Contemporary Business Environment: A Case Study of Tesco

Contemporary Business Environment
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Table of contents
Introduction of the company.................................................................................................3
Micro economic: swot analysis ............................................................................................5
Stakeholder analysis .............................................................................................................6
Internal Stakeholders: ..............................................................................................6
External Stakeholders......................................................................................................7
Pestle analysis ......................................................................................................................8
Research on the performance of the company......................................................................9
Conclusion...............................................................................................................................10
References...............................................................................................................................11
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Introduction
The business environment refers to the atmosphere of the association which is associated
with the organisation that includes employees, customers, requirement, ethical values, belief
and transparency etc. the business environment deliver assistance in accomplishing the goal
of the company in effective as well as efficient manner (Hawas, 2019) . Along with that the
organisation is able to obtain the success and survive in the marketplace. the present report is
based on Tesco association which is leading company. the report will deliver the
introduction of the company and elaborate the detail of the company in an appropriate
manner. further the report will examine the challenges faced during the covid 19 and the
micro and macro factor affecting the business association. Furthermore the report will
analysis the global issues and challenges .
Main body
Introduction of the company
Tesco plc. is reorganised as the British multinational organisation which is leading the
domestic as well as international marketplace in effective as well as efficient manner. the
organisation is established in the year of 1919 in Hockey, London, England, united kingdom
by the reorganised personality Jack Cohen. The headquarter of the company is located in the
England up. The organisation is serving wide range of the customers with the wide range of
product and exclusive services of the company. the company is generating higher profit from
the marketplace due to which it is listed on top companies of the UK renowned for the best
retailing product that includes fresh food, drinks, grocery or eatable and non-eatable
products. the organisation delivers the grocery product to the customer and satisfy them
effectively . basically it is public limited company which is having great market shares in the
marketplace (Belyaeva, 2018) . Tesco covering great values to the customer in order to
improve the services and offer the best experiences to the consumer with the affordable
productivity. the aim of the Tesco company is to serve the numbers of customers, people of
the communities and of planet in order to improve their lifestyle. The objective of the
company is to perform the best role and responsibilities toward the customers. in context to
that the organisation is providing the series from online as well as offline stores as per the
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suitability of the buyers . further the company aim to offer the transparency and build thee
trust of the buyers for the long term business relationship with the people. due to which the
company is obtaining success from different market. the Tesco has high brand value in the
marketplace.
With the assistance of the marketing development strategy the company willing to expend
the business all over the world and share the value with the people. in context to that the
company always come up with the innovative ideas and creativity. Along with that the
mission of the company is to defeat the competitor and remove them from the competition
by delivering comparative advantages in the marketplace (Simanungkalit, and
ANDRIANI, , 2020). the company is generating higher revenue from the market and
focusing on improving the performance of the employees working within association. In the
current period of time the organisation is facing various challenges due to spread of the
covid 19. Along with the organisation the people or the customers are also facing certain
difficulty and issues. During the pandemic the organisation face the issues of unemployment
as many people aren’t willing to work as they are highly concerned for their health. Along
with that during the covid 19 the government or the authority of the nation announced the
lockdown which is difficult for the people as they are not allow moving outside in order to
control the situation. At that that the authority announced to shut down the business for
some time.
Further the outcome of that announcement is that many of the businesses are shut down or
allow to operate with the half capacity. so due to that the spending power of the consumers
also decrees and the unemployment rate is increased. After the pandemic the people are
willing to buy the product which are essential or important for the people and people willing
to avoid the purchase of luxury item at that time. This further result in decreasing in the
revenue of the company and scale down the profitability and productivity of the company.
along with that the Tesco need to ensure the health of the workers due to continuous
increment in the covid 19 situation (Syazali, and et.al 2019) . The employees of the
organisation are the assets so it is important to keep them on priority and be conscious for
their health. Apart from that the company is largely depend on the digitalisation and mage
all the information technology. For the proper services the company motivate the employees
and customers during the difficult time the people of the nation face. In order to mange the
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