Management Functions and Roles in Allstyle Department Store
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This case study explores the management functions and roles played by Rebecca in Allstyle Department Store and discusses their importance. It also identifies and discusses two management theories applicable to the given case.
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Case study All style department store 1
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Table of Contents INTRODUCTION...........................................................................................................................3 MAIN BODY...................................................................................................................................3 TASK 1............................................................................................................................................3 Whatarethemanagement functionsaswell asrolesplayedbyRebecca in thegivencase. Also why it is important forAll styles department store.....................................................................3 TASK 2............................................................................................................................................7 Identifyaswell asdiscuss two management theorieswhichare applicable to thisgiven case...7 CONCLUSION................................................................................................................................9 REFERENCES..............................................................................................................................11 2
INTRODUCTION Managementdefineas the art of doing things in a systematic manner as well as optimum utilization of resources in order to develop favourable results. It is a management principles which includespractices such as planning, managing,arranging,controlling,guidingwhich assist in order to perform all the operations ineffectiveaswell asefficientmanner. This as a result accomplishall the organizational targets in appropriate manner. Therefore, management is one of the key function for the growth and development of the business entity at the competitive environment in an effective manner. According to the given case study which is about the company named as All styles department stores. It is one of the well known brand within the city and have almost10 departmentswherethe products includes range of clothing, furniture, carpets, differentelectrical goods.In this report various sections are going to be discussed where management functions along with the role played byRebeccaare going to be examined. Apart from this, analysis oftwo management theories inrelation toAllstyle department stores are going to bediscussed inthepresentreportina well defined manner. MAIN BODY TASK 1 Whatarethemanagement functionsaswell asrolesplayedbyRebecca in thegivencase. Also why it is important forAll styles department store. Effective managementisone of the most essential function in order to run a business entity in a smooth and systematic manner. Maintaining all the operations means getting all the things done by self and with the help of others in order to accomplish their goals and objectives in an effectivemanner.Therearefivemainmanagementfunctionswhichincludesplanning, organising, staffing, directing and controlling. These are the functions which perform in a group manner so that organisational goals and objectives will be achieved in an effective manner. In the present context ofAllstyle department stores,accordingto a case study it is significant for a manager to become successful and for this they need to perform all their work in a well defined wayand in a systematic manner. For this, Rebeccamanagerof the companyinvolvedin different sort ofpracticeswhichincludesmeeting witheachand everydepartmental managers, plan for meeting andmanymore which make her realise that it is necessary for a manager toperformsall themanagement functionsaswell as roles in more effective&efficientmanner. Someof the 3
most essentialfunctionswhichneedsto be performed by the management team ofAllstyle department store aregoingto be discussed as follows: Figure1, Five Functions of Management (Source: Five Functions of Management. 2020) There are five main elements which are included in appropriate management of all the functions. These elements are going to be discussed in a detail manner as follows: Planning:Itis considered asoneof the most effective, futureorientedelementwhich help an organization to plan all the functions in a detail manner. Planningis a rationalaswell as systematicmethodof taking decisions whichhavetheir direct influences on the growth and success of a business entity. Therefore, it is a function which is future oriented and help in taking decision for near future after examining all the aspects in a detailed way. In academic language, Planning is defined as an ongoing process in order to develop variousentrepreneurial decisions inasystematic manner along with arranging all the needed elements for performing and implementing decisions for the accomplishments of organizational goals and objectives.Inthe 4
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present context ofAllstyle department stores,thegeneral managerof the companyRebecca conductplanning on a regular basis before taking any kind of actions. Whether it is conducting a meeting with manager or communicating with staff members and direct them for their target, Rebecca makes plan in a detailed manner so that errors and defects can be eliminate. Apart from this, it will also help in creating strategic decisions in order to attain organizational objective in an efficient manner. Team members are required to do brainstorming sessions so that innovative ideas will be generated. Organising:The mainaimoforganisingmanagement function isthatthey arrange or delegatealltherequiredresourcesandworkforceneededtoattaintheobjectives. Managerneed to coordinate with other organizational departments in order to organise all the essential elements. These departments can be human resource, marketing, finance, production and so on. This will help them in order to create positive working environment as each and every required elements are there which help in manufacturing high quality goods and services. Apart from this, it has also been identified that organising resources are not the only thing but there must be effective arrangement of workforce so that all the goals and objectives can be