Explore how Uber has revolutionized transportation in Mumbai, offering affordable and convenient travel options. Discover the key issues faced, including safety concerns and congestion, and learn about Uber's success factors and competition in the city.
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UBERS IN MUMBAI
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Contents Introduction......................................................................................................................................2 Key Issues........................................................................................................................................2 Key to Success.................................................................................................................................3 References........................................................................................................................................3
Introduction Uber has been the best and the most affordable medium for travel in Mumbai. The city has always been future facing, inclusive and then embracing the different ideas or disruptive technology. In the present time, it is empowering the people with reliable, convenient and the most affordable transport for everyone. The foundation stone has been a cast, with miles of relentless execution lying ahead. The efficiencies are characterized by the higher degree of the variability of travelling time (Das, Bhatt & Path, 2017). The congestion is posed and it a challenge for achieving the lower ETAs in Mumbai. The action points have been able to handle the splice data, map demand and then grow supply, for deploying the technology. Key Issues With long distances, comes a problem of the safety of passengers, where the people in Mumbai are facing the problems about the improper behavior of the drivers. The issues like the accidents, have no solution, till now. With different people, joining hands with uber, the congestion has become a major problem in Mumbai, especially in the peak hours, during morning and the evening time (Watanabe, Naveed & Neittaanmäki, 2016). The pooling facility has been a problem for people and a UberGo gives a higher pricing, which also directly affect the pockets of the people. For some Uber has been considered as a boon, but also a problem, as it becomes difficult to locate the position to the driver due to which it becomes tough to reach the destination on time. With this, Mumbai also faces the problems like internet connectivity issues in the road maps and it takes from a long distance, thereby, consuming more of time, and high fare (Hall & Kreuger, 2018). The company is in competition with Olacabs which is also one of the best providers of the cab services and have been able to provide a cheaper price to the
customers. The demands and the competition are depending upon the performance orientation and so that the company has to look certainly for its improvement in major cities like Mumbai. Key to Success Uber provides the possibility to earn money on its own terms either as a full time or part time driving opportunity for the different contractors in Mumbai. It gives a complete flexibility to work (Rosenblat et al., 2017). The company has been always passionate about making Mumbai better, and so it has been able to collaborate with different partners, thousands of locals, who have a proper license across Mumbai. Through this, the company is energizing the local economy. They are working on improving the car-pool activities in Mumbai for a less congested environment. It has become one of the reliable and the safest mode of transport that Mumbai deserves.
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References Das, S.P., Bhatt, D. and Path, S., 2017. Transformation of Urban Transportation Strategic Perspective: A case of Uber technologies Inc.International Journal of Research in Business Management,15(3), pp.73-82. Hall, J.V. and Krueger, A.B., 2018. An analysis of the labor market for Uber’s driver-partners in the United States.ILR Review,71(3), pp.705-732. Rosenblat, A., Levy, K.E., Barocas, S. and Hwang, T., 2017. Discriminating Tastes: Uber's Customer Ratings as Vehicles for Workplace Discrimination.Policy & Internet,9(3), pp.256- 279. Watanabe, C., Naveed, K. and Neittaanmäki, P., 2016. Co-evolution of three mega-trends nurtures un-captured GDP–Uber’s ride-sharing revolution.Technology in Society,46, pp.164- 185.