Understanding the Tourism Environment and Stakeholders in the UK
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This report discusses sustainable tourism in the UK, including the principles of sustainability, stakeholder involvement, macro and micro environmental factors, and motivation factors that influence demand for tourism products.
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Table of Contents INTRODUCTION...........................................................................................................................1 MAIN BODY...................................................................................................................................1 Understanding the tourism environment and its stakeholders at the tourism destination of UK....1 CONCLUSION................................................................................................................................5 REFERENCES...............................................................................................................................6
INTRODUCTION Environmental tourism isrefers the travelling to different destinations where there is flora, fauna and cultural heritages as the main attraction.Responsibletouristinvolvessystemthat decreasetheinauspiciouseffects ofconventionaltourism on the naturalsurroundings&itraise theethnicintegrity ofgeneralgroup(Adedoyin and et. al., 2021). The report will cover the understanding the tourism environment and its stakeholders at the tourism destination of country UK. Through identifying the concept sustainable tourism and principles for it. Identifying the role of stakeholder that are involved in the decisions making of sustainable tourism development. Analysing the macro environmental factors with the help of PESTLE analysis. Lastly analysing the competitive micro through the help of understanding the motivation factor that influence the demand of tourism products. MAIN BODY Understanding the tourism environment and its stakeholders at the tourism destination of UK Sustainable tourismis about reducing the cost and increasing the benefits of the tourism for local community and natural environment that helps in protecting the resources.It refers by the UN world tourism organisation an UN environment program that the tourismneed to take full consideration about the environment, hosting the community, providing needs of visitors, social & environmental implications and current & future economy.Sustainable tourismmention to the sustainable practice in&through the tourism industry(Brauer, Dymitrow and Tribe, 2019). It is anambitiontoadmitall impacts of tourism. It alsodefineto the environmental, socio-cultural and economic aspects of the tourismimprovementand creates aappropriate proportionfor establishing between these three dimensions in order toassurancetheir long-term sustainability.Theprinciples of substantiality in tourismprovides the below mentioned factors: Theconservationandimprovementof the cultural and natural potential ofdesignation, which is on thegroundof the tourismapproachingthatintentat sustainability; Theecological transitionof tourismorganizationin order torescuetheresources,technologyand reducing the industrial wastage;Involvement of the populationin the process of decision-making on evolutionof tourism; Partnership in the relationship between the private and public sector. Socio- economic development and promotion of tourism with certain territories of the states. There are 1
various travel companies that are developing their ownarrangementfor the transitions in order to theruleof sustainableimprovement, applying environmental technologies&implementing the environmental management systems. Thelawof sustainableevolutioninactivityof tourism distributedunder the influence of consumersneed. Tourism in United Kingdomhas been growing on the large scale(Camilleri, 2019). It is becoming more important part of their economy, since it contributes within their sustainable development. Resource sustainability is the essential part which is used for making the tourism more developed through preserving the resources for future. This lead in making the tourism industry within the UK development with the long-term approach towards business. Maintaining the biodiversity this makes social, natural and cultural diversity that is important in order to gain thespringybase for the industry. Integrating tourism into making plans:Businessimprovement is unified right into a country wide&nearby strategies for making plans and framework. It is than adopted environmental affects exams that will be increased in the long-term periodpracticalityof tourism that supports nearby economies(Costa, Rodrigues and Pacheco, 2020).Involving the nearby groups:Thee completion of involvement of nearby groups within the tourism region is now no longer the handiest blessings, the surroundings in the trendy is however the additionally can be improved through the fine of tourism experience. Thestakeholderplaysagreatfunctionintheimprovementoftourism.As stakeholdersuperviseall the traditional and social activities with the practising of all people of variousstate. The private and public sector stakeholdersettheir handsunitedlyfor executing the ruleandbeliefof tourism business. The localgovernmentthat have themajoressentialdutyfor sustainable tourismimprovementneed to lead the other stakeholders in certainevolutionbecause