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Small Business Enterprise Assignment SME

Added on - 27 Dec 2019

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SMALL BUSINESSENTERPRISE
Table of ContentsINTRODUCTION...........................................................................................................................1TASK 1............................................................................................................................................11.1 Company's profile and their strength as well as weaknesses................................................11.2 Organisation is using comparative measures of performance...............................................2TASK 2............................................................................................................................................72.1 Recommendations with justification to overcome weaknesses............................................72.2 Ways of maintaining existing performance..........................................................................82.3 Recommendations.................................................................................................................9TASK 3..........................................................................................................................................103.1 Assessment of business objectives and plans to incorporate proposed changes.................103.2 Business plan's revision.......................................................................................................113.3 Action plan to implement changes......................................................................................11TASK 4..........................................................................................................................................124.1 Impact of proposed alteration on business and their personnel..........................................124.2 Plan how changes will be managed....................................................................................134.3 Improvements in performance of business.........................................................................14CONCLUSION..............................................................................................................................14REFERENCES..............................................................................................................................16
INTRODUCTIONSmall business enterprises are very important for any country for their growth anddevelopment. In this type of business there are less than 50 employees are employed. In UK,there is also some other things that can be considered such as assets value, annual turnover, netprofit etc. There are approx. 4.5 million businesses in UK which are doing their business onsmall scale. These types of enterprises also provide employment opportunities to the people ofUK so that it helps to reduce the rate of unemployment and poverty line in the nation. They alsoneed some investments in their business so that they can carry on their career also as anEntrepreneurship. If they grow continuously then they can be a medium enterprise so that theycan also change their policies also. The purpose of this report is determines the strength andweakness of the Shine communication(Blackburn, Hart and Wainwright, 2013). Also they needto overcome from their weakness so that they can enhance their profits. They can also implementplan in their business so that they can improve their business and also they can monitor theirperformance so that they can find out the effectiveness of their business.TASK 11.1 Company's profile and their strength as well as weaknessesShine business doing their business in media and communication in UK. They are on 6thposition out of 100 small businesses in UK. They also do their activities with the help of socialmedia and also they organize some campaigns in different forms. There are some basic values ofShine communication such as:SmartFreshConnectedCommittedThey also hire best people for them so that they can achieve their organizational goals andobjectives in an effective manner. If there is any need any of training then they also provide it totheir employees so that they can enhance their performance (Gronum, Verreynne and Kastelle,2012).There are some strength and weakness of Shine communication which can affect theirbusiness performance either internal or external, these are described as below:1
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