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Positive Impacts of Tourism and Conservation

   

Added on  2020-03-01

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Running head: TOURISM PLANNING AND ENVIRONMENTTourism Planning and EnvironmentName of the StudentName of the UniversityAuthor Note
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1TOURISM PLANNING AND ENVIRONMENTTable of ContentsTable of Contents.............................................................................................................................1Discussion Paper 1...........................................................................................................................2Bega Valley Economy.................................................................................................................2Introduction..................................................................................................................................2Growing Tourism in the Bega Valley Economy.........................................................................2Issues adequately addressed........................................................................................................3Strength, weakness and effectiveness of the place......................................................................3Management of tourism...............................................................................................................4Discussion Paper 2...........................................................................................................................6Rural Tourism..............................................................................................................................6Growth in the rural tourism.........................................................................................................6Strength, weakness and effectiveness of the place......................................................................7Knowledge relating to tourism planning environments...............................................................7Comparison of the two discussion papers...................................................................................8Impacts of Tourism in the market....................................................................................................9Reflection of learning on tourism planning.....................................................................................9References......................................................................................................................................11
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2TOURISM PLANNING AND ENVIRONMENTDiscussion Paper 1Bega Valley EconomyIntroductionTourism in Bega Valley Shire is managed by the Board of Sapphire Coast Tourism Ltd, anon profit organization established by Bega Valley Shire Council in 2008. The Board membersare volunteers and the constitution of the Board is a mix of community and tourism industryrepresentatives. A councilor from Bega Valley Shire Council attends board meetings, as docouncil staff from time to time. It is not the Board’s role to market and promote tourismbusinesses. That task is for the individual businesses and their representative bodies. The Board’srole is set out in the company constitution. The first objective is: To identify and promote theregion’s compelling visitor experiences to maximize the social, cultural, environmental andeconomic wellbeing of the community through sustainable tourism (Council, 2015)Growing Tourism in the Bega Valley EconomyThe key issues identified in this discussion are that the potential that tourism impact onthe social and economic well being on the Bega Valley community. There has been growth inthis tourism economy compared to the rest. Under the existing funding options the tourismseconomy has increased, the efforts have been made for expansion of the avenues so thatsustainable sources of revenues are formed. In the Bega Valley recommendation are made so thatthe economy capitalize on the growth potential of the tourism.The region of Bega Valley relies mostly on the domestic market which is dominant onthe 96% of the visitors. Out of them only 78% are those which are of the age group of
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3TOURISM PLANNING AND ENVIRONMENT35years.There is International tourists who travel in this place throughout the year. The statisticsshow that there are over 2314000 visits in the year 2014.The Government made many strategiesso as to increase the number of tourists in the area. The key to success in tourism is to presentand show those special areas which make the places attractive ad irresistible to the tourists andhereby the Bega beach valley is sold for beach holidays and for spending beach holidays(Council, 2014).Issues adequately addressed The economy earns mostly from tourism since the coastal destination is sold to attract thetourists. This beach is used as Australia’s top tourists place. The key motivator is the attraction tothe area’s undeveloped natural environment and the opportunities to explore the region. Thereport considers the current average occupancy rate which is only 45%.The other factor forincreasing the tourism industry; it is a region for low volume and high yield region. The visitorsof the region are highly educated and seek experience based on their heritage, culture and foodpreferences (Council, 2014).Strength, weakness and effectiveness of the place The strategies applied are:Use of digital media and internet: the travel decision made by the visitor’s is based on theattraction in the social media and internet. Most of the visitors make their travelarrangement through internet. Hence the digital strategy is the best strategy whichincreases the quality and decreases the cost to the management (Goff et al, 2016).
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