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Effect of Urbanization on Supply Chain Management

   

Added on  2023-01-19

1 Pages1329 Words79 Views
Business Development
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The poster discusses about the effect of urbanization on supply
chain
management. As the world is evolving, the consumer
preferences
and habits are also changing and to meet the new
expectation
of the consumer, one needs to have an updated supply
chain
model to have an accurate ratio of deliveries at doorstep.
Earlier
people used to visit the store for any purchases, now the
products
are available at one click. One stop solutions are available
with
increasing use of online sites. It has been observed that the
aspect
of urbanization leads to have high level of spending in
logistics
and storage. Moreover, the government consultancies are
recommending
industrialist to have more personalized packaging
for
customers. It leads to have more complex operations, to resolve
the
complexity and make it smooth, the researchers suggest
adopting
a new technology for efficient supply chain in future.
However,
there are several challenges that need to be faced by the
management
of suppliers due to urbanization, such as traffic
congestion
and enhanced cost of operation, administration,
development
and innovation. the challenges and solutions will be
discussed
in detail in following section (Öberg & Graham, 2016).
.

As
we discussed, there are advantages and disadvantages of
urbanization
on the supply chain management. The population and
customer
needs are growing immensely, the preferences are
changing
drastically. People are shifting to urban cities and hence to
cater
the needs of each individual, it is suggested to have city
distribution
center. The city distribution center will serve the group
of
individuals staying in a particular city. The lifestyle of people is
changing
and the way they used to order and receive things has
changed
. Now each business aims to have just in time delivery or
quick
delivery (n.a, 2013)
.

.

With
evolving the concept of urbanization, the corporate needs to renovate
their
existing strategy to make it more efficient and accurate. The industry must
have
multiple channels to reach customers. The industry needs to explore
different
way by which they can reach the consumer such as air, rail, water. It
may
cost the company more but the growing population is financially sound to
pay
the amount. Not for everyone, but at least to provide such services to 1%
of
the population, the company needs to have link to such supply chain
companies
or airlines. The strategy to meet the efficient and cost effective
supply
chain management, must thought in advance. the strategy should be in
line
with company’s set of objectives and customer’s expectation (Dachs &
Derycke
, 2017).
Let
us explain the challenge of SCM businesses in relation with urbanization
with
a small illustration (Ascutia, 2017); there was one company named as
timber
exporters situated in Conakry. Conakry is a small city but many
companies
are operating in this city due to favorable policies and environment.
The
company is located at a distance of 620 miles from its manufacturing plant.
Till
now they use to fill up the dozens of containers there & deliver them
directly
to the terminal for instant shipping. Looking at the whole scenario, we
observed
that the trucks took 2-3 days to complete the process and deliver
parcels
to shipping area. This is due to heavy traffic. The authority has allowed
driving
trucks for a limited period of time from 12am to 6 am in the morning.
The
processing time was more than the required and expected. Many
companies
failed to match the customers’ expected delivery date. Hence, many
corporations
dealing in this business shut down due to high demand and
limited
resources available. Now the timber exporters are have very stringent
deadlines
with their clients, they did not have any option rather than having
own
fleet of trucks or heavy vehicle to meet the demand. Hence they changed
their
supply chain management processes and own the one to make it more
effective
and accurate. The example clearly describes that the company had to
innovative
in order to manage time and profits.
Here
what they did is normal trucks load the material from border of the city
warehouse
and reaches to terminal within a given time frame and the other
trucks
must be waiting to unload and load to big trucks. Hence, there will be
multiple
chains of vans, small trucks and heavy vehicles involved throughout
the
process (sealedair.com, 2017). The tasks are divided and hence materials
are
reaching at respective stage on time. All the trucks are running around the
warehouse
and shipping zone parallel. It becomes more efficient and time
saving
. This was a simplistic way to assess the impact of urbanization on supply
and
logistics. it is analyzed that to meet the customer demands and retain its
business
in the industry, timber exports did heavy investment and renovate its
processes
. However, the investment varied with the industries. Here they did
invested
in trucks. However, E-commerce business would require investments
in
adopting new technology. There is no doubt that urbanization causes more
spending
for the logistics players. The shipping businesses must provide
personalized
services to their respective clients. We are no longer living in a
phase
of commodification, but each individual seeks for personalization and
customization
(open.edu, n.d.).
for
the e commerce business, the logistic suppliers must invest in
technologies
such as IOT, Cloud services, and Printing with the help of
3
D technology, GPS related applications or RFID devices and Smart
Sensors
. In today’s technological era, an individual orders product from
anywhere
at any time, hence the logistic suppliers needs to have such
technology
and processes which can facilitate their demands anytime,
anywhere
(Moghadam, 2017) .
The
rising demand leads to have huge number of deliveries per day, per
hour
. The study says that each person will have one delivery every
minute
across the region in future. This results in traffic congestion,
increased
level of environmental pollution, etc. Majority deliverables
are
of same day or next say (singh, 2015).
To
retain its position in the logistic industry and maintain its existence
in
the supply chain business, it needs substantial investment to run the
processes
effectively. If investment is not done, it may incur huge losses
(
chauhan, 2014). This results in enhancing the cost of manufacturing.
Earlier
industry tend to go for low cost countries for production, now
the
traditional methods of conducting the business has changed. The
industry
needs to produce goods and services locally to meet the
customer’s
just in time demands locally. The production of goods and
services
taken place at different location in different qualities. Huge
mega
cities create enormous amount of waste which is difficult to
manage
based on current facilities. After studying the challenges raised
by
the urbanization in front of supply chain management business, we
have
some solution to minimize the impact. The supply chain of a
company
must be designed in a way that is more responsive and easy
to
follow. it has become essential to cultivate such culture in business,
which
encourages to have innovation in the current processes. More
diverged
and flexible processes must be incorporated (Peterson, 2017).
Introduction

Urbanization and supply chain management

Challenges and Recommendation

The effect of urbanization on
supply chain management
Effect of Urbanization on Supply Chain Management_1

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