HR Practices and Strategies of Unilever: Response to COVID-19 Pandemic

Individual Report

Contents
EXECUTIVE SUMMARY.............................................................................................................1
INTRODUCTION...........................................................................................................................2
MAIN BODY...................................................................................................................................2
Drawing on strategic HRM models and concepts, discuss the differences between HRM and
personnel management and the ways in which your chosen organisation’s HR strategies
should align with the demands of labour market.........................................................................2
Analyse the impact of national and corporate culture on the management of staff ....................4
Critically evaluate the organisational levers available to manage human resources in such a
way as to contribute to sustainable competitive advantage.........................................................5
Analyse the job design strategies of the chosen firm. (350 words).............................................7
Use corporate examples of local and transnational firms to illustrate good HR practices and
relate your discussion to relevant HR literature to justify your stand..........................................8
Based on the discussion and debate what suggestions / recommendations would you make to
employers regarding HRM practices to maintain organisational performance? ........................8
CONCLUSION................................................................................................................................9
REFERENCES..............................................................................................................................10

EXECUTIVE SUMMARY
Human resources management plays an essential role in the company for dealing with the
certain issues relates with performance management, compensation, safety, organisational
development, wellness, employee motivation, benefits, training and many more in order to
manage their people and working environment properly. The report summarise the HR practices
and strategies of Unilever that helps them to response COVID -19 situation. The report includes
HR models and concepts along with the impact of national and corporate culture on the
management of staff. It further includes organisational lever of human resource management that
helps in increasing their sustainable competitive advantages as well as job designing strategies of
the company. In addition to this, it describes good HR practices of the company.
1