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Teaching in a Specialist Area: Unit 27 - Teaching in a Marketing Area

Discuss the key aims of education and training in the specialist area of Workplace Teaching, analyze philosophical issues related to education and training, describe the structure of qualifications and learning programs, explain the approach to planning and preparation, analyze inclusiveness and use of teaching resources, and liaise with others in the specialist area.

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Added on  2023-06-13

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This report analyses the teaching and training practices in the own area of marketing specialisation. It covers the key aims of education and training, philosophical issues, learning programmes, and more.

Teaching in a Specialist Area: Unit 27 - Teaching in a Marketing Area

Discuss the key aims of education and training in the specialist area of Workplace Teaching, analyze philosophical issues related to education and training, describe the structure of qualifications and learning programs, explain the approach to planning and preparation, analyze inclusiveness and use of teaching resources, and liaise with others in the specialist area.

   Added on 2023-06-13

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Unit 27: Teaching in a marketing area........................................
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Contents with page number.
1
Teaching in a Specialist Area: Unit 27 - Teaching in a Marketing Area_1
To:
Subject: Workplace Teaching
2
Teaching in a Specialist Area: Unit 27 - Teaching in a Marketing Area_2
1. Introduction
The report aims to analyse the teaching and training practices in the own area of
marketing specialisation. A teacher itself requires many area of knowledge and skills which
helps them to teach in their specific filed. There are many ways and techniques which helps
in providing better knowledge to the students. Learning and training are both continuous
process that never stops in an individual life (Zahay, and et.al, 2019). The students keeps on
learning new thing while teachers do it too. They provide knowledge and information on the
basis of their own experiences. Therefore, the teaching requires setting of aims, analysing
suitable skills and adapting to changing technologies. Also, it creates requirement of
curriculum, lesson plans and assessments to make the learners aware about every key topic
and gain good scores in their education. Therefore, this report is going to analyse the aims,
objectives, skills and trainings require in the marketing field. Also, there will be discussion
about the philosophical issues which demonstrates what went well in the trainings,
workshops and how it could be improvise. Along with this, there will be discussion about
learning programmes in own specialist area which shows how the lessons will be delivered.
In addition to this, there will be showcase for the need of assessments.
2. Findings
a. An explanation of the key aims of education and training, and an analysis of its key
philosophical issues (ref. 1.1, 1.2).
My specialist subject area is marketing The key aims are:
To deliver right marketing techniques by learning its theories and principles.
To develop marketing skills to improve knowledge area of students.
Education is the most important aspect in life. It is the process of gaining knowledge for the
overall growth. On the, other hand training is the process of developing or learning the skills
in a particular job. Education and training has some key aims like all rounder growth, social
aim, and learning aim for the overall growth and acquiring key skills. Philosophical issues for
Education and training includes critical thinking, giving them unnecessary skills which are
not required. Marketing in this generation required high key skills because technologies are
very dynamic in this ecosystem (Wilson,, 2021). They are changing and evolving every
single day. Education in marketing sector requires years of experience and knowledge.
Marketing involves different strategies like Distribution, financing, product planning,
promotion, risk management, selling etc. These all are the factors and steps of marketing
which requires to run a business. Marketing education is not easy it is very complex to
understand it requires all the efforts of a person. Right set of training and development helps
the person to understand about this industry. Marketing requires a certain number of skills
which can be communication skills, leadership skills, interpersonal skills, data analysis and
analytical skills.
3
Teaching in a Specialist Area: Unit 27 - Teaching in a Marketing Area_3

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