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Understanding and Leading Change in Amazon.

   

Added on  2023-04-08

6 Pages321 Words196 Views
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Understanding and Leading Change in Amazon
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Understanding and Leading Change in Amazon._1

Understanding Required Change
• Issues in relation to its supply chain
management
• Decreased profit margin
• Adequate training and development schemes
that have hindered the progress of staff
growth (Al-Haddad and Kotnour 2015)
• Unsupportive culture in Amazon not
supporting change
Understanding and Leading Change in Amazon._2

Analyse the Barriers and Resistance to the
Change
• Amazon faces the fresh food barriers against its
competitors
• Lack of effective communication strategy
• Unknown current state
• Management behaviour of setting unreasonably high
standards and expectations (Alvesson and Sveningsson
2015)
• Non-involvement of the employees within the change
process, Amazon is not successful to implement
people-centred change management
Understanding and Leading Change in Amazon._3

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