This document provides an overview of Unit 1: Business & the Business Environment. It covers topics such as different types of organizations, their size and scope, functions within an organization, the macro environment, frameworks for analysis, industrial structures, and competitive analysis.
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Unit 1: Business & the Business Environment
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Table of Contents INTRODUCTION.......................................................................................................................................4 TASK 1.......................................................................................................................................................4 Different types of organisations...............................................................................................................4 Size and scope of organisations...............................................................................................................7 TASK 2.....................................................................................................................................................10 The various functions within an organisation:.......................................................................................10 Organisational structure.........................................................................................................................11 TASK 3.....................................................................................................................................................11 The context of the macro environment.................................................................................................11 TASK 4.....................................................................................................................................................13 Frameworks for analysis........................................................................................................................13 CONCLUSION.........................................................................................................................................15 REFRENCES............................................................................................................................................15
INTRODUCTION Business environment does not operate in vacuum rather in the changing business environment by influencing the way it operates and in achieving goals and objectives (Bocken, Boons and Baldassarre, 2019). It is very much potential for organization to acknowledge about environmentthatdirectlyinfluencethebusinessactivitiesconsistedinternalandexternal business environment consist of numerous of outside forces such as economic, social and global that not in control in context of organization. In internal factors consist of employees, culture and
many more that can be controllable in nature. Respective report is based on the Tesco which is an multinational grocery and merchandise retailer headquarter is in Hertfordshire. Respective report is based on the different types, size and scope of organization by demonstrating various kinds of factor. Further it includes interrelationship in various functions within the operations andtheirrelationshipwiththeorganisationalstructure(Draijer,2020).Italsoincludes contemporary example that demonstrate the both positive and negative influence on the macro business. Finally it includes the strength and weakness of specific businesses and their close relationship with external macro factors. TASK 1 Different types of organisations Differences between for profit and not for profit and non-government organisations (NGOs). Basis of differenceFor profitNot for profitNongovernment organization (NGO) DefinitionForprofit organizationget establishedfor earningprofitafter identifying their needs and wants in order to remain competitive in marketplace. Respectivekindof organizationis dedicatedfor furtheringthesocial causeorwelfarefor peoplebyproposing their needs and wants. Most of the NGO are thenonprofitsthat workindependently fromgovernmentin regards of promoting change, usually areas wheregovernment may get involved. Forprofit organization accountablefor payingthetaxeson basisoftheirnet income. On other hand not for profitorganization exemptforpaying taxation so that they canserveconsumers in best manner. Respective organizationalso exemptfromthe taxationandother kinds of charges. ExampleTheexampleofforExampleofNotforExamplesare
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profit organizationis Tesco, Next Plc and many more. profitisOxfam, Wellcometrustand many more. Transparenthands, Kicksstarter and many more. The range of legal structures associated with different forms of business: sole traders, partnerships and private limited companies. Legal structure of Private organization: Sole traders:It is one of most simplest form of business in which only a individual owned business activities in proper manner by comply with all rights and obligations. Partnership: In respective kind of legal structure two or more than two in formal manner collaborate to achieve business goals and objectives (Gaganis, Pasiouras and Voulgari, 2019). Private limited companies:Respective kind of organization build their own legal structure to remain always competitive in marketplace. In context of Tesco they come under respective legal structure. Legal structure of public organization: Central public:In respective legal structure organization that come under it obliged to lead their business activities at national level. In context of NHS that come under state units that deals at national level. State public: In Respective structure organization operate their business activities at state level to provide one of their best services. Regional public unit: In respective legal structure of public sector includes the providing goods and services to regional units and people. Legal structure of NGOs: Majorly two kinds of legal structure come under it that are as follows: Trust voluntary structure: The followers of respective legal structure organization often are non profitable organization that work for welfare of society by raising funds from trustees (Lopez, Segura and Santórum, 2019).
Charity voluntary structure: Charitable organization that collect funds from charity bases and working for society and their welfare. In context of Oxfam they come under charity voluntary legal structure. Micro, small, medium-sized enterprises (SMEs). Different business purposes, objectives and supply of goods and services. Micro enterprise: Purpose:The main purpose of micro enterprise is to create large scale employment opportunitiesin theeconomyand contributein economicdevelopmentby raising standard of living. Objective and supply of goods and services:The main objective of micro enterprise includes to eliminate unemployment problem from country by promoting balanced regional development (Lu,Wang and Xu, 2019). To supply products and services they take help from the regional suppliers to enlarge business opportunities. Example of medium enterprise includes verdant leisure, captive. Small enterprise: Purpose: The major purpose is to provide employment opportunities to regional people bydeliveringlivelihoodtofamilyandregionalindividuals(Luiz,Gansonand Wennmann, 2019). Objectives and supply of product and services:Objective of small enterprise including employment opportunities and welfare of local people. To supply the products in regional they take help from local suppliers. Medium sized enterprise: Purpose: Medium sized enterprise serve the wider area of people by considering their changing needs and wants to remain competitive in business environment. Objectives and supply of product and services:they always remain devoted to satisfy consumers needs and demand and taking help to supply products by using regional as well as national level suppliers.
