Building A Sustainable Organisation

This report discusses the concept of sustainability and its impact on the long term competitive advantages for organisations. It also covers the necessary capabilities and attributes for the success of business in a changing and complex environment. The report provides examples of companies that have successfully implemented sustainability practices. The subject is business and the course code and college/university are not mentioned.

Building A Sustainable
Organisation

Table of Contents
INTRODUCTION ..........................................................................................................................3
MAIN BODY ..................................................................................................................................3
TASK A .....................................................................................................................................3
Discuss the concept of sustainability into critical terms and its impact on the long term
competitive advantages for organisations. Support it with different examples .........................3
TASK B.......................................................................................................................................4
Discuss the capabilities and attributes which are necessary for the success of business into
critical manner in a changing and complex environment into critical terms..............................4
CONCLUSION ...............................................................................................................................5
REFERENCES................................................................................................................................6

INTRODUCTION
Sustainable organisation refers to the concept which describes the organisation which
follows or are committed in terms of advancing the principles of sustainable development.
Organisational sustainability is important because it contribute into context of earning more
money and boost the bottom line as well through making the business more sustainable. For the,
business sustainability is important because it is built on the assumption that developing the
strategies which fosters the organisation longevity as well(Figurska and Sokol., 2020). It is
basically the kind of business approach in order to create the long term value through taking into
consideration how an organisation operates in the social, ecological and economic environment.
The present report will cover discussion about the concept of sustainability and its impact on the
long term competitive advantages for organisation. In addition to this , the report will cover
analysis about the capabilities and attributes which are necessary for the success of business in a
changing and complex environment as well.
MAIN BODY
TASK A
Discuss the concept of sustainability into critical terms and its impact on the long term
competitive advantages for organisations. Support it with different examples
Sustainability refers to the meeting their own requirements without compromising the
ability of future generations in order to meet their own requirements. There are three main pillars
of sustainability which include environmental, economic and social. It has been observed that
sustainability is not only about the environmentalism and it is also about the concerns for
economic development and social equity as well. It is also about supporting the process or the
ability to maintain into continuous manner over the period of time(Lopez-Cabrales and Valle-
Cabrera., 2020). It is also about seeking to prevent the depletion of physical or natural resources
so that it will remain available for longer period of time. As the concept of sustainability but it
somewhere it act as in the terms of social isolation and remaining eco-friendly living can be
time-consuming as well. It is costly for the business from the short run perspective so
sustainability can't be always beneficial.

Sustainability has a great impact on the long term competitive advantages for the
organisation because it lead towards the higher level of changes and implementation as well. It
has been observed that there are lots of companies who are involved into sustainability factor. It
basically include Patagonia, New Belgium Brewing, Pela, Preserve, TESCO, Al birds, ten tree
etc(Rai., 2018). These are the companies who have the competitive advantage into the market
because they focus on the sustainability factor into deeper terms due to which they can perform
into positive manner. Patagonia is the company who is focused towards from several years on the
business being at the cutting edge of environment conscious business practices. New Belgium
Brewing is the company who is focused towards lowering the level of emissions by the energy
conservation, implementing voluntary internal energy tax and producing energy on site as well.
Pela is also the company who has taken step towards making sustainable, plastic free products
the new normal with a product that has been hold on the daily basis. These are the companies
who takes the initiative through the unique idea in terms of making themselves sustainable from
the long run perspective.
TASK B
Discuss the capabilities and attributes which are necessary for the success of business into
critical manner in a changing and complex environment into critical terms
There are certain capabilities which are necessary for the success of business which are
defined into the following manner:
For achieving success into the business it is important to have the financial management
and also being able to manage the finances into effective terms. It is also necessary that to focus
on the marketing, sales and customer service as well. Within the business, it is important to have
the communication and negotiation as well and also need to focus on the leadership parameter as
well so that organisation can lead towards into the right direction. Businesses have to make
proper focus on the planning and project management as well and also need to have proper time
management so that tasks can be achieved into fast pace manner(Rostkowski and et.al., 2020).
An organisation should have the capability of solving the problems into result oriented form and
also need to maintain the networking level as well. There are certain attributes that are necessary
for the success of business which are defined into the following manner:

The organisation should have the clear vision and also need to have self confidence level
so that they can achieve the targets into fast pace manner. They have to be in terms of this nature
that they have willingness to take the leap of faith and also need to have the ability to learn from
mistakes. An organisation has to adopt this attribute that they have to maintain trust and respect
for the team as well(Verhelst and et.al., 2022). In this manner, by following all the attributes and
capabilities they can easily achieve success in their business. There are different companies such
as Patagonia, New Belgium Brewing, Pela, Preserve, TESCO, Al birds, ten tree who follow both
the sustainable parameter as well as the attributes of the business into result oriented form. So in
the overall manner, these attributes and capabilities can't be helpful in terms of real life and
practical situations because every business has their own requirements. That's why these
attributes and capabilities are very significant at the organisational level in order to achieve
success for the business.
CONCLUSION
The above stated report concludes that sustainable organisation plays a very significant
role in this competitive environment. It has been concluded that the concept of sustainability is
very important and it has a great impact on the competitive advantage of the organisation. It has
been determined that there are certain attributes and capabilities which are necessary for the
success of business in this changing and complex environment. So for maintaining good
position into the market its very important to focus on the sustainability parameter as well.

REFERENCES
Books and Journals
Figurska, I. and Sokol, A., 2020. Potential of creative knowledge of workers and their
development in a sustainable organisation.
Lopez-Cabrales, A. and Valle-Cabrera, R., 2020. Sustainable HRM strategies and employment
relationships as drivers of the triple bottom line. Human resource management
review, 30(3), p.100689.
Rai, A., 2018. Job crafting intervention: Fostering individual job redesign for sustainable
organisation. Industrial and Commercial Training.
Rostkowski and et.al., 2020. The Concepts of Sustainable Organisation, Sustainable Human
Capital Management and Organisational Resilience as Guidelines for Modernisation of
Healthcare Units in Poland. Edukacja Ekonomistów i Menedżerów, 57(3).
Verhelst and et.al., 2022. Development and validation of the education for sustainable
development school organisation questionnaire. Environmental Education
Research, 28(2), pp.241-259.