Analysis of SMEs and ICT Adoption

The provided assignment is an analysis of the adoption of Information and Communication Technologies (ICT) by Small and Medium-sized Enterprises (SMEs). It includes a list of references from various research papers and articles that discuss the impact of ICT on SMEs. The topics covered include servitization, e-commerce adoption, business model dynamics, and the role of ICT in entrepreneurship growth. The assignment aims to provide insights into how SMEs can leverage ICT to improve their performance and competitiveness.

RESEARCH PROJECT

Table of Contents
INTRODUCTION...........................................................................................................................3
TASK 1............................................................................................................................................3
P1 Research proposal which clear define question with hypothesis and literature review....3
P2 Research method with primary and secondary sources of information............................4
TASK 2............................................................................................................................................5
P3 Conduct primary and secondary by having an use of method and techniques.................5
P4 Apply accurate tools and research findings and data........................................................5
TASK 3............................................................................................................................................5
P5 Communicative research outcomes are done in appropriate manner with intended
audience..................................................................................................................................5
TASK 4............................................................................................................................................5
P6 Reflection of effectiveness of research method and techniques.......................................5
P7 Determine alternate research methodologies for the project.............................................5
CONCLUSION................................................................................................................................5
REFERENCES................................................................................................................................5

INTRODUCTION
Research is a essential process that is carried out by business organisation in order to
gather relevant information so that effective decision can taken place. Researcher have to
perform number of interrelated activities to make the research process efficient. The report is
based on “ The implications of digital technology on Handle Recruitment Ltd.” It is a small scale
organisation that delivers different type of services to business organisation. Digital technology
play a vital role in such companies as it helps in growing at sustainable level as well as bring
innovation in the system. Research highlights the impact of digital technology, aims, objectives
and method adopted by researcher to conduct research process (Hashim, 2015). Apart from it,
data analysis is also performed to examine the collected data.
TASK 1
P1 Research proposal which clear define question with hypothesis and literature review
The research report is based upon Handle Recruitment Limited, who formulates to
implement digital technology concepts into the business organisation so that work process can be
conducted in effective and efficient manner. Company delivers services related to recruitment
and staffing process to various type of organisation that include sport bodies, retailers,
entertainment organisations (Alshamaila, Papagiannidis, 2013). Digital technology helps this
company to expand in number of innovative areas that will yield them high outcomes and results.
Managers have to carry out research process to collect information and data from their target
people so that work process is carried out in prospective way.

Topic: “The Impact of Digital Technology on business activity”. A case study on Handle
Recruitment Limited.
Aims and Objectives:
Every business organisation carry out research process in fulfilling some aims and
objectives for this they have to carry out number of activities.
Objectives:
 To determine the impact of digital technology on business process.
 To examine the outcomes of company after implementing digital technology.
 To find out relationship between digital technology and growth of the firm.
Objectives focuses on companies to frame number of actions so that they can attain set
aims and able to establish sustainable image in market place. There are several research
questions which has to be addressed by the researcher through collecting relevant information in
order to determine exact results (Apulu, Latham and Moreton, 2011).
Research Questions:
 What is the impact of digital technology on business process?
 What type of outcomes will be earned by business organisation after implementing digital
technology system?
 What is the relationship between digital technology and growth of the firm?
Hence, to analyse all the above research questions, information need to be collected so
that process can be conducted in effective manner. There is a need of illustrating literature
review to conclude the information efficiently.
a.) Impact of digital technology on business process
There are certain aims and objectives for which business organisation is established in
market place. It include earning high profits and image so that they could be retained for longer
period of time. Modern world is full of advancement that have to be comply by today's business
organisation in order to increase the business growth at sustainable level (Heeks, 2010). Handle
Recruitment Limited have applied number of innovative methods to enhance their productivity
and work process. Hence, it is the digital technology system that allow these companies to
implement number of tools and techniques that will provide them competitive advantage and
increase their overall performance.

