Roles and Characteristics of Leaders and Managers in Operational Management

Unit 4 - Management
and Operations

Table of Contents
INTRODUCTION ..........................................................................................................................3
TASK 1............................................................................................................................................3
P1 Compare the various roles and characteristic of Leader and Manager .................................3
TASK 2 ...........................................................................................................................................5
P2 Discuss Role of Leader and Functions of Managers on the basis of situations ....................5
P3 Determine Various theories and model .................................................................................7
TASK 3 ...........................................................................................................................................8
P4 Key Approaches of Operational Management and the role of Leader and manager ...........8
P5 Importance and Value of Operational Management .............................................................9
TASK 4 .........................................................................................................................................10
P6 Impact of operational management on decision making of leaders and managers in context
of business environment ...........................................................................................................10
CONCLUSION .............................................................................................................................11
REFERENCES..............................................................................................................................13

INTRODUCTION
To run the business successfully it is essential to focus on the management and all the
activities and operations of the business. Most of the entrepreneurs and successfully business are
follow the management concept so that they easily manage each and every operations. In
management concept, various steps are involved such as planning, organising, directing ,
staffing, coordinating and controlling. Without all these steps , no business will achieve the high
growth level so it is important to practices all these steps so that businessman and leaders can
maintain all business operations. This report will discuss about the management and operation of
Burberry company, which is famous luxuries fashion company and the headquarter is in London.
This company basically formed in 1856 by the Thomas Burberry. The supreme purpose of this
report is to determine and compare the role and characteristics of leaders and managers of the
Burberry and also use appropriate theories and models which are useful for the leaders and
models for decision-making. Moreover, this report will discuss approaches of operational
management and analyse its importance to gain the goals and objectives of business.
TASK 1
P1 Compare the various roles and characteristic of Leader and Manager
Leader
Leader is consider as a very responsible person who have responsibility of their team
members. Leaders are also liable to give the proper directions and guide their team so that they
can work effectively without any issues. Leaders can support their team and maintain proper
coordination with them (Castilla-Rodríguez And et. al., 2020).
Manager
Manager is the one who control and manipulate all the expenditures and resources of the
organisation. Manager consider as the prominent part of the organisation and help to maintain all
the activities which are performed by the employees. Manager can use management concept and
follow all the steps like plan, organise, direct and control to manage all the movements of the
employees and organisation.

Comparison the Role of a Leader and Manager
Leader Manager
 Leader of the Burberry utilise their
creative skills and knowledge to
achieve the business goals. The prime
role of leader is to provide full support
to their team members.
 Leaders of the Burberry are very goal
oriented and they are very much
serious about their work so that they
can help their team members to
increase their productivity (Chang And
et. al., 2019).
 Leaders are also responsible in the
overall development of their team
members so that that can easily
maintain their working task.
 The prime role of leader is to assign all
the tasks and duties to their team
members and clear all doubts and
confusions.
 Managers of the Burberry are
responsible for to follow all the
guidelines and proceed to the leaders of
all the departments so that they can
work systematically.
 Managers of the Burberry are mainly
concerned with the employees activities
so that they can resolves their issues
regarding salary and resources.
 Burberry managers are focused and
very process oriented and they can
follow all the managerial aspects to
handle the business activities.
 Managers are directly involved with the
enhancement and growth of the
business and they are beneficial for to
obtain more outcome.
 The prime role of Burberry manager is
to prepare and formulate the policies,
plans, procedures and also make useful
strategies to gain more profit
advantages.
Comparison of Characteristics of Leader and Manager
Leader Manager
 Burberry leaders are very risk taking
and they are very well aware of their
 Managers of the Burberry is very
punctual and they know the importance