Size and scope of organisations Differences between large, medium-sized and small organisations including objectives and goals, market share, profit share, growth and sustainability. Large enterprise: Objectives and goals:The objective is to enlarge business objective and goals by considering dynamic needs and wants of consumers (Marijs and Hulleman, 2019). Market share and profit share:In the UKmarket they capture the large market share by gaining important insights from people. Growth and sustainability:they majorly passionate for growth and suitability that largely rely on their research team. Medium sized enterprise Objectives and goals:the main objective is to reach at large no. of consumers and provide employment opportunities to people. Market share and Profit share:In the UK .6% are the medium sized businesses (50 to 259 employees). A medium sized businesses generate the profit£294,00 in 2019. Growth and sustainability: By focusing on consumer needs and wants organization can be able to gain opportunities to remain competitive in marketplace. Small enterprise Objectives and goals:The major objective is to enhance employment opportunities for local people and enhance their living standard Quinlan and et.al., 2019). Market share and Profit share:In the UK less than 4% are the small businesses (10 to 19 employees). Growthandsustainability:forgaininggrowthandsustainabilityrespective organization expand their products but gradually. Global growth and developments of transnational, international and global organisations.
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Global growth and developments of transnational organisations:TNC is the organization that operates in no more than two countries. The major example of respective organisations are Nokia a mobile company that based from Finland but also have manufacturing plants in Hungary and Bulgaria. So respective kinds of organization their operations proved beneficial for their own country but also for collaborative ones. Global growth and developments of international organisations:In context of international organizations with the help of through kind of research and development they make possible to reach at wider marketplace. They by using franchising, merger can be able to enlarge business opportunities in potential manner. Global growth and developments of global organisations:In context of Global organization in terms of their growth consist of enhancement in their brand value and recognition in wider marketplace. They operate their business approximately in all countries and become emblem of growth (Rofiq and Pramono, 2019). Differences between franchising, joint ventures and licensing. Basis of differenceFranchisingjoint venturesLicensing DefinitionItisabusiness arrangement in which only one party signs thecontractwith anotherfirmtosell products and services. On other hand in joint ventureagreement shouldbesignedin between two parties to worktogetherfor gaining mutual profit. Inpartnershipin which parties agree to cooperate to cope up withtheirlevelof interest (Saura, Palos- Sanchez and Correia, 2019). Self determinationFranchisehaslower selfdeterminationin peoplethatare Joint venture has high levelofself determinationin Inpartnershipthere aredifferobjectives of people in aligning
collaborating.comparisonto franchise in partnership as some associatedfor obtaining profitability othersinvestonly money. Industrial structures and competitive analysis. It has been analyze that industrial structure is vary from industry to industry that helps to gain large market share andsustainability into marketplace. It is obligatory for organization to compete with their competitors and it can be possible by using Porter’s five force model to comply with changes (Shukla and Pattnaik, 2019). In context of Tesco that is major player in their retailing industry as they keep keen eyes on their competitors. Market forces and economic operations e.g. scarcity and choice, supply and demand, income elasticity. It is very potential for organization to keep close measures on economic operations such as choices of consumers, balance of demand and supply and income aspect of consumers. In context of Tesco their major consumers are people from middle and higher income group and with inventory measurement they can be able to comply consumers demand. Stakeholders and responsibilities of organisations to meet different stakeholder interests and expectations. For an organization shareholders plays very much important role, in context of Tesco their major shareholders are consumers, employees, suppliers and government. It is potential for organization to work in self interest of their shareholders by providing them best remuneration and other rewards so that they can give one of their best efforts.
TASK 2 The various functions within an organisation: The role of marketing, finance, human resource management and operations within an organisational context and the interrelationships. In an organization there are close relationship in among various departments as they collaborate with one another in order to gain desirable outcomes are as follows: Marketing with finance department: There are close relationship in both the departments as marketing department to conduct research accumulate funds from finance department and accordingly work (Stanković and Novaković, 2019). On other hand finance department take suggestions regarding investments, raising funds from various sources from help of marketing department. In context of Tesco they by using flexibility in sharing knowledge can be able to gain prompt outcomes. Human resource and operations:HR and operations plays very much important role in organization by working collaboratively. They both sharing data and information with one another to reach at desirable goals and objectives. In context of Tesco HR Department by taking informationfromoperationsappointcandidatesforvariousdepartments.Onotherhand operationsgiveinformationregardingtheirproblems,requirementofemployeesthat compensated by respective department. How functions relate to overall organisation mission and objectives. Within the organization functions plays very much important role as they collaborate with one another to put one of their best efforts in achieving organisational goals and objectives (Towell, 2020). Such as marketing department determined to collect information and HR for recruiting people with taking care of needs of people. So by all respective efforts they reach at organisational goals potentially. Organisational structure Different structures depending upon the size and scope of the organization.