The digital technology posses positive impact on the business process as there are n
number of benefits that are enjoyed by the management. For instance, Handle Recruitment
Limited improves their delivering services in order to satisfy their customers and make them
happy. They continuously make efforts to enhance the overall efficiency and productiveness and
excel in their field in order to full fill the business needs and wants at efficient manner. This
enable them to grow at right path and in correct direction (Awa, Ojiabo and Emecheta, 2015).
b.) Positive outcomes will be earned by organisation after implementing digital technology
Implementing digital technology in the business organisation will help in carrying out the
whole work process effectively. Handle Recruitment Ltd deals in connecting their prospective
customers with the employees that will enhance their brand, for this introduction of digital
technology concept in the company will improve their services. Moreover, several modifications
are also introduced in range of services that is delivered to different type of clients that include
sports bodies, entertainment organisation, different type of retailers and many other.
According to Tony D’Emidio, digital technology if applied in correct manner than it will
result in carrying out the research process in innovative mode. It is very important for the
company to concentrates on their customers which are present in market place and examine their
nature properly so that final results could be determined accordingly. Author have observed that
business environment is dynamic in nature that keeps in changing with time hence, it is required
by companies to introduce innovation and creativeness in their work process so that they could
stand firmly in competitive world. There are number of competitors that are present in same
industry and causes high competition hence, it is necessary to adopt digital technology in their
system (Baines, Lightfoot and Smart, 2011).
c.) Relationship between digital technology and growth of the firm
Introducing digital technology into the system helps in managing the whole system in
prospective manner. Managers and leaders can carry out their procedure in accordance to set
rules and regulations so that work task is conducted in prospective way. Management can apply
innovative and expeditious process so that every individual can work towards right path and
direction so that their vision and mission could be attained. Every business organisation aims to
earn high profits as well as satisfy the needs and wants of their consumers so that they could be
retained for longer period of time. According to Baines, Lightfoot and Smart, digital technology
helps in implementing all modern and advanced system so that high income and profits could be

retained. It is the responsibility of management to introduce such innovative procedure that will
yield them high returns in the form of profits and performance. The overall performance of
company helps in achieving high growth of the firm so that their competitive image could be
drafted for longer period of time (Hojegha and Esfangareh, 2011). Handle Recruitment Limited
experiences sustainable growth by applying several modern technology concepts in to their
system.
P2 Research method with primary and secondary sources of information
Researcher have to conduct their research process by collecting useful and relevant
information from sources that are available (Jagongo and Kinyua, 2013). Handle Recruitment
Limited carry adopts several methods that are described below:
 Primary Source: Through this source researcher collects the first hand information
through questionnaires, observation and surveys so that original data could be collected.
This include personal interaction with the clients.
 Secondary Source: Secondary information refers to analysing the already gathered data
which is supplied through books of different authors and journals (Bayo-Moriones, Billón
and Lera-López, 2013).
 Qualitative method: It involve collecting the data that is qualitative in nature and
include facts, figures so that it could be analysed in adequate manner. It include
collecting the best options from number of alternatives that are present and taking the
decisions accordingly. They are exploratory in nature however, random sampling is
descriptive approach.
 Quantitative method: It involve gathering of information which include numerical
figures and mathematical figures so that relevant information can be determined. It assist
in determining the future results in effective way.
 Sampling: in this method, sample size is selected from total population so that research
can be performed on it. Researcher have to make decision in this regarding and have to
conduct cluster sampling, random sampling in which data is collected from selected lot
size. For this research the sample size is 25 which is selected from random sampling.

TASK 2
P3 Conduct primary and secondary by having an use of method and techniques
It is a complex process to collect the data from primary and secondary sources as it
involve number of interrelated activities which have to be conducted by the researcher in
efficient manner (Kannabiran and Dharmalingam, 2012). Handle recruitment Ltd have carry out
their research through questionnaire method from collecting response from 25 respondents and
feedbacks are examined accordingly.
Questionnaire
Name:
Address:
Email Id:
Gender:
1.) Is it beneficial for Handle Recruitment Limited to apply digital technology concept?
 Yes
 No
2.) Is Digital Technology assists in maintaining healthy relationship between consumer and
company?
 Yes
 No
3.) Is digital technology helps in attaining competitive advantage in market place?
 Yes
 No
 May Be
4.) Handle Recruitment Limited brings innovation and creativeness in services through adoption
of modern technology?
 Yes
 No

5.) Is digital technology aids in expansion of current business of Handle Recruitment Ltd?
 Yes
 No
 May Be
6.) Whether company is expending huge amount on implementing digital technology?
 Agree
 Disagree
7.) Any recommendations?
…......................................................................................................................................................
.................................................................................
P4 Apply accurate tools and research findings and data.
Theme 1: Benefit of Digital technology
1.) Is it beneficial for Handle Recruitment
Limited to apply digital technology concept?
Observation
 Yes 10
 No 15
Yes
No

