Strategies and Initiatives for a Diverse Workforce - Coca Cola Case Study

This presentation discusses the importance of equality and diversity in building a diverse workforce, with a focus on strategies and initiatives used by Coca Cola Company. It includes a project management plan, research methodology, data analysis, conclusions, and recommendations.

Managing a Successful
Business Project

Table of content:
•Introduction
•Aim and objectives
•Work breakdown structure and Gantt chart
•Research methodology
•Analysis of data and findings
•Conclusion and recommendations
•References

Introduction
This presentation is based on the topic : Strategies and
Initiatives to ensure a Diverse Workforce. A case study on Coca
Cola Company.
This presentation consists of a description about main aim and
objectives together with project management plan and various
statistical tool. Further, a small scale research is also conducted
together with its analysis and suitable recommendations to meet
the objectives of research.

Aim and objectives for the project
Aim
The aim of current research work is, “To evaluate the
importance of equality and diversity together with determination
of various types of Strategies and Initiatives that could be put by
companies in place to build a diverse and inclusive workforce”.

Continue ….
Research objective
The main reason and objective behind conducting this
investigation in Coca Cola Company are stated as follows:
To determine the various types of strategies and initiatives that
could be put by Coca Cola Company in place to build a diverse
and inclusive workforce.

Project management plan
Project management plan is referred as the document or a formal
report that involves different phases of project along with their
details. Development of project management plan helps
researcher in executing, managing, monitoring and controlling
all the activities and task of project.

Gantt Chart

Work breakdown structure

Research methodology
Primary research: In this research method, first hand data will
be gathered by project manager. For gathering adequate data
and information on the topic, questionnaire will be use by
project manager. This will help in gathering fresh data on the
topic.

Analysis of data and findings
Theme 1: Management of equality and diversity is
necessary and important for an organisation
Q1) Do you believe that effective
management of equality and
diversity is necessary and
important for an organisation?
Frequenc
y
a) Yes 26
b) No 4

Theme 2: Importance and advantages associated with
management of equality and diversity
Q2) What are the various importance and
advantages associated with management of
equality and diversity?
Frequency
a) Add new skills to teams 10
b) Promotes innovation 12
c) Improve business output 8

Theme 3: Diverse workforce lead to better growth and
expansion opportunity for an organisation
Q3) Do you agree with the fact that
diverse workforce lead to better growth
and expansion opportunity for an
organisation?
Frequency
a) Agreed 24
b) Disagreed 6

Theme 4: Possible strategies and initiatives that could be
put by Coca Cola Company in place to build a diverse and
inclusive workforce
Q5) Which are the possible strategies and initiatives that
could be put by Coca Cola Company in place to build a
diverse and inclusive workforce?
Frequency
a) Effective communication 7
b) Fair and flexible recruitment strategies 14
c) Formation of inclusion committee 9

Conclusion
With respect to above research conducted on Coca Cola
Company it can be concluded that effective management of
equality and diversity is necessary and important for an
organisation as it lead to add new skills in teams, promote
innovation and also improve the business output.

Recommendations
On the basis of evaluation of resrch findings following
recommendations can be made for Coca Cola that could be put
in place to build a diverse and inclusive workforce:
Implementation of fair and flexible recruitment strategies
Adoption of participative decision making strategy

 Christian, K. A., 2019. A Qualitative Multiple Case Study of
Small Business Leaders' Implementation of Successful
Business Continuity Planning (Doctoral dissertation,
Northcentral University).
 Doyle, J., 2019. Staying on Track: A Targeted Approach to
Managing the Ph. D. Journey. In Traversing the
Doctorate (pp. 339-353). Palgrave Macmillan, Cham.
 Gechman, M., 2019. Project Management of Large Software-
Intensive Systems. CRC Press.
REFERENCES

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