Transport and Distribution Management for Dominos Pizza

This presentation discusses the transport and distribution management strategies used by Dominos Pizza for efficient pizza delivery. It also covers the corporate goals and strategies of the organization. The presentation recommends the use of additional modes of transport for faster and more efficient deliveries. It also highlights the importance of network principle in the catering industry.

Transport and
Distribution
Management

Background of the Company
 Domino’s Pizza, Inc. popularly known as Dominos is an American food chain that was founded in
1960 in Ann Arbor Michigan.
 The restaurant chain has its headquarters in Michigan and was incorporated in Delaware.
 It has gone global and has more than 7000 locations globally and more than 1000 locations in India
alone.
 Dominos experienced its growth in Pizza delivery and by February 2018, it has become the world
leading Pizza restaurant by sales. Dominos growth strategy has been enhanced by and elaborated
system of transportation, logistics and delivery of Pizzas.
 The delivery model for the company has propelled it to the top of the game in pizza delivery
(Bichou, 2015).
 In some countries like china, the delivery model has failed due to traffic inconveniencing the
delivery operations.
 It became basically irrelevant in China due to their mode of transportation and eating methods of
the 1 billion Chinese.
 It was founded by brothers Tom Monoghan and James Monoghan who bought it form Dominic. It is
trading publicly in many stock exchanges and its current CEO is Richard Allison (Christopher, 2016).

Corporate goals and strategies of the
organization
 For Dominos, the goals of the organization is to
 Treat its customers with utmost dignity and respect
 Produce the best products for less
 Measure, share and manage what’s important
 Think grow and expand to global reach
 Promote from within
 Incentivize what is likely to be changed
 Provide exceptional and ordinary services
 The strategic planning for the organization is to grow and provide quality services. Strategic
planning is all about what the organization wants to do in what period with the specific
allocated budget.
 This is only possible when the company has tactical plans of resources, time frames for
attainable strategic plan. Dominos need is to have an operational plan of how they want to
achieve its strategic plan in tactical requirements (Fernie, & Sparks, 2014).

Cont…
 Dominos is in the market segment that changes frequently and needs a lot of
innovation. In entering various markets, strategic plans are viewed differently.
 The market strategy of Domino is to enter a market and become more aggressive in
the market which will have a major impact in the market itself.
 In a sector of the national economy, designed to provide the population with complete
nutrition.
 It frees workers from unproductive labor in the household, increases free time.
 The main indicator of catering is the turnover, which is included in the retail trade of
the country (Coyle, Langley, Novack, & Gibson, 2016).
 The catering trade is subdivided into the turnover of own-produced products and the
turnover of purchased goods.
 The products of own production include products manufactured at the enterprise or
subjected to any processing. Catering performs production, trade functions and
functions of services related to catering.

 . Large mechanized enterprises (factory-billet, kitchen-factories,
culinary factories) play an increasingly important role in the
development of public catering.
 They produce ready-made meals with their industrial packaging and
delivery by specialized transport to dog-dressing enterprises serving
the population (Hesse, 2016).
 The recreation and recreation parks industry has been destroyed and
is in an unsatisfactory condition.
 In the system of tourist education (or culture), there are no
professions of animators (managers of tourist attractions).

Analyze and Recommend how transport
operations and management
 Dominos has used different transport and management operations
systems in its transport and pizza delivery.
 It uses motor cycles where customers order pizzas online and the
deliveries are made within a specified period of time.
 In countries where the Dominos restaurant are contrary located, it is
extremely easy to make the deliveries due to numerous locations.
 It has been in the strategy that one day Dominos will use drowns to
deliver packages just like some of the companies are doing.
 Most of the sales are done in deliveries so the system for ordering,
transport and logistics should be great.
 In such an important segment of the catering industry, as the
organization of food, also has its pros and cons.

Cont…
 The development of domestic entrepreneurship positively reflected in
the field of public catering.
 In recent years, many small enterprises of various levels have been
opened, satisfying the demand for catering services, as well as
catering services.
 Western restaurant chains began to play a significant role,
introducing modern technologies replicated through the franchise
system (Kim, 2017).
 Speaking of companies that specialize in transport catering, it should
be noted that the discovery of several branded restaurants by the
beginning of 2005 can serve as an indicator of the success of the
distribution of standard services of the Domino’s Pizza.