achieved in an effective manner.Inthepresent contextof Allstyle department stores, the managerofthe company allot all the works to the staff members and ensure that they will organise each and every activity in an appropriate and systematic manner so that favourable outcomes will be produced. Furthermore, each and every person get the work as per their skills and capabilities and they ensure that all the work willbe completed within specific time period and in effective manner. Staffing:Anotheressential function for effective management of organisational objectives includes staffing where fulfilling the vacant job position with appropriate candidate is required. Hiring people as per the requirements for bothnon-managerialandmanagerial levelis quite necessary which help the business entity.Thisis the function whichincludes theprocessof hiring,recruiting,training,managing,improving, assessing staff with appropriatebenefits, incentivesaswell asenthusiasm. Asit has been identified thathuman resources areconsidered as one of the mostcrucial factorthereforeit becomes essential to hire skilled and qualified candidates.Thisisone of the most essentialfunctionwhichis quite necessary as each and every person have their own knowledge, skills, capabilities which might not be suitable for the business organisations. Therefore, it is necessary for the managers to examine the skills and 5
abilities of candidates before hiring them so that they can reduce any sort of negative situation while doing business operations. Inreferenceto the present organizationwhich isAllstyle department stores,themanagerof the store which have 10 departments hire skilled and competent staff as per the requirements ofthe business entity which leads towards the growth and success of a company. Therefore, staffing is the another most essential element which provide ample number of benefits to the organization so that the goals of company can be attained in an effective manner. Directing:Apartfrom planning, organising, staffing one of the most effective function is to give direction to the staff members in such a way that they will be able to gain positive outcomes and attain the targets in more accurate and effective manner. This is the function which requires proper communication, leadership and encouragement from the management team so that the staff members will be able to perform all their business in proper way so that the goals and objectives of the company will be attained in a best possible way.Leadership is the important thing where proper guidance is required by the management team and leaders along with two way communication so that feedback can send and receive on a regular basis. In addition to this, encouragementisanotheressentialaspectwhich help in getting direction from the higher authorities and employees feel motivated and satisfied which improves their efficiency and performance of the staff members.Supervisingand guiding theirsubordinateshelpsin enhancing the performance and efficiency of the workers which as a result leadstowards the attainment of organizational goals.Inthepresent contextof Allstyle department stores,the general managerofthe business entity direct their employees what they can do to improve their performance and what needs to be avoided by them. According to the given case study, there is a meeting conducted for developing somepromotional strategyfortheupcoming end season sale. For this, manager is required to provide guidance to the staff members related to their target so that they can attain all the organizational goals in an effective manner. Controlling:Thisis the lastfunction of managementwhichsays that it is very essential for the management team to control all the elements and activities in an effective manner.The practicesconsistof creating somestandardsfor theirtask performance,examiningperformance andcomparingthemwith the actual and standard performance. If there is a gap between actual and standard performance then it is required by the managers to take effective precautions which assist them to fill the bridge in an appropriate manner and produce favourable outcomes. It is the 6
function where manager actually observe their staff members and examine the way they conduct all the functions. In addition to this, managers are required to provide feedback, appraisal, reviews and benefits to the staff members as per their performance so they feel motivated and conduct all thebusiness functions in an effective manner. According to the view point ofKootntz & O’Donnell, “Controllingdefineas the method ofmeasurementaswell asrectification ofthe performanceinorder to gain desired business objective in more effective and efficient manner”. Inthepresent contextof Allstyle department stores,themanagerof the corporationcanconduct controllingmanagement functioninan effective manner by setting standards performance and examineafterafixedperiodoftimeandmakeanalysisbetweenactualandstandard performance. Inaddition to this, there are some adjustments which need to be done by the staff members based on the analysis: Staff adjustment: The managers of the business entity arerequired tocreatesome challengingand beneficial decisionsuchaseithertheyshouldreassigntheirstaffwhose performance are below the setstandards. This decision can directly affect the outcome as well as cost of the business entity while attaining business objectives. Budget adjustment:In this context,managersofthestoresneedto observe the current situation ofresourcesandbudgetwhichassist them in order to conduct their manufacturing process. As per the case study, it has been identified that company faces staff absenteeism issues whereRebecca suggestedtothe managerthatthey must attend some additional training sessions onstaff motivation .This add extra cost which affect the overall budget of the company in a negative manner. Therefore, it is required to cut down the additional cost and unnecessary expenses. TASK 2 Identifyaswell asdiscuss two management theorieswhichare applicable to thisgiven case. Management theoriesdefine as the suggested strategies which includes ample number of tools such as framework and guidelines. These frameworks can be used by organization in their business functions so that they can extract best out of it. In the present context ofAllstyle departmentstores,wheremanagersapplyvariousdifferentmanagementtheoriesintheir workplace so that managers such asRebeccacanfocus on theirmaintarget andobjectives.Two 7
