Information Systems for Tourism Management

Running head: INFORMATION SYSTEMS FOR TOURISM MANAGEMENT
Information Systems for Tourism Management
Name of the Student
Name of the University
Author’s note:

1INFORMATION SYSTEMS FOR TOURISM MANAGEMENT
Executive Summary
This paper discusses about the implementation of a business model for the website of a tourism
business model. This paper focusses on the business background, the current processes of
business and the future perspectives after the implementation and the launch of the website of the
tourism business.

2INFORMATION SYSTEMS FOR TOURISM MANAGEMENT
Table of Contents
1. Introduction and Business Background.......................................................................................2
2. Business Goals and Website Goals..............................................................................................2
3. Competitor Website Analysis......................................................................................................3
4. Target Audience...........................................................................................................................4
5. Forecasted Use Environments.....................................................................................................5
6. User Tasks...................................................................................................................................5
7. Website Content and Development Tools...................................................................................5
8. Website Content Storyboard........................................................................................................6
9. Website Template Designs..........................................................................................................7
10. Process Analysis........................................................................................................................7
11. Marketing Techniques...............................................................................................................8
12. Conclusion.................................................................................................................................8
13. References..................................................................................................................................9

3INFORMATION SYSTEMS FOR TOURISM MANAGEMENT
1. Introduction and Business Background
The tourism management has acquired a lot of attention over the years for the people who
love to travel to all parts of the world. The internet is changing the world of tourism. With the
help of the internet, it is possible to change the view of the tourism industry. The tourism
industry is one of the largest sectors in the market, which has the capability of attracting a mass
of people. This report discusses about the current business trends within the tourism industry and
the upcoming changes with the implementation of the current website. The plan for the website
is mainly designed in order to get a brief about the details of the future regarding the tourism
industry (Waligo, Clarke & Hawkins, 2013).
In the earlier times, the sector of tourism management was mostly limited to a certain
number of people. The GetSetGo was initially launched to provide services to a limited set of
people and explore few places of Australia. The business plan of the project is special as because
it has many innovative ideas, which they implement within their business strategies. This helps
them to make their position within the market and set their goals along with competitors.
GetSetGo is one of the largest business models in the tourism sector and is mostly preferred by
most of the people who love to explore the globe.
2. Business Goals and Website Goals
The GetSetGo tourism business deals with providing assistance to the tourists who like to
explore the globe. They provide 24-hour service to their tourists. They also assist in booking
hotels for their clients by providing them with exclusive offers. In the recent times, the business
model is planning to launch a website that would be able to provide online booking and special
assistance to the tourists. The main idea behind implementing internet based services within the