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For an organization there are varied no. of organisational structure that opted by them by considering various kinds of aspects such as size and scope. Strategic business units:SBU is the profit centre that rely on offering of products and services by using discrete marketing to enlarge business opportunities. Matrix and functional level:In organizational structure consist of hierarchy that determine the way information flows within the organization (Trigkas and et.al., 2020). In context of Tesco in their organisational structure consist of the hierarchical in which they follow functional structure. Organisation structures and complexities of transnational, international and global. It has been analyze that organisational structure vary from organization to organization with its scope. It has been evaluated that at transactional level it units and structures divided into complex one in comparison to international and global. As it divided into differ kinds of units to easily communicate within the national and international levels. TASK 3 The context of the macro environment The application of the PESTLE framework and how organisations need to monitor and forecast external influences. To evaluate the external business environment it is important to take help of PESTEL analysis that are as follows: Political factor:In context of political factors consist of differ kinds of regulations build by government and political parties (Tura, Keränen and Patala, 2019). In context of Tesco due to BRICS market respective organization can be able to collaborate with respective nations. Positive:The positive aspect that due to advent of BRICS Tesco can be able to prosper their business activity into other nation too. Negative:The negative aspect that due to operations in differ nation trade regulations affect business activities in adverse manner.
Economic factor: In economic factor consist of taxation, interest rates and other regimes that affect business activities in direct manner. In context of Tesco Brexit impact their business functions and need to regulate. Positive:The positive aspect of Brexit that it opens the boundaries of trade that helps to enlarge business opportunities in positive manner. Negative:It has been analyze that due to it organization such as Tesco not able to hire talented personnel. Social factor: In social factors consist of changes in taste and preferences of consumers, in that regards it is potential to provide relevant products and services. they produce products by using digitalization. Positive:By using respective factors organization can be able to provide one of best experience to their end users (Trigkas and et.al., 2020).. Negative:On other hand due to digitalization it creates hazardous effects related to data security of consumers. Technological factor:In technological factors consist of factors consist of technological advancement that contributes in providing best experience to consumers. In context of Tesco tey use socio technologies such as social media tools. Positive:The positive aspect that it helps to enhance consumers experience in positive manner. Negative:On other hand it takes too much cost and time. Environmental factors:In respective factor consist of the efforts of organization towards environment. In context of Tesco they are very devoted for CSR activities and by using sustainable packing of products helps in enlarge business opportunities. Positive:Investment in CSR activities helps to organization build distinctive image in marketplace that proved beneficial to sustain in market. Negative:on other hand it takes so much cost and planning timing.
Legal factors:In legal factors consist of regulations and regimes that affect business in both positive and negative manner. By using various HR practices organization coordinate business activities. Positive:With help of legal factors organization can be able to manage business activities in effective manner. Negative: on other hand obligation of various laws impact productivity of employees. How organisations go through the transformation process. Change is one of most important aspect for an organization, to remain always competitive in business environment required to embrace changes in positive manner. in context of Tesco theydeals at multinational level and embrace differ kind of culture and working practices (Stanković and Novaković, 2019).. To pursue the respective activities they schedule the training practices and acknowledge about the significance of change for people as well as organization in order to gain desirable outcomes from the people. Education regarding significance proved beneficial to overcome from resistance of change in positive manner. TASK 4 Frameworks for analysis Introduction to SWOT and/or TOWS analysis and how they can assist in the decision making process within organisations. For an organization it is very potential to analyze the internal environment and it can be possible by using SWOT analysis that are as follows: Strength: Respective organization is one of largest and profitable supermarket retail chain with wide range of property in their portfolio yet undeveloped in nature that helps in creating strong position in market. Weakness: Due to fierce competition in the marketplace respective organization faces led to price wards that eroded their profit margin in adverse manner.
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Opportunities: To enlarge business opportunities by adopting the strategic alliances from the other brands proved beneficial for them to provide other products to end users. Threats: Recession in economy and credit crunches regularly proved threaten for their market share and level of profitability in adverse manner. Keyexternalmacrofactorsincludingthecompetitiveenvironmentandgovernment intervention that influence organisations and business. For an organization it is important to analyze the strength and weakness by relating with external business environment in order to gain desirable outcomes. Political factor: It has been analyze that Tesco is very well known brand in market place, in that regards with help of proper planning and collaboration with other nations helps to operate business activities smoothly (Stanković and Novaković, 2019).. Economic factors: In Economic factors consist of impact of Brexit on business activities of Tesco, it has been analyze that due to fierce competition they are in pressure to cut down their products price so it Brexit impact a lot to their business. Social factors: In social factors consist of providing digitalization and social media tools helps to organization to large no. of consumers as they are already well known in market (Tura, Keränen and Patala, 2019). Technological factor: In context of Tesco they are pace towards providing services by using advance kinds of tools, in that regards they aimed to provide cyber security that helps in enlarge consumer base. Environmental factor:By providing protection to environment and eco friendly packaging can gain positive response of consumers but it raise their operating cost. Legal factors:Due to following various kinds of HR practices they can be able to collaborate with various activities in positive manner.
CONCLUSION From the above report it has been concluded that it is very potential for organization to acknowledge about business environment that consisted both internal and external one. To remain always competitive it is very potential to build strategies and tactics for gaining potential kinds of outcomes. To operate in dynamic business environment potential to analyze the size, scope and opportunities available in market so that optimum outcomes should be obtained in potential manner.
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