Marketing in Travel and Tourism Sector

Marketing in Travel and
Tourism Sector
(TASK 3)

Cover Content
Introduction
Issues in marketing mix
Service sector mix elements
Concept of Total Tourism Products
References

Introduction
In each and every sector as well as department of entities
management is necessary. In today's world, travel and tourism
sector is increasing as it helps in offering more job opportunities
so that they can give proper contribution to economy.

Issue in marketing mix
Elements of marketing mix includes:
Product: It is related with something which is provided by the
business entity to their consumers.
Place: It is also a element which is related to marketing mix.
Channel related to distribution should be used in a effective
manner which will help in attaining targets.