it is the most importantalmightyparty, that have the role ofconservingthe heritage buildings. Stakeholders are identified as the groups or individual who areconnectedwith the sustainable evolutionof tourism initiative and hence it canimpactor can be affected by theconclusionand activities that are in concern about those initiatives. In order to implement the sustainable tourism ruleand theattainmentof sustainableimprovementof tourism, stakeholder most need to be participatingin the entire tourismimprovementprocess. There are four main stakeholder who are the most essential part in tourismevolutionare the tourist, theenterprisethat aresupplying the good and services totourist, theauthoritiesof the host community or area and the host of the community that are thehabitant. The stakeholder plays an important role for making the 2
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development possible within the tourism sector in UK. It helps in monitoring, social and traditional activities(DIMITROVA and NEDEVA, 2018). There are various stakeholder that are essential for the importance for tourists industry in United Kingdom that are employees, investors, consumers and staff members. Stakeholder participation is described as an important element that is based on the successful sustainable tourism development for making the coordination and to create the balance within the decision-making needs and interest of parties within UK. The most important stakeholder of tourism sector of UK are their local residents, media,government,tourists,businessassociations,tourismdevelopers,localcompanies, employees, competitors andactivists. The helps in generating the profit and revenue which directly help UK;s economy to become strong. Stakeholder within the UK's tourism sector has making a contribution through making the operations and functions conducted to be more effectiveness. This has helped in enhancing the various aspects of tourism through making their management more effectively. Also, the stakeholder has becoming an essential part of tourist sector that makes an experience of tourist in order to improve with more stability. Tourism is a cultural, economic and social issues that includes theoccurrenceofgroupinvariousplaces external intheirregularenvironment for personal, professional andenterprisepurpose. The entrepreneur sees thisas the chancein order to makeearningsthrough offer the goods & services that tourist are infascinated(Islam and et. al., 2022). The host community involves the local people that are considering the tourism as aethnicandapproachforoccupation. The local authoritiesincludes the politician view tourism as the wealthelementin the economy of their territory. As theydevelopthe policies andapplyit in order toassureits servingintent. Though all stakeholder are involving one way or the other in decision-making andnourishmentof the tourist industry, as theirparticipationis not equal. Themacroenvironmentalfactorscontributioninordertothesustainable development of UK tourism.Macro-environment is generally compose of,economic, political, technological, socio-cultural, environmental and legal forces. Itassistan understanding thebroad businesssurroundings,italsopromotetheevolutionofstrategic&externalthought (Siyambalapitiya, Zhang and Liu, 2018). This also enable the organisation toforesee thefuture businessrisksand take action in order toobviateor todecreasetheir impacts. PESTEL allows companies to better understanding of the future and aspects that needs to be deal on immediate 3
basis. In context to identify the external factor that might impact on the development within the tourism of UK is mentioned below, Political factor-In UK, the political elements is a strong and there are lot of possibilities present for the new brand enterprise. From the previous few years of UK's enterprise it became the most tormented through the political factors(Konovalova and et. al., 2018). Control has been taken under by the modifications because to run the business in proper way. The positive political impact at any tourist destination attract large numbers of tourist that helps in increasing the inflow of the tourist. Politicalsteadinessandsecurityto tourist from the government machinery is tonic for the promotion of tourism. Economic factor-In the UK, the financial factors can be very advanced because of the macro factors along with the inflation rate and hobby rate. As there is the mixture call and the mixture funding in economy. The tourism industry has many things to offer with a great infrastructure in first-class of meals and drinks industry. If the organisation has a suitable infrastructure then thy can be effective and have the high quality in financial which is the positive impact on the industry. Social factor-In UK, the social factor has both positive and negative impact on the tourism industry(Nikazachenko and et. al., 2018).As there is social pressure that rise through the social media, as individual has now constant online pressure as they want in order to impress which has the negative impact. There is racial acceptance which is another positive impact on tourism industry. As the world is increasingly accepting the race and religions. This makes the travelling more comfortable experience. Technological factor-In UK the transportation facilities is updated with the technology, which cause the positive impact on the tourism industry. As there are cheaper and faster transportation available which has more comfortable, new features such as Wi-Fi connectivity or charging ports. UK is constantly updating their technology in order to offer the best to the business, public and everyone(Saarinen and Gill, 2018). Legal factor-In UK, the crime factor is what controls organisation that has to comply with the legal guidance like patents and copyrights of the products and services. If the tourism industry in UK need to comply with the legal guidance and to make the emblem call reproduction proper and patents to no person is using the promotion of the product and it will be constructed the consideration of the purchase. There is positive impact of legal factor for tourism industry that is 4