Interpretation: From the above collected information it has been interpreted that 10 respondents
responds yes digital technology will be beneficial for the company if it is applied in the system
whereas remaining 15 provide a negative response. Digital technology play essential role in the
company as it will help them to focus on important aspects that will yield them high returns and
profits. Therefore, handle recruitment must inculcate proper digital technology system.
Theme 2: Maintaining healthy relationship with the customers
2.) Is Digital Technology assists in maintaining
healthy relationship between consumer and
company?
Observation
 Yes 13
 No 12
Interpretation: From the above gathered data it has been concluded that out of 25 clients, 13
respondents believed that by applying effective digital technology in the company it will results
Yes
No

in constructing the effective relationship between customer and company so that final results
could be accomplished. On the other hand, 12 clients do not believe that digital technology helps
in building the conducive relation with the consumers. Therefore, company adopt proper tools
and techniques in order to create proper relation with their customer. So that consumers could be
retained for longer period of time.
Theme 3: Digital Technology helps in gaining competitive advantage
3.) Is digital technology helps in attaining
competitive advantage in market place?
Observation
 Yes 10
 No 10
 May Be 5
Interpretation: From the above collected data it has been interpreted that out of 25 clients, 10
respondents agrees that introducing digital technology system will help the company to create
their competitive image in the market place. As there are number of competitors that are present
in market place, it is very much necessary to carry out the work process by adopting modern and
Yes
No
May Be

advanced technology system so that final aims could be achieved. On the other hand, 10
respondents do not agrees for the same hence company have to consider it while making
effective decision. 5 respondents could not take the decision and believed that may be it will help
or may be not.
Theme 4: Digital Technology helps in bringing Innovation and creativeness
4.) Handle Recruitment Limited brings
innovation and creativeness in services through
adoption of modern technology?
Observation
 Yes 18
 No 7
Interpretation: From the gathered data it has been analysed that 18 respondents out of 25
believed that by applying digital technology in the organisation will bring innovation and
creativeness in number of work process that is conducted in the company. On the other hand, 7
Yes
No

do not agree for this aspect. Therefore, it is necessary for Handle Recruitment Limited to
introduce innovative tools and techniques properly so that final results could be attained in
effective way. Considering the point of views of 7 clients who have not agreed to this theme.
Theme 5: Digital technology helps in expansion of business
5.) Is digital technology aids in expansion of
current business of Handle Recruitment Ltd?
Observation
 Yes 10
 No 5
 May Be 10
Interpretation: From the above interpreted data it has been concluded that digital technology is
directly linked with expanding the current business operations. Out of 25 respondents, 10 clients
agrees that digital technology helps in expansion of current business operations or transactions.
On the either hand, 5 do not believed on such information and remaining 10 is do not agree on
Yes
No
May Be

the above option. Proper plans and actions must be taken by company to expand their existing
business at sustainable level.
Theme 6: Expenditure made by company in implementing digital technology
6.) Whether company is expending huge
amount on implementing digital technology?
Observation
 Agree 19
 Disagree 6
Interpretation: From the gathered information, it has been interpreted that out of 25 respondents
, 19 clients agrees that company is making huge expenditure in bringing number of innovative
tools and techniques in order to adopt digital technology system whereas on the other hand, 6 say
no that company is not investing high amounts. Hence, it is necessary for the organisation to
formulate proper plans and procedures related to investment process. Handle recruitment must
formulate proper budget to introduce digital technology system.
Agree
Disagree

TASK 3
P5 Communicative research outcomes are done in appropriate manner with intended audience.
For conducting this study on implications of digital technologies on operational activities
of Handle Recruitment Ltd., researchers have used both sources of data collection. It includes
primary and secondary research, where for gathering secondary data, some books and articles are
extracted from authenticate resources. While for taking reviews and perception of respondents,
questionnaire technique has been used. Therefore, through both techniques following outcomes
have been extracted:-
Outcomes through secondary research:
Through Literature review, it has been analysed that digital technologies aid a firm in
increasing its performance for achievement of business objectives. In context with Handle
Recruitment Ltd., through implementation of digital technology, this company can handle and
conduct major operations more appropriately. By applying a number of recruitment methods, it
can provide most eligible employees to other organisations as per their requirement. Here,
through digital technologies, it managers can interact with potential clients more appropriately
and deliver them fast services as well. Along with this, respective company can apply a number
of marketing techniques for identifying the competitive strategies. This would help in building
more effective policies for attracting and retaining the potential customers for longer period, by
making best deals with them.
As per views of Apulu, Latham and Moreton (2011), it has been evaluated that in order to
stay on trend and gain sustainability in business, it is essential for company to implement digital
technologies. With the emergence of online job board, employers of Handle Recruitment Ltd.
gain opportunity move from traditional way of advertisement and create global marketing
strategy. This kind of 'digital switch-over' can turn to increase efficiencies of business related to
hiring processes. Along with this, the online technique of job advertisement website made easier
the process of attracting the talented candidates. This process also aid in getting high satisfaction
of its customers (other business organisations) in higher manner. It has also been analysed that
digitalisation give various benefits to not only recruitment agencies but also candidates where
they can easily find a right job. Through giving advertisement about job roles online, recruiters
of present company can become able to dip into global talent pool. It can also attract a number of
potential candidates and offer them job as per requirement.

