Importance of Operational Management in Achieving Business Objectives

Unit 4 - Management and Operations

Table of Contents
INTRODUCTION...........................................................................................................................3
LO1..................................................................................................................................................3
P1- compression of role and characteristics of leaders and managers.........................................3
LO2..................................................................................................................................................5
P2- Role and function of leaders and managers in various situation within business.................5
P3- apply theories and models of the leadership ........................................................................6
LO3..................................................................................................................................................7
P4 Key approaches of the operational management and leaders and managers role in those
approaches....................................................................................................................................7
P5- Explain the Importance and the value of operational management in achieving business
objectives.....................................................................................................................................8
LO4................................................................................................................................................10
P6- Business environment factors that affect Operational Management and decision making of
the company...............................................................................................................................10
CONCLUSION..............................................................................................................................11
REFERENCESS............................................................................................................................12

INTRODUCTION
Operational management is the administration of the company practices that helps to
develop the high level of the efficiency for the organization. It refers to converting the material
and lobar into the goods and services as efficiently as possible to company can increase their
profitability, and they can success within their business.
This report will cover case study of Unilever Plc which is an British multinational
company and having huge reputation in all over the world. They sell varieties of the products
that coves Food, Soft and energy drinks, beauty products and many more other. And they own
more than 400 brands with the turnover of 50 billion euros.
This report will define functions and role of leaders and managers and it will apply the
role and function of leader and managers within behaviour organizational situation. This report
will demonstrate approaches of the operation management. In the end of this report will
Demonstrate the relationship between leadership and management in the contemporary
environment.
LO1
P1- compression of role and characteristics of leaders and managers
Leader and managers are most important part of the organization, and they are
responsible to proper successfully outcomes for the Unilever Plc. But other leader and managers
of the company have different characteristics and roles. Here are roles and characteristics of both
leaders and manager.
Role of the leader Role of manager
Leader employees
Leader of the Unilever Plc are
responsible to lead the employee toward the
gaols and objective (Burns., 2018). A
effectually leaders take each and every
member of the team with them and create daily
objectives so they can achieve their gaols and
objectives within the daily activities.
Motivate other
Guide employees
Mangers of the Unilever Plc is
responsible to guide employees and listen to
their problems, if they are facing any. They
provide proper guidance so employees can
overcome from the problems and perform their
task effectively and helps Unilever Plc to
achieve success with their business.
Decision making

Leaders role is to motivate other by
using their skills and experiences, a effective
leader always an inspiration for their team, and
they motivate them by communicating and
making them members their straights.
Create vision
Leaders of the company create vision
for the company so employee’s can understand
what they need to achieve and leaders provide
guidance, so they can achieve.
Managers Take decisions for the
company and helps company to overcome
from the risk within their operation. This is
how a managers give their contribution to the
Unilever Plc. They use their management
strategies to provide competitive advantages to
the company, so they can achieve success
within the company where they are operating
their business.
Characteristics of leader Characteristics of manager
Communicate with the employees
Leaders characteristic include
communication, they are export in the
communication, and they provide information
to the other by using their communication
skills and also motivate their employees.
Influence others
Leaders have the ability to influence
other to work effectively and this characteristic
they use to influence employees to achieve
their goals and objectives of the Unilever Plc
and helps them to achieve success.
Management skills
Mangers of the company have
knowledge and experience of the market
because they work within the industry from a
long times and thorough that they use
management skills to manage whole
organization and helps to achieve success
(Cachon, Girotra and Netessine., 2020).
Build culture and trust
Managers have characteristic to build a
good culture within the organization where
employees can work effectively and helps
company to gain competitive advantages and
this is how they also build trust among the
employees who are working.