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of the most effective and suitable management theories are going to be discussed in a detail manner as follows: Contingency Management Theory: A contingency approach tothemanagement iscompletedbased onatheorywhichsays thateffectivenessof management isquitecontingentanddependentonthe interplayamongthe implementationof managementattitude&particularsituations. Insimple words the way managers need to manage the situation modify as per the changing environment and fully based on the situation of the company. Contingency theory of management is framed in the year 1950s- 60s byFred Fiedler. This theories iscompletelybasedonthe thoughtthatthe style ofleadership waslinkedto traitsofaleaderpresented by them in a specific situation.Inthe present contextof All style department stores, ifhigherauthorities ormanagerofthe company adoptthis theory theymusthave effective knowledge about the styles best suitable for the situation.Moreover, it isalso required by the managers to keep modify their strategies when ever required and communicate it withthe staff members so they have enough knowledge about the current situation. Apart from this, it will assist them in order to maintain long term sustainability of the company by developing strategies as per the changing environment and needs. If talking about the present organization which isAllstyle department storeswhohave ten departments where they provide large number of products and services to both men and women. Along with this, manager of the company perform ample number of task which assist them in order to create positive working environment, employees feel motivated and safe, reduction in absenteeism and so on. Therefore, with the help of proper leadership and management style, organisation will be able to gain positive outcomes in an effective manner. Administrative theoryof management: This management wascoinedby Henry Fayol,whoexamine various issues from the point of view of a manager. Along with this, he categories various activities such as accounting, financial, commercial, technical and so on. After examining the whole situation, Fayol develop 14 basic and common principles which needs to be considered by each and every organization in the present era while doingbusiness operations. Some of the most essentialprinciples which needs to be adopted by All Style department stores are going to be discussed as follows: Division of work: Thisis one of the most essentialprinciplewhereit has been said that each and every individualmustallot work on their basis of their skills andspecialisation. 8
This will assist them in order to accomplish all the allotted targets in an effective manner with more effective manner. In reference to the present context, Rebecca who is the manager of All style department stores allot the work to each and every person on the basis of their skills. Authorityaswell asresponsibility: Thisis theprinciple of managementwhichsays that theauthority&responsibility boththe elementsarelinkedwith one anotherand together form positive outcomes.Authorityrefersto the power given to the individual whereas responsibility is all aboutaccountable. Therefore,in a business entity who have the authority automatically have some sort of responsibility which needs to be considered by them while doing business operations. This will create positive working environment at the workplace which leads towards the attainment of organizational goals in an effective manner. Discipline:This is the element where an individual person within the business entity needs to follow all thediscipline and complete the work within stipulated time frame. Thisbehaviourorattitudeamongeachstaffmembershelpinaccomplishing organizational functions in more effective manner. In the present context of All style department stores, manager develop strict rules and regulations for their staff members which needs to be followed by them for the attainment of organizational goals and targets. Unityofdirection:Ineach and everybusiness entity there must be proper direction and guidance given to the staff members in order to fulfil all the requirements in an effective manner. In reference to the present context of All style department stores, managers of the organisation provide direction to the staff members on a daily basis so that they can aware about each and every strategies formulated to attain the main target. Equity:Another essential principle from Henry Fayols 14 principles which isequity where each and every staff member will be treated in a equal manner and provide equal growth opportunities to them. This will help in creating dispute free and healthy environment so that the performance of staff members will be enhanced. Above mentioned are some essential key elements or principle of management which needs to be followed by the higher authorities of the business entity so that they will be able to produce favourable results and resolve any sort of issues and problems. In reference to the 9
present organization, manager of the All style department stores Rebecca adopt each and every principles in an effective manner so that they will be able to attain their targets in an effective manner. This as a result assist them in order to maintain long term sustainability of the enterprise at the competitive marketplace and satisfy all the requirements of customers by offering them high quality products. CONCLUSION Accordingto the information mentioned above, it is concluded that in both personal and professionallifemanagementplaysveryimportantrole.Itisrequiredtohaveeffective management of a business entity which assist in maintaining long term sustainability of the company. It includes ample number of functions which includesplanning,controlling,directing, managing,co-ordinating& soon which assist in using all the available resources in an effective manner. Effective management within a business entity help in resolving issues, enhancing performance of the staff members and many more. Furthermore, there are different sort of management theorieswhicharecontingency, administrativeand many other theories help in maintaining effective communication, motivate and encourage staff members. Along with this, it also assist in maintaining all the team leaders focused in order to attain the aims of the business entity. Therefore, it is concluded that management is one of the most essential function which needs to be considered by each and every individual person so that they will be able to gain positive outcomes. 10
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