The Contemporary Hospitality Industry - Hilton Hotels

THE CONTEMPORARY
HOSPITALITY
INDUSTRY
Hilton Hotels

Table of Contents
 Introduction
 PESTLE analysis in context of Hilton hotel, London
 Swot analysis for Hilton Hotel
 Evaluating the impact of external factors on
development of companies operating within hospitality
industry
 Implications of current and potential trends in industry-
 Evaluating the ability of Hilton hotel to develop services
and products that will meet current trends
 Conclusion
 References

Introduction
 Within the external macro environments in which Hilton Hotels operates in, there exist
various factors and forces which affect its operational and financial performance within
the hospitality industry.
 This presentation analyses the macro and micro environment of Hilton Hotels in order
to determine the forces and industry trends that can affect its operations.

PESTLE analysis in context
of Hilton hotel, London
 Political factor-
 These may impact chances of survival or profitability of
the organization are quite diverse.
 Political risks vary from sudden changes in current political
regimes or policies to civil unrest to major decision taken
by local and national authority.
 Political instability is one of the political factors that put
negative impact on Hilton hotel success.
 Due to this factor, hotel cannot be able to operate their
business across UK in effective manner. It may make firm
reluctant to invest in new business or enter new markets,
which is not good for business long run success.