Outcomes through primary research:
Through questionnaire method, it has been analysed that major respondents believed that
introducing digital technology will aid Handle Recruitment Ltd., in enhancing its business
operations. This would help in maintaining healthy relationships between customers and
managers, which result in enhancing performance and productivity of business as well. Along
with this, through perception of various respondents it has also been evaluated that by
implementation of digital technologies, it can bring innovations and creativeness in services
more systematically. Since, in order to earn high profitability as well as satisfy the needs and
wants of consumers, every company move to adopt digital technologies in business. Therefore,
in order to get competitive advancement over them, it becomes essential for Handle Recruitment
Ltd. also to transform its business in digitalisation. This would lead to retain customers for
longer period of time. Digital technology helps the management of present recruitment agency in
implementing the modern as well as advanced system in business operations. This would aid to
earn high income and profitability for enhancing business performance. Therefore, it is the
responsibility of its management to introduce more innovative procedure and strategies which
will yield in getting high returns in the form of profits and performance. Furthermore, all such
processes lead to enhance overall performance of business that helps in achieving high growth of
business, for getting an competitive edge over its customers. Handle Recruitment Limited
experiences sustainable growth by applying several modern technology concepts in to their
system.
TASK 4
P6 Reflection of effectiveness of research method and techniques.
There are several research techniques that are formulated to determine the benefits of
research project that helps in determination of final results in accurate manner. It has been
observed that digital technology helps in earning high growth and sustainable image of the
company (Burns, 2016). There are different methods which is adopted in this framing of research
project and its effectiveness are described below:
Sampling process: In this random components are selected from total population on
which research is conducted. I have utilised effective strategy in order to carry out their sampling
process in correct format. The sample size must be accurate so that research study is conducted
expeditiously.

Collection procedure: I have observed that there are different types of tools and
techniques that can be applied to collect relevant data and information in prospective manner.
Broadly, there are two methods that are primary and secondary which possess different ways and
nature and helps in assembling information in effective way (Laforet, 2013).
Quantitative methodology: It helps me to gather facts and information in which it is
required to accomplish final results in efficient way. This method help me to understand the
results that has to be drafted so that managers could determine proper format.
Qualitative methodology: It involve all data that is qualitative in nature and include
some standards that has toe be focused upon in proper manner. This method assists me to define
research work process in efficient and effective mode.
P7 Determine alternate research methodologies for the project
Strategies are defined to execute the whole work process in conducive way in set time
period. Researcher have to formulate proper strategies so that need and requirement of research
process gets completed (Cavalcante, Kesting and Ulhøi, Dai, 2010). There are number of options
that are available having its own advantages and characteristic therefore, it is necessary to select
the most suitable and best option. Apart from it, statistical data is calculated that helps in
describing the information which is relevant and helps in accomplishing the goals in set time
period. This procedure involve examination of statistical information in relation to final
outcomes is determined (Mazzarol, 2015).
Researcher can perform the research investigation of internal management of accounting
system and managing conducive relationship with customer's helps in increasing the perspective
at right direction. All business organisation aims to earn high profits and goodwill so that they
could able to earn high results in the form of customer retention and sustainability. For
completing the task in proper way it is very much necessary to draft such strategies and
methodologies that can be effectively implemented. Proper system must also be conducted to
choose the best alternative and measure the results so that deviations can be determined and
proper steps could be taken (El-Gohary, 2010).
CONCLUSION
From the above prepared report it has been concluded that research is conducted by the
researcher in order to examine certain aspect. Research highlights the impact of digital

technology on Handle Recruitment Limited, which is small scale company delivering services
related to recruitment. Company have gathered information from customers related through
questionnaire and make effective decisions accordingly. There are number of sources through
which relevant data is collected and make data analysis for the same.

REFERENCES
Books and Journals
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north east of England: A multi-perspective framework. Journal of Enterprise
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adoption of sophisticated ICT solutions: Case studies of SMEs in Lagos,
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frameworks and expanding their characteristic constructs for e-commerce adoption by
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