Sustainability in the Hospitality Industry

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Added on 2023/01/04

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AI Summary

This research project focuses on sustainability in the hospitality industry, specifically in the context of the decision-making process of consumers when selecting a hotel. It explores the concept of sustainability, its importance, and significance for the industry. The project also examines the role of eco-friendly initiatives and strategies on consumer decision making and suggests effective eco-friendly initiatives for Holiday Inn to improve its overall productivity and performance. The research methodology includes a quantitative survey and data collection from primary and secondary sources.

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Sustainability in the Hospitality Industry

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