars in Six Senses.........................................................................................................11
8.1 Environmental responsibility...............................................................................................12
8.2 Social responsibility.............................................................................................................13
8.3 Economic responsibility.......................................................................................................13
8.4 Responsible Consumption....................................................................................................13
9. Building Resilience on Maldive’s Recover...............................................................................14
10. Green Marketing......................................................................................................................14
11. Conclusion...............................................................................................................................16
References......................................................................................................................................17

SUSTAINABLE OPERATIONS AND DESTINATIONS 3
Appendices....................................................................................................................................19
Appendix 1: Sustainability Measures in Six Senses..................................................................19

SUSTAINABLE OPERATIONS AND DESTINATIONS 4
1. Introduction
The primary objective of the study is to provide a comprehensive understanding of
sustainable tourism guidelines, concepts, certifications and indicators. This assessment will
evaluate different notions regarding sustainable development and also emphasizes the different
prospective from which sustainable tourism can be assessed. The evaluation will also verify the
three pillars of sustainable development. Along with that, the study demonstrates the triple
bottom line, which is an accounting framework that provides a detailed overview of the
organizational performance in a broader perspective. Apart from the sustainable development
and tourism, triple bottom line, the assessment will also provide a detailed discussion regarding
Butler's sequence. Which is a theoretical framework that measures the changing nature and
demands of the tourist industry. In addition to Butler's sequence, the report will measure various
standards of The Global Sustainable Tourism Council (GSTC). The GSTC is a global body
which forecasts increased understanding and knowledge of sustainable tourism activities. Along
with that, the study will also discuss sustainable tourism philosophies and the growing claim for
sustainable travel.