Analysing the relationship between different organisational functions and the way they link to organisational objectives and structure 6 LO 3 7 P4. Identifying the positive and negative effect of macro environmental factors on business operations.7 LO 4 10 P5. Analysing the way strength and weakness interrelate with external macro environmental variables12 CONCLUSION 15 REFERENCES 16 INTRODUCTION Business environment can be defined as the sum of internal as well as external forces which effects business. An organisation also consists of structural framework which