This article discusses the operation management of Uber vehicles, including supply chain management, maintenance, and process and capacity design. It also highlights the security measures put in place by Uber and the company's efforts to improve its services based on user feedback. References are included.
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Running Head:OPERATION MANAGEMENT OF UBER VEHICLES1 Operation management of Uber Vehicles Names Institution
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OPERATION MANAGEMENT OF UBER VEHICLES2 Operations Management of Uber Vehicles Uber is a business model based on technology that enables individuals to get a private mode of transportation from the comfort of their smartphones (Henry, 2015). Security measures are highly installed by ensuring that both the rider and the driver information are captured in the system database. This information plays a key role in incases of theft, murder, forgotten luggage in the car and so forth. In the area of supply chain of management, Uber has successfully created a connection between the rider and the driver through the app. There is ease of information from the system. A person is only required to sign up and fill in their information such as names, contacts, location and so on (Elaine, 2015). Uber matches the demands of the clients by supplying the services at the point of need. For example, when a rider request for a ride it searches for nearby drivers and sends feedback on driver’s availability. It provides mapping and the estimated time it takes the driver to arrive at the destination. It’s able to meet all their clients’ demands by creating accessibility worldwide. In the context of maintenance, Uber management has set rules and regulations for drivers to adhere to for safety precautions. Once potential driver’s sign up, they are required to first take their vehicles to the relevant government authorities for standard inspection and get a certificate which is sent to the team (Carolan, 2017). Drivers driving license is also checked to ensure eligibility of the drivers. The company also ensures vehicle registration is not more than ten years, and the model is a four-door car. Drivers are vetted from user’s feedback at the end of the journey through five-star criteria to ensure services that deliver satisfaction are offered to the customers. The company strives to ensure all vehicles are well maintained by directing their partners to service them regularly to avoid regular breakdowns. The company also ensures their
OPERATION MANAGEMENT OF UBER VEHICLES3 drivers follow all guidelines as required by the authorities. This includes the use of roadworthy vehicles, ones that have been licensed for the business and so forth. On the side of process and capacity design, initially when Uber was introduced, there were challenges that came with it. For example each time there would be a pop-up notification to sign in or register. The types of cars accepted for the business were limited, and its mapping was unreliable (Keith, 2016). The team embarked on market research that got users providing feedback that would help in improving the system. For instance, users are no longer required to sign in each time they log in the application but rather provide a one-time personal mobile number required to enable access. The Uber app has currently offered variety of comfort to users such as uberX which is the normal four-seater model cars mostly used due to its low cost, uberXL that carries six passengers, UberSelect that is more luxurious, and uberBlack that provides more executive services such as driving in a limousine with more added services. It has also created a section for feedback at the end of the trip where users rate their drivers based on services provided.
OPERATION MANAGEMENT OF UBER VEHICLES4 References Carolan, H. G. (2017).Uber's Competitive Advantage Vis-À-Vis Porter's Generic Strategies. IUP Journal of Management Research, 16(4), 78-90. Elaine, E. R. (2015).Sharing App or Regulation Hack(ney)? DefiningUberTechnologies, Inc. Journal of Corporation Law, 41(3), 52-93. Henry, R. (2015).Ridesharing's House of Cards: O'connor V.UberTechnologies, Inc. and the Viability ofUber's Labor Model in Washington.Washington Law Review, 90(3), 105- 125. Keith, C. (2016).From Amazon toUber: Defining Employment in the Modern Economy.Boston University Law Review, 96(5), 124-156.