Justification of Recommendation
 Due to increased number of orders in Dominos, the use of motor cycles has increased
tremendously. Other sources and modes of transport should be used for fast and efficient
deliveries. This includes the use of drowns and other courier services.
 In addition, the Dominos restaurant chain is more adapted to the local situation, primarily
in the pricing policy, taking into account the effective demand of not only Western, but
also domestic consumers, which has a beneficial effect on local restaurant chains of the
Rosinter Restaurant franchise with network " Pizza", "Rostiks", "Friday" etc.
 This greatly contributes to the alignment of prices in the domestic local. However, the
vast majority of catering enterprises are not able to serve customers with credit cards,
which negatively affects the level of taxable base generation. Close to the food industry
is such an element of the tourism industry as an attraction.
 Apart from enterprises of the gambling business, as well as individual sports fields for
elite sports (tennis, golf, horseback riding), large mass facilities of the modern
entertainment industry (water parks, theme parks and others) - there is almost no
creation in Moldova, and the prerequisites for their creation no mainly for reasons of lack
of investment (Mangan, Lalwani, & Lalwani, 2016).

Cont…..
 In modern scientific interpretation, public catering is usually attributed to
the tertiary sector, that is, to the sector that is engaged in the
production of services, and, on the other hand, catering services
oriented to meet the basic needs of the end user should be attributed to
the social sphere.
 Management of the transport catering system.
 Reforms have made great changes in the appearance of public catering.
Today, for the most part, public catering enterprises bear a clear imprint
of American unification, especially with regard to the transport complex
(Taylor, 2015).
 Given the large variety of the modern catering market, we will focus our
attention primarily on the segment of “fast food” enterprises, as the
most dynamically developing market sector.

Conclusion
 Conclusion
 Most establishments are still focused on a one-time purchase amount of about $
5, but their menu has been expanded to include an assortment designed for
consumers with low incomes (Yildiz, & Savelsbergh, 2018).
 Additional attractive factors were the visibility of the cooking process (it is
proved that everyone loves to watch the actions of the cook, and even better to
participate in them), the use of disposable dishes and appliances, which saves
space and clear evidence of high hygiene, promotion (buy two and then get the
third free), etc
 As for management in catering enterprises, all participants in the process have
realized that the industry will work and develop according to the network
principle.
 The larger the network, the more effective it is. In the global market there are
more than thirty concepts of “fast food.

References
 Bichou, K. (2015). The ISPS code and the cost of port compliance: an initial logistics and supply chain framework
for port security assessment and management. In Port Management (pp. 109-137). Palgrave Macmillan, London.
 Christopher, M. (2016). Logistics & supply chain management. Pearson UK.
 Coyle, J. J., Langley, C. J., Novack, R. A., & Gibson, B. (2016). Supply chain management: a logistics perspective.
Nelson Education.
 Fernie, J., & Sparks, L. (2014). Logistics and retail management: emerging issues and new challenges in the retail
supply chain. Kogan page publishers.
 Hesse, M. (2016). The city as a terminal: The urban context of logistics and freight transport. Routledge.
 Kim, H. W. (2017). Delivery agent service system using Drone based on IoT technology. International Journal of
Applied Engineering Research, 12(20), 9752-9756.
 Mangan, J., Lalwani, C., & Lalwani, C. L. (2016). Global logistics and supply chain management. John Wiley & Sons.
 Rushton, A., Croucher, P., & Baker, P. (2014). The handbook of logistics and distribution management:
Understanding the supply chain. Kogan Page Publishers.
 Taylor, D. G. (2015). Real-Time Service Encounters and Customer Satisfaction: Online Monitoring of Core Service
Delivery. In Proceedings of the 2009 Academy of Marketing Science (AMS) Annual Conference (pp. 44-48).
Springer, Cham.
 Yildiz, B., & Savelsbergh, M. (2018). Service and Capacity Planning in Crowd-Sourced Delivery.