Marketing Tourism Theories and Practices Report 2022

Running Head: Marketing
0
FIJI
Tourism theories and practices
8/4/2019

Marketing
1
Fiji is a famous tourist place which has more than the 300 islands. People generally visit
this country for the rugged landscapes, coral reefs, and palm lined beaches and the clear lagoons.
This tourist place is situated in the South Pacific which contains major islands. The two famous
islands of the country are the Viti Levu and Vanua Levu which contains the highest population.
The square kilometers of this country is about 1.3 million which has become dependent on the
year 1970 (Pratt, et. al., 2016). Fiji is one of the happiest countries in the world as it claims that
they are very happy. There are many tourist attraction spots in FIJI such as blue lagoon cruise,
Cloudbraek, Bouma national heritage park, Beqa Lagoon, etc. In this essay, the major
components of the FIJI and the 5As which are Attractions, activities, access, amenities, and
accommodations will be explained.

Marketing
2
A tourist generally gets attracted to Fiji as it is a nice place to visit with more than 300
islands. The beaches and the beauty of the culture are the most attractive things to the tourist.
The tourist generally gets attracted towards the natural beaches and landscapes. The climate of
Fiji is also very cool so people generally like to spend their weekends at this country (Gallagher,
et al., 2015). In Fiji, there are many manmade attractions also such as museums, ancient
monuments, theme parks. Not only manmade and culture attraction point is there but also many
peters inventory which attracts the tourist. Fiji is one of the happiest countries of the world so
people also get attracted to their culture, traditions, entertainments, etc. The famous island of Fiji
is the Viti Levu and there the mountains are also located which are dormant. The climate of Fiji
is tropical marine so tourist visits this country more in winters. There are five fascinating
museums in Fiji which are very iconic and situated in the Suva. Ba Civic museum is very famous
as culture and the natural history so tourist also get attracted to this. There are also many
adventure and water parks in Fiji such as Big Bula Waterpark, Kula Wild Adventure Park, etc.
Fiji is famous for the islands and culture so there is also many historical monuments and places
where the tourist come to visit. The famous historical places of Fiji are Hot Springs, Naihehe
caves, Udre Udre Grave, Naag Mandir Temple, etc. Fiji is famous for the beaches so to trek Fiji's
western edge is very stunning such as Natodola beach, like the beach, etc. (Scheyvens and
Russell, 2012).
There are certain activities which are offered to the people at the tourist destination point.
Activities such as tourism resources, receptive resources, entertainment, and sports facilities,
tourism reception facilities, etc. are offered to the customers. A tour guide is provided to the
tourist who guides about the destination. There are certain facilities provided in hotels like free
breakfast so that the customers feel free. The rental cars are also provided so that the tourist can
roam at any places where they want (Tang and Abosedra, 2014). They can ride at nights as per
their wish when they have rental cars. There are many cruise activities which are provided to the
tourist in the ship such as casino, mini-golf, pool games, dance activities, etc. In Fiji, the sport
which is majorly played was the Rugby union and football. Tourist also visits Fiji as there are
many entertainment activities which are available over there such as live music, traps bar, saloon
bar so generally, people like to spend their weekends at those places only. Many tourists are fond
of sports so there is the national stadium for the rugby team. People also get entertain in Fiji by