the easier access to visa. As government of UK has allowed a easy to access the visa which give benefits to the industry. Environmental factor-In UK, the transportation pollution is creating the negative impact on the tourism industry as there are pollution created by buses and trains. All these modes of transportation is creating the large amount of pollutants which is contributing to the global warming and to other environmental aspects(Nyanjom, Boxall and Slaven, 2018). The micro-environment and the motivation factor that influence the demand of tourism products.Motivation in tourism comes from the routinely that it can not be pressured on personnel. It has the intention orientated which keeps in manner when someone get influenced with the aidof using the positive factors using the salary, activity satisfaction, awards and incentives(Yang and Weng, 2019). Motivation in tourism has a sort extrinsic motivation and intrinsic motivation.Extrinsic: it is far derived essentially from the outside with the help of the use of extrinsic motivation in tourism, which are rewards, incentives such as praise, money and status. Another challenge is external motivation in tourism. This is useful when someone is working for income rewards in case they feel that it is boring.Intrinsic motivation in tourism: it is by far the form of motivation in tourism that comes entirely from within the worker. This is done using the self-realization worker, it is much extra powerful for doing long-term tasks. A good way to deliver intrinsic motivation in tourism is to offer valuable notes and guidance from their nursery . CONCLUSION From the above it is concluded that the tourism industry is growing rapidly. Which holds several opportunities to business operations that are conducted within the sector. The report has the brief regarding the understanding the environment related to tourism ans stakeholder that have the impact on the decision making process within UK. After analysing the concept and core principles of the sustainability development of tourism it is concluded that its very important to followthesustainabledevelopmentof tourismfororganisationinordertocontinuethe operations. From the analysis of micro and macro environment that might affect the tourism industry in UK it is con concluded that there are some factor which has positive and strong impacts on the industry. Furthermore after the discussion regarding the motivation factor that have strong power to influence the demand of tourism. 5
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REFERENCES Books and Journals Adedoyin, F.F. and et. al., 2021. Environmental consequences of economic complexities in the EU amidst a booming tourism industry: accounting for the role of brexit and other crisis events.Journal of Cleaner Production,305, p.127117. Brauer, R., Dymitrow, M. and Tribe, J., 2019. The impact of tourism research.Annals of Tourism Research,77, pp.64-78. Camilleri, M.A., 2019. The business of tourism: An introduction. InStrategic perspectives in destination marketing(pp. 1-27). IGI Global. Costa, B.J.F., Rodrigues, S.C.S.F. and Pacheco, P.M., 2020. Circular economy and the tourism industry.Journal of Global Business and Technology,16(1), pp.45-61. DIMITROVA, G. and NEDEVA, S., 2018. CHAPTER FIVE AN INTEGRATED APPROACH TO INTERCULTURAL COMMUNICATION IN THE EDUCATION OF TOURISM PROFESSIONALS.Traditions and Innovations in Contemporary Tourism, p.70. Islam, M.A. and et. al., 2022. Work environment, HR practices and millennial employee retention in hospitality and tourism in Bangladesh.International Journal of Emerging Markets. Konovalova,E.E.andet.al.,2018.Formingapproachestostrategicmanagementand developmentoftourismandhospitalityindustryintheregions.Journalof Environmental Management & Tourism,9(2 (26)), pp.241-247. Nikazachenko, A.L. and et. al., 2018. Modern approaches to assess tourism industry-related environment.Journal of Environmental Management & Tourism,9(2 (26)), pp.298-303. Nyanjom,J.,Boxall,K.andSlaven,J.,2018.Towardsinclusivetourism?Stakeholder collaboration in the development of accessible tourism.Tourism Geographies,20(4), pp.675-697.ss Saarinen, J. and Gill, A.M., 2018. Tourism, resilience, and governance strategies in the transition towards sustainability. InResilient Destinations and Tourism(pp. 15-33). Routledge. Siyambalapitiya, J., Zhang, X. and Liu, X., 2018. Green human resource management: A proposed model in the context of Sri Lanka’s tourism industry.Journal of cleaner production,201, pp.542-555. Yang,X.andWeng,G.,2019.Areviewofstudiesontourismenvironmentcarrying capacity.Tourism Tribune,34(4), pp.96-105. 6