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The Implications of Integration to the Hospitality Industry
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Added on 2020-02-17
The Implications of Integration to the Hospitality Industry
Added on 2020-02-17
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UniversityHospitality Provision in Travel and Tourism SectorByDateNameLecturer’s name
HOSPITALITY PROVISION IN TRAVEL & TOURISMContentsIntroduction................................................................................................................................3Task 1:........................................................................................................................................3LO1: Understanding the role of hospitality industry within the travel and tourism sector........31.1 The interrelationship between hospitality and wider travel and tourism.........................3Task 2:........................................................................................................................................7LO2: understanding the impact of integration within the hospitality industry..........................72.1 The implications of integration to the hospitality industry..............................................72.2 Impact of integration on a hospitality business................................................................8TASK 3:...................................................................................................................................10LO3: Planning the development of hospitality businesses......................................................103.1 Develop a rationale for a selected project clearly justifying decisions linked to a targetmarket...................................................................................................................................103.2 Develop a plan for hospitality business including the operational requirements of thebusiness’ organizational structure about human resource allocation...................................13References................................................................................................................................16Page 2 of 18
HOSPITALITY PROVISION IN TRAVEL & TOURISMIntroductionThe hospitality sector is a rapidly growing industry along with the IT, software, retail, andaviation sector. The development and changes are due to the changing lifestyle of people andtheir habits. The service industry is generally different from the tangible good industry andcompletely depends on the man to man ideology and behaviour. Product differentiation andcustomization are the basic strategies of this service industry. The project sets light in thehospitality industry and its role in the travel and tourism sector describing theinterrelationships with wider perspectives. Task 1:LO1: Understanding the role of hospitality industry within the travel and tourism sector1.1 The interrelationship between hospitality and wider travel and tourismThe hospitality sector is the service oriented section of the industry that serves people and isgenerally associated with hotels, restaurants, wider food servicing, accommodation andrelaxation services. Customers and travellers mainly prefer relaxation and recreationalactivities and services to enjoy for rejuvenating from their daily busy life. These servicesinclude spas, gyms, salons, sports club, swimming clubs, recreational and arts clubs. Offeringquality services to satisfy the customer needs are the main objective of these service sectors(Barrows, 2011). Tourism is associated with the travel and motion of customers from oneplace to another and thus, involves to introduction and communication with new people everynow and then both for the travellers and the service providers. The traveling purpose variesfrom groups to the motive of the people traveling. Some may go for business trips, holidayvacations or recreational needs. However, traveling and tourism is oriented for a limitedperiod and a short span of time. The business that is linked with servicing is railways,airlines, travel agents, rentals, and tour operators.Page 3 of 18
HOSPITALITY PROVISION IN TRAVEL & TOURISMFigure 1: The interrelationship between hospitality and travel-tourism(Source: Pizam, 2009)Tourism and hospitality are interrelated with each other for providing services to thecustomers and generate better customer satisfaction because every part of these services isassociated with customers' point of view. Both of the servicing sectors work together andcooperate with each other by keeping in view some common goals and in order to generatemore opportunities for employability and develop the country's economic status. Around theworld, this particular travel and tourism industry provides 255 million jobs for the people andcontributes around 9% of the UK's GDP. The government of UK acts instrumentally in theimplementation of the policies that are associated with travel and tourism legislation whereasthe private organizations are seen to run airlines, hotels, traveller agency, tour operations andmake a potential use of the country's resources.The analysis of the importance and integration of the hospitality and tourism travelmanagement is detailed by choosing two hospitality organizations that are Hilton Hotels andImperial London Hotels. Page 4 of 18
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